Jim Werth Email & Phone Number

Seattle, Wa, Us

Lynnwood, Wa, Us

The Advanced Manufacturing Skills Center (AMSC) of Edmonds College is dedicated to offering short-term, high-impact manufacturing training to the community. They are building the necessary workforce to help local companies thrive while offering students the chance to earn satisfying, living-wage jobs in a growing and exciting industry.

Seattle, Wa, Us

Integrated marketing for Semiahmoo Resort, Cedarbrook Lodge, Palm Mountain Resort

Seattle, Washington, Us

• Owned/managed local store marketing and promotions for more than 30 quick-service and 3 full-service casual fine dining restaurants• Mitigated impacts of COVID-19 by communicating new safety protocols, on-boarding stores for delivery/pickup, deploying specials offers. Quick service units increased seasonal guest counts and sales beating previous YTD totals.• Managed ad production -- including developing creative strategies and concepts -- for print, OOH, digital, radio and regional television• Project management of seasonal campaigns and new products/offerings• Negotiated/purchased ad media properties directly as well as through agencies• Executed digital ad campaigns that typically exceeded industry CTR. On-boarded new self-service DSP to increase scale, conversions and achieve higher ROI – thus extending budget reach.• Planned/coordinated more than a dozen new store openings, and hundreds of special internal/external events • Formed promotional partnerships with dozens of regional brands to increase store guest counts and extend reach while minimizing costs• Launched/managed 13 social media brand platforms, including blog, creating compelling content while also partnering with dozens of national/regional influencers to achieve high engagement rate and increased net followers• Managed/updated websites, including designing new pages via CMS• Lead SEO efforts to drive website visits/traffic and elevate SERP rankings. Within five years increased – and sustained – web traffic growth by 400%.• Supported e-commerce initiatives for seasonal promotions and online sales – including high-volume gift card sales

Seattle, Washington, Us

Seattle, Washington, Us

• Co-developed programs and events to champion Downtown Seattle as a healthy, vibrant urban core. Collaborated with numerous stakeholders in guiding strategy while setting up KPIs.• Project management for all collateral promoting primary downtown programs including: award-winning Downtown Holidays, Summer Concert Series, State of Downtown and Downtown Seattle Association Annual Meeting• Produced first-ever educational video promoting the safety and advocacy programs of the MID• Wrote content for all internal and external communication including websites, media alerts, brochures, and presentations• Awarded Downtown Seattle Association/Metropolitan Improvement District Employee of the Year (2007)

Redmond, Wa, Us

• Spearheaded and led new brand identity launch including early-phase web design development• Turnkey project management of all activities associated with participation in 10-12 yearly trade shows and special events• Collaborated with VP to develop five-year marketing plan for future growth opportunities• Designed company collateral and marketing pieces ranging from standard SOQ/corporate brochures to specialty direct mailers, white papers and handouts for trade shows

New Berlin, Wi, Us

• Managed the launch of Intel's and Microsoft's new "Digital Joy Home PC Entertainment” zone at Northgate Mall combining software and PC for full sensory experience.• Exceeded traffic goals and guest interactions beating 37 national locations during launch.Collaborated with local and regional media in placement of stories.

Beloit, Wi, Us

• Directed the merchandising and sales efforts for weekly high-volume retail road shows• Coordinated with vendors and store management to ensure high visibility and placement of product• Managed market intercept operations to increase awareness and sales volume of Oregon Chai product line• Created program efficiencies by initiating new procedures and updating training and sales collateral

Toronto, Ontario, Ca

• Developed one-sheet collateral pieces for leading GPS fleet management company• Collaborated with stakeholders on web site structure and format including technical verbiage• Strategized with director of operations to leverage company within media and industry-specific verticals

• Supported and facilitated sales channel for a number of interactive software titles• Developed one-sheets and other sales communication material to garner leads• Managed web site turnkey process• Wrote press releases to promote new interactive software titles and DVD releases• Managed new client projects including facilitating the creation of promotional co-branded titles through conception, to quality control, to final mass-copy distribution (ie. Char-Broil "Great American Guide to Grilling")

• Planned and coordinated public relations and advertising for public sector, environmental agencies, high-tech, non-profits and retail• Wrote press releases and produced informational kits to support media efforts• Planned and coordinated special events and trade shows• Assisted in product launches through extensive promotional campaigns• Conducted focused qualitative and quantitative market research projects• Produced targeted newsletters for internal client communications• Managed and facilitated all print production endeavors including conducting press matches• Co-managed budgets for lifecycle of campaigns• Contributor to firm winning the distinguished Silver Anvil Award, presented by the Public Relations Society of America

Baton Rouge, Louisiana, Us

• Managed weekly print activities for retail accounts• Developed sales promotions for retail clients utilizing newspaper, direct mail, television, the Internet and radio• Researched new media and initiated promotional activities to accelerate growth and customer base for retail clients• Processed traffic runs and billings for clients and department• Wrote promotional print copy for retail clients• Creative Choice Award winner for Best Grand Opening/Special Event and Best Merchandising –presented by The National Grocers Association and Food Distributors International

Eden Prairie, Mn, Us

• Wrote, edited and developed promotional material including in-store collateral, radio spots• Designed and produced print advertisements for retail clients• Scheduled ad production and processed billings for media buys and printing• Coordinated promotional programs for retail clients and vendors

Seattle, Wa, Us

Tacoma, Wa, Us

Bachelor Of Arts - Ba, Communications & Sociology

Associate Of Arts And Sciences - Aas, Arts & Sciences