- Working with Government and Mid-Market sales teams to help coordinate marketing efforts. While developing personalized ABM and Email Nurture campaigns to drive leads and opportunities.- utilizing DemandBase, Marketo, SafesForce and LinkedIn to create multi-channel campaigns that reach our audiences and share the capabilities of Verizon in the market.

- Responsible for the transition and implementation of Eloqua from Hubspot. - Global management and health of the marketing automation platform (Eloqua and Hubspot) - Training and overseeing global regions marketing teams to improve marketing campaigns and coordination- Working within Adobe Analytics, building dashboards and analyzing data to piece together the customer journey and provide data driven recommendations - Researching and implementing platform improvements to develop stronger leads and cleaner data - Consistently updating and training employees on global marketing standards and laws- Coordinating with Sales team to determine the appropriate target audience for marketing events and campaigns to maintain the effectiveness of nurture programs and maximize campaign success- Integrated Social media plugins to Eloqua to maximize success on social media campaigns utilizing paid social ads - Implementing and utilizing 3rd party products to improve coordination between sales and marketing- Providing Campaign Analysis and Strategy summaries for successful and engaging campaigns

Worked within the Marketing Operations and Delivery Department as a Sr Marketing Automation Manager. Working effectively on Campaign Strategy and analytics to help develop successful marketing campaigns that drive revenue and customer engagement. -Managed, developed, designed and analyzed email campaigns for over 20 of the industries leading brands in Technology. -Oversaw and Managed a team of contract employees overseas and local, tasked with tagging, design, data cleansing and technical development. - Responsible for design, coordination and Strategy of Email campaigns generating over $12 Million in sales revenue, directly attributed to these campaigns. - Designed Dynamic Campaigns within Eloqua that have Nurtured contacts and developed interest and revenue through engagement and education.- Responsible for Segmentation, list and data management- Deployed and Upgraded Eloqua Instances. Worked on DNS tickets to ensure successful deployements, including submitting accurate and complete Branding and Deliverable Configuration Workbook documents.- Constant focus on Digital marketing and collaboration with Social media marketing and plateforms with email campaigns to cordinate messages- Fluent in measuring, digesting and using Analytics to identify opportunities as well as successes- Analyzed Reports from previous and current campaigns, while working with sales to improve performance revenue on activities.- Used analytics to drive lead generation and stronger content marketing, ensuring improved metrics and revenue attainment on future activities

Facilitated training and coaching for new sales coworkers. Collaborating with the Organizational Capability and Sales management teams to implement a first-class onboarding program that supports CDW s strategies and business goals. Assisting in the design, development, and implementation of organizational improvement solutions for the Sales Academy.- Managing 10 to 30 new sales account managers for their first 3 months of employment, while training and preparing them for their sales teams.- Deliver award winning and industry leading sales training.- Deliver professional presentations to excecutive leaders, colleages and new employees to drive corporate development- Collaborate with the Sales Management Team to share best practices and support the sales department initiatives.- Developed and delivered ad hoc trainings for internal departments as well as external companies. - Participate on project teams to design and develop participant and instructional materials.- Identify opportunities for continuous program improvement and establish business case recommendations for changes.

Worked with Physician Practices to implement the transition to Electronic Medical Records software. Discussing the benefits and potential for growth while providing an opportunity for physicians to increase their ability to provide the best point of care they can for their patents, through a paperless environment.