Jim N. Craig, Mba

Jim N. Craig, Mba Email and Phone Number

Assistant Vice President of Marketing @ CASE Credit Union
Saint Joseph, MI, US
Jim N. Craig, Mba's Location
St Joseph, Michigan, United States, United States
Jim N. Craig, Mba's Contact Details

Jim N. Craig, Mba work email

Jim N. Craig, Mba personal email

Jim N. Craig, Mba phone numbers

About Jim N. Craig, Mba

I'm a focused marketing leader with 20+ years of experience crafting innovative strategies that deliver impactful results for financial institutions, fintech companies and niche B2B companies. My expertise lies in areas like digital consumer behavior, campaign management, and building strong client relationships.Here's some of what I bring to the table:• Measurable Growth: I've consistently exceeded client goals, achieving a 121% increase in average balances for new members at 1st Advantage and a 400%+ ROAS on many client Google Ads campaigns.• Strategic Acumen: I co-founded a successful marketing agency and possess a deep understanding of the financial services industry, allowing me to develop targeted marketing plans.• Leadership & Mentorship: I foster collaborative teams and empower individuals to continuously learn and adapt in the ever-evolving digital landscape.I'm always happy to connect with marketing leaders, entrepreneurs, and anyone passionate about leveraging the power of digital marketing to deliver growth.

Jim N. Craig, Mba's Current Company Details
CASE Credit Union

Case Credit Union

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Assistant Vice President of Marketing
Saint Joseph, MI, US
Website:
conotext.com
Employees:
2
Jim N. Craig, Mba Work Experience Details
  • Case Credit Union
    Assistant Vice President Of Marketing
    Case Credit Union
    Saint Joseph, Mi, Us
    View
  • Conotext, Llc
    Co-Founder
    Conotext, Llc Jan 2018 - Present
    Saint Joseph, Mi
    • Built a successful consulting agency that consistently served 20 or more clients annually for six years.• Developed advanced conversion tracking techniques, enabling clients to monitor activities occurring on third-party applications.• Crafted and managed Google Ads search campaigns that achieved a return on ad spend (ROAS) exceeding 400%.• Implemented SEO strategies and content creation that doubled non-branded organic traffic for multiple clients.
    View
  • Improve Ventures
    General Partner
    Improve Ventures Dec 2022 - Present
    San Francisco, California, United States
    Our team brings a unique mix of talent development, building startups hands-on, venture investments, asset management, engineering, data science and arts.
    View
  • Geezeo
    Vice President - Consulting Services
    Geezeo Mar 2012 - Jan 2018
    St. Joseph, Mi
    • Managed client portfolios across all agency products, maintaining a client renewal rate above 90%.• Generated a significant revenue boost, contributing more than 10% to company profits with the introduction of paid consulting services.• Implemented effective digital marketing strategies tailored to niche financial markets, driving sustained business growth and client engagement.• Mentored and led internal teams to foster continuous learning and adaptation to evolving digital marketing trends.• Optimized operational processes to enhance service efficiency, delivering high-quality results and client satisfaction.
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  • 1St Advantage Federal Credit Union
    Vice President - Marketing
    1St Advantage Federal Credit Union Sep 2004 - Feb 2012
    Yorktown, Va
    • Conceived and executed a matrix mailing program, yielding a 600% return on investment.• Introduced a new money market account, enhancing deposit retention by 10% and decreasing non-core deposit costs.• Forged strategic partnerships with Andera and Geezeo to offer enhanced online and in-branch services, strengthening customer relationships.• Collaborated with Fiserv to integrate new technologies and service enhancements, elevating the customer experience.
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  • Geezeo
    Member - Product Advisory Committee
    Geezeo Sep 2009 - Jan 2012
    Part of a client group that helps Geezeo refine and prioritize product development initiatives.
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  • Andera
    Member - Customer Advisory Board
    Andera Jan 2006 - Jan 2010
    Part of a group of clients that shared feedback and advice to the company.
  • Deluxe Corporation
    Member - Deluxe Collaborative
    Deluxe Corporation Apr 2007 - May 2008
    Participated in a research project with 13 other financial services executives sponsored by Deluxe to determine the best way for banks and credit unions to handle customer problems to create greater loyalty and engagement.
    View
  • Lifesteps, Inc
    Interim Community Relations Director/Consultant
    Lifesteps, Inc Oct 2003 - Aug 2004
    Greater Pittsburgh Area
  • Amplify Credit Union (Ibm Texas Employees Fcu)
    Marketing Director
    Amplify Credit Union (Ibm Texas Employees Fcu) Jan 1999 - Jan 2002
    Austin, Texas Area
  • Golfsmith
    Marketing And Graphic Design
    Golfsmith Jun 1998 - Dec 1998
    Austin, Texas Area
    View
  • New Mexico Educators Federal Credit Union
    Communications Engineer
    New Mexico Educators Federal Credit Union Jan 1994 - May 1998
    Albuquerque, New Mexico Area
    View

Jim N. Craig, Mba Skills

Direct Marketing Marketing Strategic Planning Marketing Communications Marketing Strategy Strategy Management Business Development Seo Online Marketing Financial Services Marketing Management Online Advertising Advertising Product Management Market Research Executive Management Email Marketing Product Development Strategic Partnerships Crm Competitive Analysis Direct Mail Product Marketing Business Strategy B2b Marketing Web Marketing Customer Relationship Management Public Relations Integrated Marketing Search Engine Optimization Public Speaking Digital Marketing Analytics Interactive Marketing Marketing Technology Lead Generation Strategy Development Brand Development Start Ups Mobile Devices E Commerce Customer Experience Customer Acquisition Market Planning Copywriting Business Planning Segmentation

Jim N. Craig, Mba Education Details

Frequently Asked Questions about Jim N. Craig, Mba

What company does Jim N. Craig, Mba work for?

Jim N. Craig, Mba works for Case Credit Union

What is Jim N. Craig, Mba's role at the current company?

Jim N. Craig, Mba's current role is Assistant Vice President of Marketing.

What is Jim N. Craig, Mba's email address?

Jim N. Craig, Mba's email address is jn****@****ail.com

What is Jim N. Craig, Mba's direct phone number?

Jim N. Craig, Mba's direct phone number is +1.866.876*****

What schools did Jim N. Craig, Mba attend?

Jim N. Craig, Mba attended Penn State University, University Of Arizona, Shadow Mountain High School.

What are some of Jim N. Craig, Mba's interests?

Jim N. Craig, Mba has interest in American Soccer, Eric Schmidt, Bling Nation, Dan Pink (Author), Web And Mobile Marketing, Wachovia, Gawker, Barack Obama, Techcrunch, Seesmic.

What skills is Jim N. Craig, Mba known for?

Jim N. Craig, Mba has skills like Direct Marketing, Marketing, Strategic Planning, Marketing Communications, Marketing Strategy, Strategy, Management, Business Development, Seo, Online Marketing, Financial Services, Marketing Management.

Who are Jim N. Craig, Mba's colleagues?

Jim N. Craig, Mba's colleagues are Deyse Pantoja.

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