Jim Mclaughlin Email & Phone Number

Houston, Texas, Us

Drive hybrid cloud marketing strategy and execution.

Newbury, England, Gb

Micro Focus’ merger with Hewlett Packard Enterprise’s software business created the seventh largest pure-play enterprise software company in the world. Drove software license and SaaS revenue growth worldwide by defining innovative go-to-market sales strategies and developing targeted customer engagement best practices across the full portfolio of solutions.Launched product and market-specific sales campaigns, identified target accounts, formulated revenue targets, enabled sales and channel partners, developed pipeline generation KPI's, designed sales incentive contests, managed campaign execution, and analyzed financial results in collaboration with both individual sales representatives and regional business leaders globally.Product portfolio expertise spans Hybrid Cloud Management, Enterprise Security, IT Operations Management, Service Management, Application Development Management, Backup and Recovery, Information Governance, and Big Data license and SaaS solution offerings.

Houston, Texas, Us

Drove software license and SaaS revenue growth worldwide by defining innovative go-to-market sales strategies and developing targeted customer engagement best practices across the full portfolio of solutions. (HPE Software merged with Micro Focus 09/17)

Parsippany, Nj, Us

Dialogic was a leading cloud-optimized solution provider of real-time communications applications and media processing for service providers, enterprises, and software developers around the globe.Developed go-to-market strategy, competitive positioning, sales enablement, and demand generation messaging for the re-launch of a software-based session border controller in alignment with cloud and mobile market growth opportunities. Created demand with both automated digital marketing campaigns and direct customer, press, analyst, event, and channel partner engagement.Led corporate website redesign and search engine optimization initiatives as foundations for the success of both inbound and outbound marketing and sales campaigns.Conducted market research on potential product acquisitions and portfolio strategies.

Plano, Texas, Us

Genband focused on selling real time communications software and systems to major telecommunications carriers, large enterprises, and government agencies throughout the world. Created solution-level go-to-market plans and launched digital demand generation campaigns for the newly integrated Nortel and Genband product portfolios subsequent to Nortel’s acquisition. Evangelized solution offerings and generated market awareness through sales team training, channel partner engagement, customer presentations, media outreach, analyst briefings, and industry events.

Ca

Designed and drove demand generation marketing campaigns that required both external customer messaging development and internal cross-company project management for the launch of a joint Nortel-Microsoft enterprise unified communications and collaboration solution. Led co-marketing initiatives in partnership with Microsoft including customer webinars, sales enablement, industry events, website development, and analyst engagements.

Ca

Led all aspects of the sales process including forecasting, customer meetings, proposal development, contract negotiation, and executive engagement with Tier 1 Mobile Service Providers.

Master Of Business Administration - Mba

Bachelor Of Applied Science - Basc, Engineering Science - Electrical