Jim Crotty

Jim Crotty Email and Phone Number

Senior Sales Leader | Director of Sales | VP of Sales | @ Lake Champlain Chocolates
burlington, vermont, united states
Jim Crotty's Location
Greater Philadelphia, United States
Jim Crotty's Contact Details
About Jim Crotty

Accomplished Director of Sales/Vice President of Sales with over 20+ years of progressive sales leadership, building sales teams and customer relationships while driving revenue and profit growth in demanding consumer environments. Developed a successful track record across a diverse set of organizations, trade channels, customers, categories and selling models. Classically CPG trained at world class selling organizations (Frito-Lay, PepsiCo and Colgate Palmolive) while managing revenues up to $100M and excelled in entrepreneurial environments with limited resources that resulted in a successful acquisition.Leadership style is described as collaborative coaching that builds internal and external partnerships by leveraging the strengths of each individual while providing them with the tools, support and resources to expand their skills. Expertise in managing, mentoring and coaching a team that builds and executes innovative tactics to achieve objectives utilizing brand strength, ROI evaluation, and score-carding execution metrics to deliver results. Self-driven and results-oriented with a laser focus on developing customer relationships that enable an organization to exceed its profit targets and secures its position as a leader in the marketplace.Passion lies in developing and supporting high performance sales teams within small to mid-sized companies, especially within the Natural Products industry (Food, Beverage, Dietary Supplement, HBC, HABA, Ingredient/Supply). Specialties: • Strategic Design & Planning• Analytical Skills/Trend Analysis• Product & Category Management• Brand Positioning• Team Development & Mentoring• Decision Making and Creative Problem Solving• Strengthening Departmental Alliances• Client Relationship Management• Financial Acumen• Trade Program Creation & Implementation• Syndicated Data Analysis (SPINS, IRI, Nielsen) • Integrity, Honesty and Professionalism• Success Driven#naturalproducts #consumergoods #sustainability

Jim Crotty's Current Company Details
Lake Champlain Chocolates

Lake Champlain Chocolates

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Senior Sales Leader | Director of Sales | VP of Sales |
burlington, vermont, united states
Employees:
64
Jim Crotty Work Experience Details
  • Lake Champlain Chocolates
    Director Of Sales
    Lake Champlain Chocolates Feb 2021 - Present
    Philadelphia, Pennsylvania, United States
  • Presence Marketing/Dynamic Presence
    Senior Director Conventional Grocery
    Presence Marketing/Dynamic Presence Jun 2019 - Feb 2021
    Greater Philadelphia Area
  • Tom'S Of Maine
    Sales Director/Team Leader Natural Channel
    Tom'S Of Maine Jul 2009 - Jan 2018
    Sales Director/Customer Team Leader – Natural Channel (2009 – 2018)Steered the Natural Channels business, 25% of company’s revenue, leading a team of three direct reports and a network of broker managers. Established standardized monthly reports for the sales team. Developed and executed ad hoc syndicated reports and fact based selling presentations for Natural Channel retailers and distribution partners. Delivered above target sales forecast, volume growth, trade spending and executed sales marketing plans• Designed an exclusive product for Whole Foods, which drove consumer conversion by 4% and resulted in 21% growth for Tom’s of Maine and 16% in the category.• Collaborated with Sprouts to increase revenue by $2 million (18% CAGR) over five years. Tactics included front end program that has delivered $500,000 each year.• Reorganized sale organization and selected broker partner that delivered $1 million savings to the organization.• Constructed a scorecard with Acosta/NSS to deliver annual KPIs and 9% annual sales growth.
  • Tom'S Of Maine
    Sales Directory/ Customer Team Leader-Fdm Channel
    Tom'S Of Maine Jun 2007 - Jul 2009
    Sales Director/ Customer Team Leader-FDM Channel (2007 – 2009)Led team of seven Key Account Managers working with regional customers throughout U.S. Customers included Ahold, Publix, Wakefern, Meijer, Hannaford, Price Chopper, Longs Drugs, Stater Bros. and Giant Eagle. Developed annual strategic plans, category management support and assisted customers in positioning products.• Partnered with key customer to improve shelf position which drove sales +12% year over year.• Increased product distribution to major retailer which translated in sales growth of +24% year over year.• Gained distribution in two large regional retailers where we did not have distribution resulting in incremental category growth for retailers.• Leveraged promotional activity around Earth Day to bring awareness to brand and increase sales.• Co-facilitated sales training to sales team to enhance their skills with customers.
  • Bimbo Bakeries Usa
    Vice President Business Development
    Bimbo Bakeries Usa 2004 - 2007
    Formerly George Weston Bakeries-Acquired 2008
    Headed Customer business teams of six direct reports for Entenmann's cake division. Spearheaded customer development with Walmart, BJ's Wholesale Club, CVS, Target, and Wawa. Negotiated customer marketing programs, including new product introductions, consumer promotions and radio advertising. Guided Category Management support and analysis to assist customers with product rationalization, planogram sets and promotional effectiveness.• Initiated promotional program changes that decreased trade spending by $300,000 while increasing Wawa’s net revenue by $700,000.• Forged alignment with Walmart to expand shelf position and gain incremental space delivering 65%.growth• Initiated first national sales event with Target, delivering $450,000 of incremental revenue and upping store penetration by 50%.• Developed and implemented pricing strategy with Walmart, increasing sales by 12% and contribution margin by 5%.
  • Bimbo Bakeries Usa
    Vice President Of Sales
    Bimbo Bakeries Usa 2002 - 2004
    Formerly George Weston Bakeries-Acquired 2008
    Guided the sales operations and customer development teams of seventeen sales managers in Mid-Atlantic market area. Oversaw P&L and net sales revenue of $90 million. Implemented customer trade programs, increased direct store delivery service (DSD) and delivered annual sales plan. Mid-market accounts included divisions of Albertson's, Ahold, and Safeway.• Leveraged incremental displays, FSI coupons, advertising and merchandising to increase net revenue by 3%.• Participated in Continuity and Frequent Shopper programs, increased sales by 5% and reduced promotional spending by $40,000 with one mid-market customer.• Pursued EDLP pricing strategy with Supervalu that increased their margin by 2% points and reduced annual trade budget by $200,000.• Organized cross-functional team to restructure delivery system, resulting in $850,000 increase in EBIT.
  • Bimbo Bakeries Usa
    Director Of Retail Accounts
    Bimbo Bakeries Usa 2001 - 2004
    Formerly George Weston Bakeries-Acquired 2008
    Managed a team of four Key Account Managers providing coaching and process improvements. Assembled collaborative partnerships with key customers for Arnold, Thomas, and Entenmann’s brands. Negotiated customer and strategic marketing programs for Ahold, Safeway, Wawa and Acme. Delivered below budget trade spending
  • Pepsico
    Region Sales Manager
    Pepsico 2000 - 2001
    Target Team
  • Pepsico
    Sr. Zone Sales Leader
    Pepsico 1997 - 2000
    Frito-Lay Divison-Philadlephia, Pa
  • Pepsico
    Zone Sales Leader
    Pepsico 1993 - 1997
    Frito-Lay Division-Detroit, Mi
  • Pepsico
    Management Designate
    Pepsico 1990 - 1993
    Frito-Lay Division-Burlington Nj

Jim Crotty Skills

Consumer Products Sales Cross Functional Team Leadership Leadership Iri Grocery Direct Store Delivery Nielsen Shopper Marketing Crm National Accounts Ac Nielsen Trade Marketing Negotiation Sales Management P&l Management Fmcg Selling Key Account Management Forecasting Competitive Analysis Key Account Development Brand Management Pricing P&l Customer Insight Customer Marketing Account Management Business Development Strategic Planning Microsoft Excel Microsoft Powerpoint Sap Products Team Building Spins Data Analysis Spins Satori

Jim Crotty Education Details

Frequently Asked Questions about Jim Crotty

What company does Jim Crotty work for?

Jim Crotty works for Lake Champlain Chocolates

What is Jim Crotty's role at the current company?

Jim Crotty's current role is Senior Sales Leader | Director of Sales | VP of Sales |.

What is Jim Crotty's email address?

Jim Crotty's email address is jc****@****ail.com

What schools did Jim Crotty attend?

Jim Crotty attended Villanova University, Saint Joseph's University - Erivan K. Haub School Of Business, Adelphi University.

What are some of Jim Crotty's interests?

Jim Crotty has interest in Poverty Alleviation.

What skills is Jim Crotty known for?

Jim Crotty has skills like Consumer Products, Sales, Cross Functional Team Leadership, Leadership, Iri, Grocery, Direct Store Delivery, Nielsen, Shopper Marketing, Crm, National Accounts, Ac Nielsen.

Who are Jim Crotty's colleagues?

Jim Crotty's colleagues are Daniel Plotzker, Donna Mikalonis, Fran Tobin, Raven Duke, Spencer Labarge, Emily Robbins, John Weishaar.

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