Jinenne Sutherland Email and Phone Number
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Do you need to build a high performing team?The role of sales and service has become more complex as enterprise customers require even more individualization. Customers require the companies they work with to continually add strategic value. This poses a knowledge and scalability challenge for customer facing teams. Fortunately, there is a solution, businesses with a commitment to enablement programs see higher performance on every customer facing KPI.I’m a sales enablement leader who believes that 1 - For sales and service to be successful in today’s ever-changing business environment, they must be prepared to align with customer needs along all stages of their buying journey. This includes consideration, purchase, and customer retention.2 - To effectively enable your sales team training and materials must be relevant, engaging and easily accessible.I thrive in a growth-oriented environment. As an expert at cross functional program management, I have a skill for finding order in chaos to help teams succeed. I believe it is necessary to have a pulse on objectives for customers, marketing, product, and corporate in order to create effective programs that help sales and service teams accelerate pipeline, revenue and profitability.My extensive experience includes:* Curriculum & certification design with for sales, service and partners* Agenda design & program management of global sales conferences* Development of role specific on-boarding programs* Implementation of manager dashboards, tools, and train the trainer programs* Implementation of performance measurement tools, as well as analysis of metrics to identify enablement opportunities and monitor enablement program performance* Launch and ongoing integration of sales methodologies such as Challenger and Corporate Visions* Creation of digestible blended learning assets such as: live & virtual workshops, video on demand courses, battle cards, customer personas, buyer journeys, customer sales plays, account plan templates, value propositions, sales and executive communications* Evaluation, implementation and management of enablement tools such as learning management and content management systemsI'm here to help you.- Do you need to build a sales enablement practice and not sure where to start?- Is your sales team stalled and you need help giving them a jumpstart?- Do you have a team that can execute but needs leadership and strategy help?>> Send an email to jinenne@gmail.com to discuss how I can help you align your team for long term results.
North Star Alchemy
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Owner, Principal Event FacilitatorNorth Star AlchemyOakland, Ca, Us -
Cultivating Connection For Your Group Through Creative ExpressionRevenue Enablement SocietyOakland, Ca -
Owner, Principal Event FacilitatorNorth Star Alchemy Aug 2022 - PresentResearch has proven that positive shared experiences enhance our feelings of belonging, connectedness and sense of meaning. Additionally, they boost our self-esteem and decreases feelings of depression, anxiety and isolation. Our workshops create positive shared experiences for small, medium and large groups. Most workshops are based on traditional crafts and connect with nature. -
Marketing And Sales EnablementConsultant May 2017 - PresentCaWhat do I do? Planning and execution for companies that need senior level support in their channel marketing and sales enablement programsMy notable accomplishments- To respect the confidentially of my clients, success stories are available upon request.>> Email me at jinenne@gmail.com to discuss my latest success stories and how I can help you build the expertise, excellence and ultimately revenue among your team. -
MemberSales Enablement Society Oct 2016 - PresentWorldwide , Us -
Head Of Sales EnablementRocket Fuel Inc. Feb 2016 - May 2017Redwood City, Ca, UsWho Were They? A public SaaS based advertising technology company.My notable accomplishments- Launched the company's first comprehensive e-learning program for sales including the roll out of Challenger Sales model to the company- Led the design and management of the 2017 sales conference which included deep dives into Challenger Sale applications in the market -
Senior Director, Channel Partner MarketingRocket Fuel Inc. Jan 2013 - Mar 2016Redwood City, Ca, Us- Facilitate awareness, consideration, and utilization of Rocket Fuel's channel platform for publishers. To do this my team takes a multi pronged approach- Industry education regarding the opportunity, trends and applications of 1st party data, programmatic media and machine learned optimization for ad sellers- Consulting services for sales planning and sales training- Partner marketing programs that drive demand for our clients advertising programsI helped launch Rocket Fuel’s channel business unit, Audience Accelerator, the first full service audience extension platform that applies machine learned optimization, 1st party data and multi-platform brand safe inventory. In 2014 we were proud to announce the expansion of our channel platform to include self service and DMP capabilities. Audience Accelerator serves top ranked comScore publishers.See some of the educational tools my team has produced to help ad sellers to unlock the revenue potential in their 1st party data. -
Marketing And Sales Enablement ConsultantRocket Fuel Inc. Oct 2010 - Jan 2013Redwood City, Ca, UsMy notable accomplishments- Created media buying practice required prior to roll out of exchange model- With the General Manager, I launched the channel business unit. It reached #1 in the full service category and had 10% overall market share across all categories and 25+ competitors- I launched an intensive training program for channel partners that increased client revenue by 40%- Oversaw the channel business unit's marketing, partner marketing and sales enablement programs -
Media And Marketing Gun For HireMedia And Marketing Consultant 2009 - 2013What did I do? I served as interim Media Director for ad agencies, as well as Digital Marketing Director and Business Consultant for brandsMy notable accomplishments- Tripled the size of the Seagate business for Cibo- Helped Rauxa win the Verizon social media business and EVB win the LaBrea Bread Business
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Director Of Media ServicesGeary Interactive 2007 - 2009San Diego, Ca, UsWho Were They? A digital ad agency for mid-market companiesMy notable accomplishments- I negotiated with Google to retain a key partnership during acquisition of Fathom Online- I retained all clients during acquisition and doubled top client revenue- I lead integration of Fathom and Geary media teams- My team had a 75% win rate on new business -
Group Director, MediaOrganic,Inc 2005 - 2006Cincinnati, Ohio, UsWho Are They? A leading digital ad agency owned by OmnicomNotable accomplishments- I led the US media team- I retained and led the $20M Fox digital media account -
Media DirectorMediasmith, Inc 2003 - 2005Oakland, California, UsWho Are They? A full service media planning and buying agencyMy notable accomplishments- I led the digital media team- My team won multiple industry awards for the re-launch of Napster -
Associate Media DirectorLot21 Inc. 1998 - 2002Who Were They? One of the first interactive advertising agenciesMy notable accomplishments- As right hand to the Media Director we grew department from 4 to 35- I built infrastructure, training and processes for department- I was the senior media lead on clients and new business -
MediaPublicis 1997 - 1998New York, New York, UsWho Are They? A global technology advertising agencyMy notable accomplishments- Prior to the Publicis acquisition of DNA New Media I ran entire media department- I retained and grew all clients through acquisition- I became lead US based planner for all international clients -
MediaRainoldi Kerzner Radcliffe 1993 - 1997Who Were They? A top medical advertising agency owned by OmnicomMy notable accomplishments- I placed one of the first ads on Yahoo!- I was an early advocate for technology adoption in the office including being one of the only two people in the entire company that used email
Jinenne Sutherland Skills
Jinenne Sutherland Education Details
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University Of Oregon
Frequently Asked Questions about Jinenne Sutherland
What company does Jinenne Sutherland work for?
Jinenne Sutherland works for North Star Alchemy
What is Jinenne Sutherland's role at the current company?
Jinenne Sutherland's current role is Owner, Principal Event Facilitator.
What is Jinenne Sutherland's email address?
Jinenne Sutherland's email address is ji****@****360.com
What is Jinenne Sutherland's direct phone number?
Jinenne Sutherland's direct phone number is +141581*****
What schools did Jinenne Sutherland attend?
Jinenne Sutherland attended University Of Oregon.
What skills is Jinenne Sutherland known for?
Jinenne Sutherland has skills like Digital Strategy, Online Advertising, Marketing, Sem, Digital Media, Digital Marketing, Ppc, Mobile Advertising, Enablement, Sales Enablement, Social Media Marketing, Advertising.
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