Responsible for driving sales execution and strategy advancement for sales, accounts, and business development teams across 10 brands. Led strategic efforts around go to market advancements and partnership and business development initiatives as we consolidated businesses to a unified organization. Own delivery of net new customers as well as growth within existing customer base• Drive new partner relationships, complete with strategic channel marketing plans• Manage partner relationships to drive increased access and scalable results • Negotiate win-win-win contracts that serve to benefit our company, our partner, and the clients associated• Build or articulate reporting needs to showcase success and opportunity • Ownership of short and long term strategic vision for product and sales teams• Grew partner channel to support 30%+ of net new client acquisition

• Consolidated multiple sales organizations into a unified ecosystem• Unified account management team to better serve our customers and increase our per customer revenue • Drove sales increase of 20% YOY through process optimization and strategic cross-sell upsell efforts• Delivered segmentation model that drove efficiency in lead handling and supported product advancements• Owned product pricing alignment and sales incentive program updates that delivered against EBITDA goals

Accountable for strategy design and execution across the Midwest, Mid Atlantic, & Northeast regions. Responsible for building and executing sales and customer development initiatives to increase capability and accelerate sales growth internally and customer revenue growth externally. Own the responsibility of identifying and introducing affiliate partners in the James Hardie Contractor Alliance Program.• Restructured sales process to deliver a more systematic approach yielding 40% sales growth• Engineered new sales tools and procured sales resources to perpetuate sales results• Produced data driven market identification strategy and supporting sales strategy • Designed and Implemented business management systems for central and field sales teams.• Grew contractor program from 3 affiliates to 15, membership grew by 33% over the same period• Ownership of ongoing training and development activities for the national sales team

• Developed and introduced automated marketing programs for end-users• Developed and led bi-annual sales development boot-camps• Delivered increases in people retention and sales results, while decreasing onboarding timelines• Led contractor program evaluation, resulting in service provide changes and contract renegotiations

Led the sales and marketing strategies behind the introduction and growth of multiple brands within the CDW ecosystem, including the introduction of a multi-billion-dollar data center partner. Created brand management systems that delivered strong KPIs across all brands.• Organized and executed launch events targeting key sellers across 9 locations nationwide• Orchestrated enterprise solution sales trainings to articulate Dell’s position in the market• Communicated industry data to sales and marketing teams to help drive strategic decisions• Implemented incentive programs that yielded high returns on minimal investment • Developed marketing plans based on customer and product segmentation

• Successfully grew the business by 10% year over year, outpacing company performance by over 5%• Managed execution of all field sales engagements, including national & regionalized activities• Leveraging consolidated data to design and implement successful new sales incentive programs

• Led field engagement, including product training, sales initiatives, and brand awareness events • Created and delivered business insights and performance results to all stakeholders• Oversaw product launches across business segments• Delivered targeted tactical marketing strategy which led to sales above expectations

Acted as an internal consultant focused on refreshing the Sony customer experience to deliver growth in a down market by reviewing and updating business management systems, refreshing the sales process, and delivering new hiring and people development systems. Worked as a partner with the retail leadership team to deliver sales, product, and coaching workshops.• Achieved 20% top line sales growth over a 24 month period• Introduced and managed the Sony Creative Academy• Increased sales productivity by 35% through an updated suite of management resources • Implemented holiday sales contest that manufactured a $9.5M increase in sales• Created and delivered training content, nationwide, that increased sales and operational efficiency• Developed a revamped on-boarding program for new employees

Responsible for the sales production of 15 stores in the Northern California market. Helped the team become successful by driving a focus on operational efficiency, business acumen, and training. Team was recognized with a company award for sales excellence. • Increased sales by 20% through the implemented structured coaching process, succession planning techniques, and a brand new sales training program • Increased customer retention by 15% by utilizing a communication process showcasing our rewards program• Generated an 11% increase in P&L contribution by creating accountability surrounding inventory, training, and planning activities• Recognized as the top team in membership sales, new business, service sales, and overall sales growth

Successfully managed 5 different retail locations. Standardized coaching across all area stores. Developed new business strategies in key growth areas, such as wireless sales, electronics expansion, and new service offerings. Recognized as a leader both regionally and nationally.• Trained and mentored 10 new managers• Introduced photography consultation business• Designed and rolled out Verizon wireless sales program• Increased sales of services and hardware 20% to 70% per store managed