Jim Tompkins Email and Phone Number

Firm advises on issues relating to product development, costing, sourcing, sales and marketing in the footwear and apparel industry.

SALES AND MARKETING• Took NB brand from $600M to $1.6B in nine years.• Brand was ranked in the top 50 in brand loyalty according to Brand Week magazine.• Increased brand recognition by 25 percentage points due to increased national advertising penetration and aggressive grass roots promotion.• Introduced a three-year “Green Initiative Plan” in 2006. Achievements included: office and factories attained 98% recycled waste, factory VOCs were under 10% of government limits and averaged 15% sustainable or recycled materials in new products. OPERATIONS• Tripled operating profit over five years. Reduced SG&A as a percent of revenue by more than 40%.• Accomplished over 98% on time delivery from domestic and international source factories - more than 46M pair. Locations included Korea, Taiwan, China, Indonesia, Vietnam, Thailand, India, Romania, Mexico, Costa Rica, Brazil and Argentina.• Continued to be the only US manufacturer of athletic footwear.• Practiced LEAN principles in the factories and introduced into office environments.INTERNATIONAL• Consolidated all international management to make the brand message more consistent and flexible for market distinctions.• Expanded sales from 20% to 35% of worldwide brand sales.ACQUISITIONS• Acquired PF Flyer brand and created a sales and marketing team to execute the reimplementation. • Helped create Aravon (women’s comfort casual brand).