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Marketing and Public Relations Executive with expertise in communications, public events planning and execution, social media implementation and public strategies. Proven administrative leader and team player. Skilled in developing print, electronic and web-based marketing materials. Experienced in creating brands, logos, marketing materials, taglines and brand standards.
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Director Of MarketingCoryell RoofingOklahoma City, Ok, Us -
Director Of MarketingDental Depot Jul 2021 - PresentOklahoma City, Oklahoma, UsCoordinate marketing, public relations, patient acquisition and retention for a (DSO) Dental Support Organization with 37 locations in Missouri, Oklahoma, Texas and Arizona. Manage a marketing staff of 5 including a graphic designer, senior copywriter, social media manager, digital media coordinator and an event coordinator. Additional oversight for external partners that help with geo targeted pay per click digital advertising, search engine optimization, media placement and web development. -
Director Of Marketing & CommunicationRose State College Dec 2019 - Jul 2021Midwest City, Oklahoma, UsResponsible for public relations, social media and related marketing initiatives to build brand awareness and positively influence applications and enrollments leading up to the start of each semester. -
Undergraduate Online Faculty - MarketingUniversity Of Oklahoma College Of Professional And Continuing Studies Aug 2004 - Dec 2020Norman, Ok, UsFacilitate the instruction of three undergraduate marketing classes delivered in an online 8 week format that are part of the Bachelor of Arts in Administrative Leadership degree program. -
Vice President Of Marketing And Communications For The Myriad Botanical Gardens And Scissortail ParkMyriad Gardens Foundation May 2018 - May 2019Oklahoma City, Oklahoma, UsCoordinated marketing and public relations initiatives for two 501c3 nonprofit public, private partnerships with the City of Oklahoma City under the Park Management Company umbrella. Executed marketing and public relations oversight for both the Myriad Botanical Gardens and Scissortail Park. Managed a team that provided graphic design, editorial, social media and public relations strategy in support of onsite public events, educational activities, membership acquisition/ retention, and corporate donor fundraising. Worked with an outside advertising agency to develop the Scissortail Park brand including the logo, tagline, brand identity guidelines and website. -
Vice President, MarketingLandmark Bank Aug 2008 - May 2018Columbia, Mo, UsPrimary responsibility for strategic market development through new household/checking account acquisition and retention/cross-sell initiatives (planning, execution, measurement), Additional responsibilities include: public relations, in-bank merchandising, investment management and trust, mortgage and commercial lending marketing initiatives, for a $2.6 billion Bank with 43 locations in 28 communities across Missouri, Oklahoma and Texas. -
Director Of Marketing And CommunicationsUniversity Of Oklahoma, College Of Continuing Education And The College Of Liberal Studies Feb 2002 - Aug 2008As part of the leadership team, I supervised a staff of eight that was responsible for developing print, and electronic/web based marketing materials for more than 70 unique program units. In my short time with the college, I designed, implemented and led a complete re-branding and re-positioning of the College of Continuing Education to University of Oklahoma OUTREACH. The OUTREACH branding initiative included National PR, regional magazine advertising, in-state newspaper advertising, a complete re-design of our web page that now incorporates a number of traffic monitoring utilities, and targeted direct mail campaigns. I also worked closely with the College of Liberal Studies to strategically target market to prospective undergraduate and graduate students in Oklahoma and surrounding states. I successfully used predictive analytics with data mining to target the most likely candidates for degree programs. These strategies contributed to a 250%+ increase in students from 2002 to 2008. In addition to my marketing responsibilities, I served as an adjunct instructor for online and on site undergraduate marketing courses in the College of Liberal Studies.
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Account ExecutiveGodfrey Advertising Apr 2000 - Feb 2002I was the local, on-site Account Executive for the York International Unitary Products GroupInternational Headquarters in Norman, Ok. I worked with three different brand directors and their marketing staff under the Unitary Product Group umbrella (York, Coleman and Luxaire). As the local agency representative I served as a vital link between the agencies’s largest account and the agencies’ creative staff that was over 1,300 miles away.
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Marketing DirectorArvest Bank Feb 1997 - Apr 2000I was responsible for the advertising, product/service marketing and public relation efforts of the bank. Also responsible for the design and production of all brochures and marketing materials. I analyzed Marketing Consumer Information File (MCIF) data to identify marketing opportunities within the bank's customer base. I worked closely with an executive committee to monitor the bank's product/service delivery mix and introduce new products and services to maintain the organizations competitive position, gain market share and motivate customers to use the bank as their primary financial institution. -
Vice President, MarketingWeokie Credit Union May 1991 - Feb 1997I coordinated the marketing initiatives, including advertising, promotion, public relations and business development for a credit union with an asset size of $180 million, serving more than 500 member companies and a field of membership of 39,000. I developed and coordinated promotions to gain market share, generate loan activity and recruit new credit union members. I conducted peer group surveys and reported to the credit union president on the competitive position of the institution in the local financial services market. I served as the editor of all credit union publications and marketing materials.
Jim Vidmar Skills
Jim Vidmar Education Details
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University Of OklahomaCollege Of Professional And Continuing Studies ~ Administrative Leadership -
University Of Central OklahomaCollege Of Fine Art & Design -
Leadership Norman
Frequently Asked Questions about Jim Vidmar
What company does Jim Vidmar work for?
Jim Vidmar works for Coryell Roofing
What is Jim Vidmar's role at the current company?
Jim Vidmar's current role is Director of Marketing.
What is Jim Vidmar's email address?
Jim Vidmar's email address is jvidmar@ou.edu
What is Jim Vidmar's direct phone number?
Jim Vidmar's direct phone number is +157349*****
What schools did Jim Vidmar attend?
Jim Vidmar attended University Of Oklahoma, University Of Central Oklahoma, Leadership Norman.
What skills is Jim Vidmar known for?
Jim Vidmar has skills like Leadership, Marketing, Business Development, Public Relations, Strategy, Program Management, Customer Service, Advertising, Community Outreach, Social Media, Event Planning, Direct Mail.
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