Partner with Product Managers, Engineering, and Stakeholders to execute the strategic vision and ensure it exceeds the expectations of customers and clients. Consult on the features, manage the backlog of user stories and technical enablers with continuous prioritization in an agile environment. Well versed in Agile Scrum best practices and writing user stories that provide clear direction for the development teams. Build high-performing teams and participate in moving the company culture from Waterfall to an Agile Mindset. Some highlights include:- Delivered the New Credit Data Pack and Analytics Product (2021)- Delivered the New Debit Data Pack and Analytics Product (2022)- Created Features in Rally as needed to help Product Managers that are overloaded- Participated in PI Planning with engineering to ensure high-priority items are communicated and included in the release delivery plan- Communicated with cross-functional teams and engineering to solve problems and remove any roadblocks that stop progress from moving forward- Translate system-level business requirements into technical specs as needed on projects

A leading provider of marketing data, analytics, and technology solutions. Helping clients acquire new customers, create profitable customer relationships, develop cost-effective marketing campaigns, and grow customer lifetime value. Also, improving the quality of customer data via proprietary software that specializes in data scrubbing/data cleansing, and appending marketing attributes from third party databases. Clients can use our software to integrate customer journeys into their marketing campaigns and improve alignment with their overall CRM Strategy. New areas of growth include Marketing Campaign Execution and agency type services to add more value for our clients. Responsibilities include but are not limited to:- Partner with System Architect/Engineering and other stakeholders to build, edit, and maintain the team backlog, with prioritization included - Implementation and onboarding of new clients on our CDP environment- Gather requirements and act as the liaison between the client and technical delivery teams- Work on ingestion and integration of source data files from client systems- Problem solving in production and managing client issues as needed- Writing user stories and acceptance criteria to help deliver maximum customer value- Performing in the blended role of Product Owner and Scrum Master, while facilitating daily scrum meetings

Kobie is an industry leader in customer reward programs and loyalty marketing solutions. - Designed reporting solutions that leveraged the data warehouse and answered key business questions for internal and external clients- Used SQL and BI Tools to perform data profiling and analysis in a consultative environment using client or customer data- Gathered requirements while working in Agile frameworks and using JIRA to support collaboration and workflow during projects- Reviewed data integration from source systems to the data warehouse and led efforts to improve data quality for trusted information- Analyzed and led process improvement projects for data quality within the enterprise data warehouse, which included Risk and Gap Analysis- Represented the business stakeholders and translated business requirements into functional design documents and technical specs- Met with business owners to discuss analytics/reporting needs and effectively communicated technical solutions at a business level- Provided consulting for BI Reporting & Analytics and led clients to solutions that meet the needs and requirements for their business- Supported Loyalty Reward Programs, Campaign Analysis, Data Analytics, Financial Services, Retail Services, Telecommunications, Travel & Entertainment, etc. - Worked with BI technology tools such as: SAS Enterprise Guide, SAS Visual Analytics, Crystal Reports, SQL Server Management Studio, SSRS, TortoiseSVN, Postgres, Power BI, SQL- Participated in strategic decisions, discussions around project timelines, mitigated risk, and proactively worked project issues- Led projects to build out infrastructure to support reporting and analytics; this usually involves adding enhancements to the data warehouse

Management and oversight for the following:- Data Quality for Sales Data within the Enterprise Data Warehouse and Siebel CRM- Project Management from business perspective and execution of end-user testing processes - Leverage SAS BI and Siebel Analytics to enhance analysis and reporting capabilities- EDW Data Management and provide Reporting for Senior Management Team- Enhance Reporting and Automation related to Sales Performance Metrics- Enterprise-wide master data management to support Sales, Enrollment, and Incentive Comp- Create Executive Dashboards to facilitate data exploration and decision making- System Integration of Sales data from multiple sources to Enterprise Data Warehouse- Provide Business Analytics to support Sales Performance and Distribution Strategy - Develop and maintain SAS programs to accommodate scalable business processes- Partner with other departments to collaborate on issues and recommend solutions - Recruit, staff, develop and coach team of professionals working with Sales Data Analytics, Data Quality, and Continuous Improvement- Other responsibilities include producing operational reports, translating business needs into IT requirements, prioritizing work and allocating resources accordingly

Managed the business relationship with large Fortune 500 clients, which included transportation consulting, issues resolution, new business implementations, project management, process design and metrics reporting. Other activities included logistics analysis, revenue generation and improving profit margins. Led business validation effort during rollout of new data warehouse and web-based reporting tools to the customer base. Also, led the effort to improve data quality while providing clients with best in class information. Some of the key services provided by Data2Logistics include freight bill processing, pre-payment audit, post-payment audit, transportation optimization and business intelligence. I provided business consulting and led clients to solutions that optimized their ROI.

Managed day-to-day operations of Planning and Logistics department consisting of 7 employees at multiple facilities. Managed relationships with 15-20 internal/external business partners involved with distribution of vehicles throughout North America. Supported vehicle processing with production/capacity planning, vehicle and parts inventory management, expediting show units and critical units. Worked with rail carriers, truck carriers and shipping lines on vehicle transport into the Vehicle Processing Center and outbound to retail dealers and fleet customers. Championed continuous improvement by implementing Business Intelligence to improve productivity and efficiency while reducing overhead expenses.

Managed relationship between IT and business units to ensure expectations were met or exceeded. Led projects across multiple user groups which included Accounting, Finance, Planning, Payroll, and Procurement. Managed cross-functional teams, which included subject matter experts, technical engineers, business analysts and contract consultants. Balanced business needs between short & long-term solutions, while driving time to market and supportability. JM Family Enterprises is the parent company for Southeast Toyota Distributors, World Omni Finance and JM&A Insurance Group.

Managed Data Warehouse Project Team which included ETL Developers, Data Modelers, DW Architect, Business Analysts, and Reporting Tool Administrators. Implemented Phase-1 of Data Warehouse in September-2000 using Cognos Business Intelligence. Promoted the use of data warehouse reporting tools to improve operational decision making, analyze sales and look for opportunities to improve market share.

Provided strategic analysis to support enterprise-wide marketing of consumer credit products which included mortgages, auto loans, HELOC, etc. Partnered with Product Managers to increase market share and penetration through use of data-driven marketing strategies. Designed and developed first web-based marketshare reporting dashboard for senior management using internal and external data sources. Used SAS programming for modeling, data mining, customer segmentation, CRM, and campaign management.