Senior global marketing strategy consultant and consumer insights executive with expertise in marketing strategy, branding, positioning, portfolio management, and innovation, applied to drive business decisions and superior results. Known for being a change agent, fostering innovation, growing brands, and building teams with strategic-minded leadership. Strong track-record of translating consumer insights and marketplace understanding into actionable growth strategies. Often bringing new and innovative insights tools to bear on strategic marketing issues.15 years of experience in global leadership roles (as both a consultant and on the client side), leading marketing strategy and consumer insights work across every region.In addition to 20+ years in the Food & Beverage industry, have consulting experience in numerous other industries including Health & Beauty, Pharma/Healthcare, Travel/Leisure/Recreation, Electronics, Technology, Retail, Automotive, Manufacturing/B2B, Education, Foodservice, and Financial Services, among others.
Listed skills include Customer Insight, Market Research, Consumer Behaviour, Marketing Strategy, and 40 others.