Jim Lefevere Email and Phone Number
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An award-winning executive with over 20 years of experience in healthcare, life sciences, medical devices and digital health, I bring deep expertise in commercial leadership, strategic planning and market insights. Known for leading digital transformations, commercial strategy and product lifecycle management, I excel at driving growth and innovation. I turn visions into actionable and measurable success stories, leveraging my experience to drive sustainable growth and operational efficiency. With a collaborative leadership style and a knack for navigating complex global environments, I am committed to fostering integrity, accountability and transparency in every endeavor. Key Achievements: -Strategic Growth Leadership: Engineered a growth strategy for a new product line that projected $100M in global revenue within three years.-Innovative Product Development: Spearheaded the successful revitalization of a digital product, achieving 20% cost savings and $4M in annual savings.-Digital Transformation: Delivered a $127M ROI through a comprehensive global marketing optimization initiative.-Revenue Generation: Drove $175M in new sales by implementing a ‘digital first’ marketing strategy-Collaborative Team Leadership - led one of the highest team engagement scores within Roche in 2017 and 2019 at 86%. Specialties: Leadership, Growth Strategy, Commercial, Digital Innovation, Global Business, Product Lifecycle Management, Strategic Partnerships, Financial Management, Data-Driven Decision Making, Change Management, Relationship Management, B2C & B2B I am passionate about leveraging technology to improve healthcare outcomes and am committed to continuous learning and development. I particularly enjoy solving complex business problems, making the complex simple and building strategies and plans that lead to growth. I have built and led teams of up to 80 people and managed budgets of up to $32M across global, regional, and local levels. I have also been recognized as a Webby's Honoree, a Forty Under 40 winner, a Digital Health Scholar and Social Media Pioneer. I also serve on the editorial advisory board and a contributor to industry publication PM360. I am a frequent speaker, webinar guest and subject matter expert. I am always eager to learn new skills and perspectives, and have completed certificates in Disruptive Strategy, Business Strategy, and Leadership from Harvard Business School Online, Section, and MIT Sloan School of Management.
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Founder And Managing DirectorGenevius Health AdvisorsCarmel, In, Us -
Chief Strategy Officer (Cso)Axonal .Ai Oct 2024 - PresentAxonal.ai empowers pharmaceutical companies to bring products to market faster and more efficiently through our innovative Agentic AI platform. Tailored for the complexities of pharma, Axonal.ai leverages specialized AI agents to automate compliance, optimize marketing strategies, and enhance patient engagement. We transform data into actionable insights, enabling companies to maximize value and stay ahead in a competitive landscape. -
Founder & PrincipalGenevius Health Advisors Oct 2024 - PresentAfter 24 years at Roche, Jim Lefevere developed a unique perspective on healthcare's challenges and opportunities, while leading global strategies in marketing, digital transformation, and digital health. The work bridges marketing, technology, strategy, and innovation; while leveraging AI-powered insights to deliver measurable outcomes and real-world impact.This inspired Genevius Health Advisors—a boutique consultancy helping organizations navigate complex markets, unlock growth, and accelerate innovation. Offering tailored, cost-effective solutions driven by strategic insights. All work is project-based, part-time, and fractional services to meet diverse client needs.Strategic Expertise + AI-Powered Insights = Actionable GrowthWe use advanced AI to provide data-driven insights that fuel smarter decisions, faster product launches, and optimized market strategies that minimize risk and maximize ROI.◆ Growth Strategy & Innovation: Crafting custom growth strategies to expand market reach and seize opportunities. Services include: Go-to-market planning, market prioritization, and AI-driven innovation. ◆ Commercialization Consulting: Supporting successful product launches and market entry with optimized commercialization and lifecycle management. Services include: Competitive benchmarking, marketing optimization, and full lifecycle strategy.◆ Digital Health Acceleration: Guiding the development, launch, and scaling of digital health solutions like telehealth and remote monitoring. Supporting private equity and venture capital-backed startups with product scaling, regulatory navigation, and partnership development◆ AI-Powered Insights & Analytics: Leveraging AI to provide real-time market insights, predictive analytics, and customer journey optimization◆ Leadership: Empowering teams and executives through tailored coaching and fractional executive roles. Building high-performing teams to bridge strategic gaps and drive organizational success -
International Business Leader, Digital Product DevelopmentRoche Diabetes Care Nov 2022 - Oct 2024Indianapolis, In, UsRoche Diabetes Care is a $1.5B business and global leader in diabetes management. Business Owner and lead the development of digital B2B SaaS product for healthcare professionals and Platform as a Product (PaaP) - key digital product components critical to the success of Roche digital business. -
International Business Leader, Non-Insulin Therapy Solutions/Digital PartneringRoche Diabetes Care Jun 2019 - Nov 2022Indianapolis, In, UsAppointed to lead the strategy and development of a new line of business with $250M revenue target by 2025. Focus on digital health, health information technology, early innovation and external business development partnering opportunities. -
Director, Global Marketing Strategy And Services; Head Of Global Digital MarketingRoche Diabetes Care Oct 2014 - Jun 2019Indianapolis, In, UsSelected to lead new design and development of global marketing digital capabilities. Led transformation of organization resulting in $127M ROI in first year with flat $5M budget year-over-year. Led a 36-member team.◆ Member, Global Marketing Council - 6-person global executive marketing team trusted to protect brand and product reputation on a global basis.◆ Led strategy, organizational restructuring and marketing modernization implementation for $2B business with 135 global market footprint. ◆ Implemented replatforming initiative for global marketing operations technology stack, e.g. web content management, customer relationship management, sales e-detailing, digital asset management, and customer insights. ◆ Led all digital and social media across 20 top markets with $2M in media spend and social content supply chain. ◆ Increased annual revenue by $35M through sales e-detailing platform roll-out in 24 global markets and 1,600 sales reps. -
Director, Global MarketingRoche Diabetes Care Jul 2011 - Oct 2014Indianapolis, In, UsPromoted to develop and implement a global ‘digital first’ marketing strategy for the $2.0B Roche Diabetes Care business unit, resulting in 19 award winning campaigns through integrated, go-to market and on-market product launches and lifecycle campaigns. ◆ Generated $175M in new sales by designing and developing global digital first marketing strategy. Restructured teams, led organizational change management and implemented new enterprise training. ◆ Successfully transitioned to a 75% digital marketing paradigm, reducing costs by 85% by shifting from traditional marketing to a digital marketing first approach. ◆ Facilitated a digital innovation summit and Google Day with Roche-wide senior executives resulting in a measurable divisional and organizational shift to digital marketing. ◆ Pioneered MedTech industry use of social media and blogger relations by sponsoring effort to establish and coordinate relationships with the Diabetes Online Community (DOC) and hosting a face-to-face blogger summit. This model was later copied across the industry -
Global Group Manager, Commercial MarketingRoche Diabetes Care Mar 2005 - Jul 2011Indianapolis, In, UsPromoted to build and lead 6-person team, developed go-to market product launch plans, managed on-market marketing campaigns, worked with local markets for custom market strategy and plans. -
Global Marketing ManagerRoche Diabetes Care Jan 2003 - Feb 2005Indianapolis, In, UsSelected to lead the development of a centralized global content management system and network of brand websites that laid the foundation for future growth and aggressive market penetration. ◆ Unified the Accu-Chek brand and advanced consistent technology standards across 35 disparate countries. ◆ Built a marketing Center of Excellence for the diabetes care division; oversaw a multidisciplinary team and collaborated with marketing leaders across the country to develop internationally accepted branded user interfaces and appearance.◆ Led global road show to promote vision, obtain seed consensus, and sell benefits of launch; earned trust and achieved support by presenting culturally sensitive solutions.◆ Saved almost $10M over five years and reduced the cost of website ownership 50%+ by streamlining efficiencies, enhancing support, and allowing universal access to standardized programs.◆ Won the 2003 American Advertising (ADDY) Award for Best Overall Website in the healthcare category. -
Us Marketing ManagerRoche Diabetes Care Jan 2001 - Dec 2002Indianapolis, In, UsOn joining the team at Roche, I assumed responsibility for the management of the U.S. brand website, Accu-Chek.com, in addition to online consumer marketing activities within the U.S. market. Highlights of my accomplishments include...◆ Instrumental to the development of an FDA-approved web-based diabetes management system. ◆ Grew online traffic from less than 200K per year to 1M+ unique visits per year. -
Co-Lead, Diagnostics Digital Strategy / Diagnostics Digital ExcellenceRoche Jan 2015 - Oct 2019Switzerland 🇨🇭 , ChHand Picked to serve as Co-Lead for cross division digital strategy for $12B organization to align strategy, structure and processes. Concurrent leadership role with Head of Global Digital Marketing. Accomplishments: ◆ Co-Lead selected for digital strategy development with primary focus on enhancing the customer experience, obtaining compliance, and developing digital maturity for the $12B Diagnostics division. ◆ Led cross-functional teams on continuous improvements for modifying operating models, integrating digital resources, reviewing comprehensive support programs, and introducing new training programs.◆ Recognized across the entire Roche business as a commercial leader, digital expert, and digital marketing subject matter expert in B2C and B2B markets.
Jim Lefevere Skills
Jim Lefevere Education Details
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Indiana University BloomingtonMarketing -
Mit Sloan School Of ManagementBusiness Leadership Certificate -
Harvard Business School OnlineDisruptive Strategy -
London Business SchoolProduct Commercialization
Frequently Asked Questions about Jim Lefevere
What company does Jim Lefevere work for?
Jim Lefevere works for Genevius Health Advisors
What is Jim Lefevere's role at the current company?
Jim Lefevere's current role is Founder and Managing Director.
What is Jim Lefevere's email address?
Jim Lefevere's email address is ji****@****ail.com
What is Jim Lefevere's direct phone number?
Jim Lefevere's direct phone number is +131749*****
What schools did Jim Lefevere attend?
Jim Lefevere attended Indiana University Bloomington, Mit Sloan School Of Management, Harvard Business School Online, London Business School.
What are some of Jim Lefevere's interests?
Jim Lefevere has interest in Social Services, Children, Mobile, Management, Clean Technology, Social Media, Education, Health Care, Multi Channel Marketing Programs, Strategic Framework Development.
What skills is Jim Lefevere known for?
Jim Lefevere has skills like Strategy, Digital Marketing, Marketing Strategy, Marketing, Competitive Analysis, Digital Strategy, Product Launch, Marketing Management, Strategic Planning, Global Marketing, Email Marketing, Social Media Marketing.
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