Vice President, Product Marketing
Espoo, Southern Finland, Fi
Executive marketing and sales leader for multibillion-dollar product groups and Industry segments. Strategic planning leader for industry transformations in telecommunications, media, and healthcare. Entrepreneurial drive, team leadership, and product marketing vision ensured promotion to the most strategic initiatives facing a troubled company. VP, Connected Hospital- Joint Development with UPMC, Board Member Center for Connected Medicine, Smart Suite, and Vayu with Technology Development Center. $50M Rev. business with large IDNs.VP, Triple Play- Reported to Chief Marketing Officer (CMO). Senior Market Development Executive IPTV infrastructure solution (DSL, PON, Services Integration, Middleware, CPE, Planning)VP, Product Marketing and Strategy for North American Access Division ($1Bn Rev). The staff of 30 marketers/$1M annual marketing budget. Developed a dominant leadership position in the US access market. Frequent senior executive contact with AT&T, Verizon, and Sprint.Key projects: Project Copperhead lead to Alcatel's $3bn FTTN business with AT&T (Project Lightspeed/Uverse). Project GigaPON and HyperJump lead to a $2bn business with Verizon using the G-PON product in their FiOS service. Project Churchill and Leaky Bucket drove a shift of focus towards ADSL and a focus on getting Lines in Service vs coverage.