Jim Weiskopf Email and Phone Number
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Founder of Bridge the Gap Media (BTG Media), a growth-focused digital marketing and communication strategy company. BTG Media has over 12 years of experience working with Business-to-Business clients in a wide range of industries. As an early adopter of online media and marketing, I've launched re-branding initiatives, created and managed many client marketing communication strategies, built and executed integrated media strategies, and I have a successful track record of building business development plans for over 30 years. In addition to our expertise in Business-to-Business marketing, our team has extensive experience in Business-to-Consumer marketing. BTG Media specializes in Building and Managing Communication Strategies, Website Development, Search Engine Optimization (SEO), Email Marketing, Social Media Marketing, Database Management, Brand Development, Content Marketing, Sales and Business Consultation, Analytics and Tracking, and more. Our clients hire us to build, lead, and manage their brands. Our passion is helping our client companies grow. With a team of over 10 people, all with various skill sets, we are constantly learning and implementing new technologies, tools and strategies for our clients. We understand the complexity of marketing today. Many of our B2B clients, especially in the Water Treatment Industry, do not have the time to navigate the ever-changing online marketing landscape. Our services will save you time and money while building your brand, generating leads and revenue. The messaging might be different for each client and category, but the tools and fundamentals are the same. Our team of innovative and proven professionals can handle your marketing, advertising, and business development needs. Contact us at info@btgmedia.com or by phone at 301-337-8135.
Bridge The Gap Media
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Founder - Sales, Marketing And Media Consulting, Strategic Planning, Business ConsultingBridge The Gap MediaOlney, Md, Us
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Founder - Sales, Marketing & Media Consulting, Strategic Planning, Business ConsultingBridge The Gap Media 2009 - PresentOlney, Md, Us• Build marketing and communication plans that drive growth• Develop and re-design websites that serve as the foundation for client brands• Create strong and consistent brand positioning through logos, graphics, images, and print materials• Improve Google rankings through Search Engine Optimization, resulting in our clients being listed on the first page of search results. • Manage integrated social media marketing strategies consisting of paid and unpaid campaigns that drive traffic back to client websites• Grow and manage email databases out of business contact lists• Design and executive email newsletters that educate, engage and drive traffic back to client websites • Track success of campaigns through email, social media and Google Analytics
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Director Of Digital Media/General Sales ManagerCbs Radio 2006 - 2009Philadelphia, Pa, UsSocial Media/New Media/Business Development and Sales leader for CBS Radio Washington DC (WJFK/WTGB). Successfully created and executed New Media plan resulting in a triple digit increase in digital sales. Successfully executed the following: • Hired new staff, trained existing staff and other managers on how to sell traditional, non-traditional and interactive media. • Seamlessly communicated, coordinated, and executed complex New Media programs across operations, marketing, sales and general management. • Worked with other digital managers nationally to share and execute best practices. • Managed and sold AOL/CBS and Yahoo Radio local and multi-market on-line partnership platform. • Launched local cluster strategy to market and sell Groupon style on-line 50% discount programs.• Created interactive direct response, personality driven marketing programs using traditional radio and interactive on-line promotions. • Used landing pages, with personality driven videos and special client offers/promotions to extend traditional media message.• Managed Hipcricket text message sales and vendor relationship. • Trained staff on the sale of streaming video, streaming audio, text messaging, mobile marketing, podcasts, email , banners and sponsorships.• Development of on-air/on-line sponsorship sales for intercollegiate sports, including University of Maryland Sports. -
Vice President Of Sales And MarketingTeam Services 2005 - 2006Carol Stream, Il, UsManaged, developed and trained staff that represented naming rights partners and other sponsorship clients. Responsible for creation and execution of the naming rights sales plan for The Charlotte Bobcats new NBA arena and for College Football’s Houston Bowl. Worked with Joyce Julius to estimate media impressions for naming partner companies. Made high level presentations to possible partners. Part of the team that made new business presentations to secure new naming partner clients. -
Station Manager/Vice President SalesClear Channel Communications/Washington Redskins/Red Zebra Broadcasting 1991 - 2006Highlights over the years• Recruited, trained and developed staff of 12 salespeople and sales managers.• Implemented sales training programs on customer focused selling for sellers and managers based on CSS, Gallup and Franklin Covey. • Built and implemented strategic plan to consolidate and reorganize three radio station staffs into one team. • Executed business plan that delivered dramatic revenue growth from $3.5mm to $13mm over a four-year period.• The more efficient operation delivered net operating income growth of 256% over the last three years.• Reorganized account lists and instituted account list management system.• Worked with team to design all presentation processes for sales to top level clients and agencies. • Instituted numerous systems and controls to improve communication and accountability. • Designed and executed an aggressive sales plan to teach government contractors how to use radio to market to the Federal Government. • Created Internet Marketing and Non-Traditional Revenue programs to increase local direct to client revenue.• Built Sports Marketing sponsorships that utilized programming and merchandising for the Redskins, Orioles, University of Maryland, Washington Capitals, Washington Wizards, University of Virginia, Navy and Army.• Invited to sit on the NAB and RAB convention planning committees. Was also invited to be a session speaker on new media and sales strategies each of the four years served on the committees.
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Director Of Local SalesWtop Radio 1995 - 1998Salt Lake City, Ut, Us• Recruited, trained and developed sales organization which delivered a 100% increase in local revenue over 3 years. • Grew WTOP’s local revenue share from a rank position of 12th to 1st in 3 years. • Launched WTOP's Government resellers advertising initiatives for b2g Federal, State and Local programs. These programs delivered substantial revenue growth. • Managed and grew WTOP's political advertising initiatives for issue and candidate advertising.• Shifted focus of the WTOP local sales organization from primary agency based selling to customer focused direct to client selling. • Reorganized the sales operation and instituted numerous sales training programs, systems and controls to improve communication and accountability within the sales organization. • Sales Manager of the year in 1997.• Key member of the WTOPnews.com launch team in 1997. Built early sales foundation for internet sales. • Experienced near perfect sales staff retention over the 3 years. • Managed play-by-play sales for The Baltimore Orioles and Maryland Sports.
Jim Weiskopf Skills
Jim Weiskopf Education Details
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Certified Digital Marketing Consultant
Frequently Asked Questions about Jim Weiskopf
What company does Jim Weiskopf work for?
Jim Weiskopf works for Bridge The Gap Media
What is Jim Weiskopf's role at the current company?
Jim Weiskopf's current role is Founder - Sales, Marketing and Media Consulting, Strategic Planning, Business Consulting.
What is Jim Weiskopf's email address?
Jim Weiskopf's email address is ji****@****ail.com
What is Jim Weiskopf's direct phone number?
Jim Weiskopf's direct phone number is +130164*****
What schools did Jim Weiskopf attend?
Jim Weiskopf attended Certified Digital Marketing Consultant.
What are some of Jim Weiskopf's interests?
Jim Weiskopf has interest in Sweet Spot Marketing, The Customer Factory, Studiopress, Domino Theory, Sales, Hubshout, Children, Manta, Meetingburner, Deadliest Catch.
What skills is Jim Weiskopf known for?
Jim Weiskopf has skills like Digital Marketing, Online Marketing, Marketing Strategy, Advertising, Digital Media, Social Media Marketing, Lead Generation, Email Marketing, Marketing, Social Media, Integrated Marketing, New Media.
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