• Founded a pioneering photography/visual effects studio with the mission to create world-class, award-winning content, building and maintaining professional relationships with key executives, creatives, and contractors. • Managed all aspects of the business, from strategic client relationships to the day-to-day operations, including matching studio strengths with defined client needs. • Responsible for business development and account management, delivering revenue from new and existing clients while meeting revenue targets through a disciplined sales process and operational excellence.• Serve as the Executive Producer on thousands of projects valued from $10,000 to $3,000,000.• Develop and maintain key relationships at major ad agencies, design studios, and Fortune 500 companies, including Abbot Laboratories, Anheuser Busch, Bridgestone, Eli Lilly, Humira, Jack Daniels, Jim Beam, Miller Coors, PepsiCo, and Samsung. • Managed high-performing teams of 5 to 30 people producing thousands of ads, animations, videos, and interactive content.• Assembled and managed high-performing R&D teams to bring cutting-edge services, including CGI, animation, virtual reality, augmented reality, and gamification, to current and potential clients.• Serve as the primary negotiator for client projects, real estate acquisition, studio renovations, equipment & software purchases, and employee salaries/benefits.• Notable achievements while in the position included:o Assembled a diverse group of artists to establish a multi-disciplined, integrated creative team that broke free from the conventional segmented approach to content creation. o Developed and implemented the pricing structure, estimating protocol, and negotiation strategies for a wide variety of clients and services. o Worked with internal team and agency partners to successfully brand and rebrand the business to remain relevant to our current and potential clients.

• Founded Alter in partnership, creating a photo/retouching studio that provided creative visual solutions for print advertising. • Alter evolved ahead of the industry by offering high-end photography, post-production, and CGI solutions for print, interactive, and broadcast media under one roof. • Led the evolution that allowed the company to differentiate itself within our industry, deliver thousands of images, and build an ever-expanding roster of loyal clients.