Jim Reath

Jim Reath Email and Phone Number

Chief Marketing Officer, DXL Group @ DXL Group
Canton, MA
Jim Reath's Location
New York, New York, United States, United States
Jim Reath's Contact Details
About Jim Reath

Proven, transformational digital marketing and brand-building leader with 25 years experience and successful track record in both Fortune 500 and specialty retailers. Diverse background across multiple sectors including CPG, telecom and retail leading large teams in multiple markets and countries.Passionate about data-driven insights and unleashing Martech capability to drive efficiency and productivity. Have developed multiple high-performance teams, differentiated brand strategies including the development and launch of new brands, extensions and repositioning. Additionally, successfully leveraged technology to create meaningful and compelling omnichannel experiences.

Jim Reath's Current Company Details
DXL Group

Dxl Group

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Chief Marketing Officer, DXL Group
Canton, MA
Website:
destinationxl.com
Jim Reath Work Experience Details
  • Dxl Group
    Chief Marketing Officer
    Dxl Group Sep 2022 - Present
    Canton, Ma, Us
    Responsible for all marketing and ecomm functions. P&L ownership of digital business.
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  • Bed Bath & Beyond
    Senior Vice President Marketing
    Bed Bath & Beyond Jan 2021 - Sep 2022
    Midvale, Utah, Us
    Marketing leadership for the transformation of Bed Bath & Beyond, buybuy Baby and Harmon Health & Beauty. Responsibility for marketing strategy, investment, Owned brands, performance marketing, Martech, customer acquisition & retention strategy & tactics, CRM, media, creative, PR, loyalty, registry, marketing operations, agency management and partnerships.
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  • Macy'S
    Senior Vice President Marketing
    Macy'S 2017 - 2020
    New York, Ny, Us
    Responsible for modernizing the marketing discipline and go-to-market strategy. Leadership of all brand marketing, communication strategy, integrated marketing communications, social, content strategy and execution, all production, agency relationships and partnerships.
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  • Bbdo New York
    Evp, Head Of Retail
    Bbdo New York 2016 - 2017
    New York, Ny, Us
    Leadership of BBDO retail practice, management and leadership of Lowe's United which included five Omnicom agency teams working on the Lowe’s business, Toys R Us and Babies R UsDuring my tenure, Lowe’s became BBDO NY’s most creatively awarded account receiving 12+ Cannes Lions as well as hundreds of every other major creative awards for our work in social.
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  • Bbdo New York
    Evp, Senior Director
    Bbdo New York 2013 - 2016
    New York, Ny, Us
    Leadership of Omnicom Lowe's businesses, Toys R Us and Babies R Us
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  • Mckinney
    Partner, Evp
    Mckinney 2010 - 2013
    Durham, Nc, Us
    Board Member, leadership of Qwest/CenturyLink, Meijer, Sherwin-Williams, GNC and Mizuno businesses
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  • Young & Rubicam
    Chief Marketing Officer
    Young & Rubicam 2008 - 2010
    New York, Ny, Us
    Primary responsibilities included the leadership of the entire $500M+ Sears account and all agency new business development.
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  • Leo Burnett
    Svp, Account Director
    Leo Burnett 2002 - 2008
    Chicago, Illinois, Us
    Leadership of clients such as Kellogg's, Morgan Stanley, Washington Mutual and Visa
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  • J. Walter Thompson Worldwide
    Account Director
    J. Walter Thompson Worldwide 2000 - 2002
    New York, Ny, Us
    Oversight of Oscar Mayer and Kraft Cheese division
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  • Ammirati, Puris Lintas
    Account Supervisor
    Ammirati, Puris Lintas 1999 - 2000
    Amtrak
  • Labatt Breweries Of Canada
    Associate Brand Manager
    Labatt Breweries Of Canada 1998 - 1999
    Toronto, Ontario, Ca
    Specialty and premium import brands
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Jim Reath Skills

Integrated Marketing Digital Marketing Interactive Marketing Advertising Digital Strategy New Business Development Brand Architecture Brand Management Marketing Strategy Leadership Marketing Customer Insight Marketing Communications Online Advertising Creative Strategy Brand Development Strategy Social Media Marketing Digital Media Mobile Marketing Management Social Media Creative Direction Account Management Business Strategy Branding Content Strategy Strategic Planning Outdoor Advertising Interactive Advertising Fast Moving Consumer Goods Market Planning Sports Marketing Brand Awareness

Jim Reath Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Kellogg Management Institute
  • Western University
    Western University
    History

Frequently Asked Questions about Jim Reath

What company does Jim Reath work for?

Jim Reath works for Dxl Group

What is Jim Reath's role at the current company?

Jim Reath's current role is Chief Marketing Officer, DXL Group.

What is Jim Reath's email address?

Jim Reath's email address is ji****@****cys.com

What is Jim Reath's direct phone number?

Jim Reath's direct phone number is +121245*****

What schools did Jim Reath attend?

Jim Reath attended Northwestern University - Kellogg School Of Management, Western University.

What skills is Jim Reath known for?

Jim Reath has skills like Integrated Marketing, Digital Marketing, Interactive Marketing, Advertising, Digital Strategy, New Business Development, Brand Architecture, Brand Management, Marketing Strategy, Leadership, Marketing, Customer Insight.

Who are Jim Reath's colleagues?

Jim Reath's colleagues are Rochelle Taylor, Megan Hammond, Skylar Leavitt, Nadia Monteiro, David Galluzzo, J.d. Ll.m., Nicole Wilcox, Amy Buckley.

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