Jina V. Email & Phone Number

As a Digital Marketing Specialist, I am responsible for:-SEO-SEM-Paid Ads-Social Media - content planning/scheduling-Reporting - Analysis, benchmarking-Digital Acquisition

Melbourne, Victoria, Australia

As a Digital Marketing Specialist, I am in charge of:• Brief in the Performance Marketing agency, all creative assets across SEM, paid social, programmatic, affiliate marketing, etc. to hit and exceed ROI and traffic objectives• Brief in and execute EDM campaigns to tie back into loyalty and BAU trade initiatives• Work with the Digital Marketing & Loyalty Manager to customer data and segment communications accordingly via owned and paid channels to drive customer ROI• Work with the Merchandise team on the merchandising of product and content across digital marketing assets to maximise sales opportunities• Work closely with the eComm team to drive performance marketing performance through focussing on specific products where margin is highest, and building out landing page experiences to drive conversion rate success• Work closely with Marketing automation platform provider to ensure we are getting most of the platform, fully utilising the tech across email, web and paid marketing• Responsible for weekly reporting across digital marketing and loyalty touch points• Ensure all creative across paid activity tie backs into the look and feel of each campaign to ensure consistency across digital and store touch points• Build out digital marketing campaigns to drive traffic through to digital hubs and other digital incremental revenue drivers to budget and scope• Liaise with and support the teams daily internal and external stakeholder communications, including response to queries/requests and managing expectations accordingly

Melbourne, Victoria, Australia

As an Marketing Specialist, i was responsible for:• Managing the internal marketing system.• Identify, monitor and analyse competitors in the relevant product market.• Proofread product briefs and send to designers.• Provide feedback and ideas on current listings and sales opportunities.• Liaise with Warehouse, Purchase and Sales Team for marketing materials, stock level, sales, etc.• Assist in brand management and answer queries on products.• Coordinate with other assistants on marketing and pricing strategies.• Collaborate with Channel Team for new promotion content, pricing, and changes on listing content. • Closely work with design team for product photography and other marketing materials.

As the Redemption manager I was responsible for:• Looking at daily reports to see if there are any abnormalities in stock.• Managing stock expectations and cross-referencing with reports on our system.• Creating new documents to help assist the process of ordering and training.• Managing 8 venues with a redemption store.• Going to new builds to visual merchandise the redemption store.• Visually identifying what our guests and demographic need or want in a store. Always finding ways to make it more appealing.• Meeting and finding new suppliers.• Have an eye for detail and a critical analysis of the overall standard and procedure for stock and reports.

As a Uniqlo Manager Candidate I was responsible for: • Driving sales and profitability• Build and manage a team• Lead through innovation and change• Thrive in an international work environment. • Learning different procedures and standards from Head office and in store.