Jim Bacharach Email and Phone Number
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Results. Efficiently. Those two words summarize my career to date. I've done that for large corporations, early-stage growth companies, and non-profits. I'm a builder of brands, demand, expanded capabilities and high performing teams. Specialties: Marketing Strategy, Brand Strategy, Communications Strategy, Demand Generation, Integrated Marketing Communications, Digital Marketing and Social Media, Content Marketing, Advertising and Direct Marketing, Brand and Marketing Measurement, Agency Management, CRM, B2C and B2B, Process Improvement, Results Oriented, Problem Solver, Leader, Teacher, Builder, Innovator, CPG, Financial Services, Non-Profit, Technology, Business Services and Healthcare.
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Vp, Marketing & CommunicationsCenter For Community Self-Help Mar 2023 - PresentLeading marketing and communications in support of two credit unions, a community redevelopment arm and the Center for Responsible Lending, a nonpartisan policy and advocacy group dedicated to eliminating predatory lending practices. Creating and protecting economic opportunity for all is the mission of each part of the organization.
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Adjunct ProfessorElon University - Martha And Spencer Love School Of Business Jul 2021 - PresentElon, Nc, Us -
PrincipalSwing Marketing Nov 2022 - Mar 2023Independent marketing consulting firm providing fractional CMO services to SMB, corporate and not-for-profit organizations.
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Svp, Brand MarketingFirst Citizens Bank Nov 2015 - Nov 2022Raleigh, North Carolina, UsResponsible for corporate, brand and product marketing and communications in support of First Citizens' near-term and long-term business objectives and corporate philanthropy.Key accomplishments:1. Achieved 10%+ new account growth YOY2. Net Promoter Scores improved 52% over past 4 years3. Smart speaker app generated 14x ROI4. Revised digital and social media strategy exceeding all prior benchmarks5. Deployed Bank's first content strategy and engagement levels exceeding industry benchmarks -
Vp, Brand, Marketing & Creative ServicesJohn Hancock Feb 2006 - Nov 2015Boston, Ma, UsResponsible for brand strategy, brand integration and brand communications spanning advertising, digital marketing, social media, channel marketing, sponsorships, corporate responsibility, recruiting and employee communications.Key accomplishments:1. Successfully repositioned brand following acquisition by Manulife Financial.2. Achieved top tier market presence despite being outspent threefold by key competitors.3. Led creation and management of optimal prospect and customer experience across five de-centralized businesses.4. "What Comes Next" campaign generated 2MM unique visitors in first six months. -
Adjunct ProfessorBoston University College Of Communications Sep 2013 - Oct 2015Taught an undergraduate course built around the American Advertising Federation's National Student Advertising Competiton.
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PrincipalConsonant Marketing Sep 2001 - Feb 2006Provided marketing, brand and communications strategic and implementation guidance to a range of B2C and B2B companies, and non-profits.Key accomplishments:1. Reversed 25% subscription renewal decline for clinical information SaaS company.2. Opened two new sales channels for same clinical information SaaS company.3. Restored volunteer recruitment volume to level supporting non-profit's growth goals.4. Built prospecting process and pipeline for design firm.
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Vp, Marketing ConsultingVeridiem Inc. Mar 2000 - Sep 2001Led marketing consulting team for SaaS firm helping companies measure the return on their marketing investments. Clients included: Ameritrade, AT&T, Monster and Porsche.Key accomplishments:1. Articulated value proposition, positioning and message architecture.2. Developed all client engagement processes and metrics.3. Recruited and trained Marketing Consulting team.4. Performed SME role in sales process leading to firm's initial four client engagements.
Jim Bacharach Skills
Jim Bacharach Education Details
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Columbia Business SchoolMarketing -
Union CollegePsychology And History
Frequently Asked Questions about Jim Bacharach
What company does Jim Bacharach work for?
Jim Bacharach works for Center For Community Self-Help
What is Jim Bacharach's role at the current company?
Jim Bacharach's current role is Builder | Innovator | Value Driver.
What is Jim Bacharach's email address?
Jim Bacharach's email address is ji****@****ock.com
What is Jim Bacharach's direct phone number?
Jim Bacharach's direct phone number is +150842*****
What schools did Jim Bacharach attend?
Jim Bacharach attended Columbia Business School, Union College.
What skills is Jim Bacharach known for?
Jim Bacharach has skills like Integrated Marketing, Marketing Strategy, Digital Marketing, Marketing Communications, Advertising, Strategy, Brand Development, Crm, Social Media Marketing, Brand Management, Marketing, Direct Marketing.
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