I’m obsessed with solving problems and driving real results in the world of eCommerce—especially on Amazon. From my first product launch in 2016 to scaling the account from $0 to $3M in just 18 months, I quickly saw the game-changing power of Amazon, and I’ve been hooked ever since.Now, I help brands dominate on today’s top marketplaces by optimizing every aspect of their business. Marketing, advertising, logistics, inventory management—you name it, I’ve got it covered. My goal? To take brands from where they are to where they could be.I’m all about smart, data-backed strategies that fuel growth and efficiency. And when it comes to Amazon, no challenge is too tough—there’s always a way to win, and I’m here to make it happen.

As the Ecommerce Team Lead for the TropiClean and Naturel Promise brands, I served as the primary point of contact for our online customers, ensuring the delivery of an exceptional consumer experience across various platforms, including major marketplaces such as Amazon and Walmart, as well as retail partner sites like Chewy. In this role, I orchestrated strategies to optimize our presence on these platforms, leveraging data-driven insights to enhance product visibility, drive sales, and foster customer satisfaction. Through effective team leadership and collaboration, I spearhead initiatives to streamline processes, optimize content, and implement innovative solutions, ultimately maximizing our online performance to drive sales and fostering long-term customer loyalty.

Leading and directing scheduling, production, procurement, and information management of products and services, business/financial system integration with vendors and evaluate and recommend business strategies in ways that serve our clients and advance the purpose, values, and envisioned future of the publishing house. Primary oversight of:• general management and administration• fiscal and personnel management• ecommerce• buying/vendor relations• operating and business systems development, integration and maintenance• acquisition review and strategy

Managed the migration of a traditional B2B organization to an online direct-to-retail business model by developing new products and selling them through online marketplaces such as Amazon, eBay, Walmart, and Jet. Sales surpassed $3 million annually in under 2 years from the initial launch.

Managed and executed marketing initiatives and sales support for several product lines across multiple channels with market specific communication to help strengthen relationships with customers, prospects, and referral partners. Managed product portfolio by developing new in-demand products that met the market needs while supporting established products.

Maximized effectiveness of marketing tactics by providing data analysis, research, and solutions to the executive and leadership teams.

Conducted research in government offices for a residential and commercial land surveyor and engineering firm in the Midwest region and serving as the primary point of contact for clients in delivering the final product.

Produced an interactive promotional tour for our client, Sony, throughout the U.S. at large events which resulted in traffic of over 5,000 fans through our event site on an average weekend.

Managed a national summer tour from beginning to end for an event marketing company promoting Popular Mechanics throughout the U.S. Accountable for the training of staff; logistics; expense reports; time sheets; consumer feedback; and weekly recaps.