Leader of the Office of Business Opportunity (OBO) External Affairs Division. Supervise three employees charged with managing relationships with the Mayor, City Council & external stakeholders. Develop & implement multi-faceted marketing plan to promote brand and increase engagement with target audiences. Write engaging speeches, talking points and press releases for the Mayor and other top City staff for both live events and for multi-media production. Respond to media requests as needed and help place stories across Houston media. Results: 25% boost in Twitter, Facebook & Instagram followers; increase in OBO brand recognition; clearer messaging of OBO’s mission; more stories in Houston Media highlighting OBO programs; more engagement and better coordination between OBO, City Hall & external partners.

Temporary role promoting federal programs available to Hurricane Harvey victims through media interviews, town hall meetings & press releases. Results: increased applications for assistance from the federal government, passed background check, completed on-board training & certifications.

Supervise production of multi-media content for promotions, newscasts, daily talk show, website/social media. Monitor broadcasts, provide training & schedule on-air personnel to ensure quality production & adherence to NPR standards. Organize and participate in fundraising campaigns. Boost productivity to include daily, in-depth news features, plus a monthly news series. Decide when to break into programming to air NPR/BBC special coverage of live events/breaking news. Results: 25% rise in ratings; station consistently ranked in the top 10 in the Houston radio market; doubled website traffic; more audience engagement on web/social media and at live events; better coordination with partners across the nation; & more broadcasting awards.

Supervise content producers to expand news coverage; change station culture to sync website with newscasts; produce engaging multi-media content; participate in on-air fundraising campaigns; participate in live events to boost audience engagement. Results: higher ratings; more audience engagement; adoption of multi-media production plan by newsroom staff.

Helped conceive, design, launch & supervise Fronteras Desk website, part of aregional journalism collaborative across the Southwest USA. Produced/editedmulti-media stories for KPBS News. Participated in fundraising campaigns.Results: grew website audience from zero to 10,000 in 2 years through SEO,Twitter & Facebook; increased collaboration among stations to share content andreduce repetitiveness; helped station set on-air fundraising records.

Editor: Supervised staff, oversaw editing & posting of stories to websitethroughout the week; lead Sunday night News Editor; contributed to newsroomplan to change culture to web first approach. Results: boost in web traffic byposting timely stories and adoption by newsroom staff of web first approach.Staff Writer: Covered municipal government; water issues across the westernUSA; state courts and the U.S. Mexican border. Results: production of award wining stories on complex issues that the audience can understand and relate to, such as the pitfalls of desalination & the complexity of international real estate.

Assistant City Editor: Responsible for weekend coverage of newspaper.Staff Writer: Covered legal affairs beat, including federal court.