Jim Cosman Email & Phone Number

London, Canada Area

London, Ontario, Canada

Instruct principles of Strategic Marketing, Marketing Plan Development and coach students on the implementation of these principles using marketing simulation software in the Marketing Diploma Program. Also teach Business to Business Selling and Marketing Management for the Marketing Management Graduate Certificate

Erlanger, Kentucky

London, Ontario

Role was responsible for conducting industry, customer, and competitor research. Research provided input to development of marketing campaigns, product development, and strategic planning.

London, Ontario

Responsible for global ballast water arena strategy for Trojan Marinex BWTS systems sold through three strategic partners. Major emphasis on utilizing Outcome-Driven Innovation (ODI) market research to support product development, product launch activities, the identification of strategic partners and development of channel strategy, and development and.

London, Ontario

Assisted in the development of Trojan’s acquisition strategy through the identification, assessment and prioritization of new market opportunities. Conducted Danaher Business System (DBS) business development standard work including market attractiveness, market mapping, segmentation and competitor analysis. Employed primary and secondary market research.

London, Ontario

Developed and executed regulatory influence strategy for the company. Acted as a Regulatory Liaison and key influencer for the development of new regulations, validation standards, and design guidelines. Worked with regulators globally including USEPA, Health Canada, UK Drinking Water Inspectorate, World Health Organization, and State and Provincial.

London, Ontario

Led cross-functional team responsible for developing and implementing yearly plans for Global Municipal Drinking Water Arena. Executed market management activities including market research, channel strategy development, regulatory strategy, pricing, and communications and training plan. Liaised with drinking water process experts at major International.

London, Ontario

Responsible for execution of product management activities for emerging global municipal drinking water market. Accountable for product specification, product maps, and business case justification for new product development and enhancements. Provided marketing support and input to product development process

Chatham, Ontario

Responsible for planning and coordinating market research projects. Research responsibilities included product/service development, market/competitive intelligence, sales support, customer satisfaction/loyalty measurement, and advertising research.

Chatham, Ontario

Responsibilities included identifying and tracking competitive forces that impacted company operations, transferring knowledge resulting from the competitive information monitoring process to senior management, and advancing organizational understanding of the competitive intelligence process and its strategic benefits.

Kingston, Ontario

Worked as a Sales Representative for the largest window manufacturer in Canada. Sold building products to commercial, contractor, and residential sales clients. Managed the daily operations of a sales center. Responsibilities included organizing advertising and direct mail promotions, coordinating and scheduling deliveries, product demonstrations, and.

Master Of Business Administration (M.B.A.), Marketing

Saint Mary's Graduate Scholarship 1992-93 Teaching Assistant Marketing 1992-93

Bba (Hons), Marketing

Activities and Societies: Residence Assistant 1987-90 H Greville Smith Scholarship - 1986-89 Dean's Honour List, University Scholar.