Jim Madsen Email & Phone Number

FIRST OF ALL - I LOVE MY CURRENT EMPLOYER AND AM NOT LOOKING FOR A NEW POSITION.That said - I can serve as a resource if you are looking for someone like me. I know a lot of other marketers.Want the quick summary of my background? View my video here - https://vimeo.com/108899075You can also find more details online at www.jimmadsen.netABOUT ME: An accomplished marketing executive with over 35 years marketing communications experience. Excels in managing business and consumer direct-response marketing programs, brand communications and marketing communications. Specific industry marketing experience in SaaS, Gas & Electric Utilities, Manufacturing, Technology, Education and Communications.In past roles I drove revenue because I managed the intersection of marketing and sales. I did this by first removing the silos around the two areas. Then I promoted brand awareness, developed & deployed marketing automation programs, drove demand and managed leads through lead scoring and a CRM on the back end.While my resume provides a complete summary of my strengths and achievements, let me provide a quick overview of the highlights of my experience and expertise:• 20+ years in Marketing, Marketing Communications and Advertising,• Strong background in brand management and development,• Experience with both B2B and B2C campaigns and strategies,• Experience managing and aligning departmental goals with corporate objectives and• Development and implementation of strategies and tactical marketing plans including event planning, social marketing and media relations.Expertise in the following areas:- Marketing - Strategic Marketing Planning - Marketing Automation - SEO/SEM & retargeting- Social Marketing - Brand Management- Advertising - Agency Management - Commercial Production - Metrics and Measurement - Project Management- Corporate Communications - Integrated Communications - Media Planning

Listed skills include Integrated Marketing, Marketing Strategy, Marketing Communications, Brand Development, and 46 others.