Jingfang Zhan

Jingfang Zhan Email and Phone Number

Digital Marketing Manager, expert in management of digital projects @ Markaltis
Jingfang Zhan's Location
Vélizy-Villacoublay, Île-de-France, France, France
About Jingfang Zhan

Driven by a passion for digital and its impact for over 12 years, my curiosity and perseverance help me to develop impactful and effective digital strategies. My organizational skills and analytical mind enable me to successfully manage complex projects and achieve set goals.On the strength of my expertise in digital marketing, I have assisted numerous companies in defining and implementing their digital strategy, achieving significant results:- Increased visibility and organic traffic for an e-commerce site by 50% in 1 year.- Boosted the number of qualified leads (generating quotes) for a BtoB site by 35% in 1 year.- Expanded the followers base by +50% and engagement rate by 300% for a BtoB client's LinkedIn page in 3 months.Chinese native, I cultivate a strong relationship-building skill and collaboration mind, enabling me to foster a stimulating and success-driven work environment for my team.As a Chinese proverb aptly states, "a journey of a thousand miles begins with a single step." I took mine by coming to France and building a solid career in digital marketing.What about you? Eager to collaborate on ambitious digital projects? Feel free to reach out.Together, let's build a strong and sustainable digital presence for your business.

Jingfang Zhan's Current Company Details
Markaltis

Markaltis

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Digital Marketing Manager, expert in management of digital projects
Jingfang Zhan Work Experience Details
  • Markaltis
    Web Marketing Manager
    Markaltis Dec 2019 - Present
    Paris, Île-De-France, France
    Implement web marketing strategies to BtoB and BtoC clients - Digital project Management: create and optimize BtoB and BtoC websites, website upgrade, traffic acquisition, leads generation, build brand awareness, etc. - Digital strategy implementation : SEO, SEA, email marketing, social media, content marketing, etc. - Creation and management of Marketplace stores- Management of several web marketing budgets- New product launch on an e-commerce website - Marketing new services for BtoB clients - Reporting - Management of a team of 2 people
  • Laguiole Cuisson
    E-Business Manager
    Laguiole Cuisson Nov 2016 - Dec 2019
    Région De Paris, France
    Develop brand awareness and sales- Managing e-commerce websites through Magento and Prestashop: catalogs updates, inventory, site management, modules configuration, etc.- Managing marketplace shops (Amazon, Vente Privée Marketplace, Darty, Boulanger, Cdiscount, Rue du Commerce, La Redoute) via ShoppingFlux.- Implementing commercial animation plans.- Creating email campaigns for customer retention- Creating and managing Google Ads and Amazon Ads campaigns.- Defining specifications for the creation of a new e-commerce website.- Overseeing web projects: agency briefings, monitoring, and evaluating (website, email, Google Ads campaigns, etc.).- Developing action plans for social media.- Reporting with website data and Google Analytics data.- Recruiting, training, and mentoring interns.
  • Magie De La Laine
    E-Commerce Owner
    Magie De La Laine Dec 2012 - Oct 2016
    France
    - Order and customer relationship management- Inventory and supplier relationship management- Online communication and marketing: e-merchandising, UX optimisation, SEM strategy and actions, newsletters, loyalty program, etc.- Community management: Facebook, Twitter, Pinterest, Canalblog- Benchmark and industry trend monitoring- Creation and management of marketplace shop- Sourcing and importation of Chinese products to France
  • Indépendant
    Consultante En Voyage / Interprète
    Indépendant Apr 2009 - Nov 2011
    France Et Europe
    - Prospection de nouveaux clients par email et par téléphone- Proposition et organisation de séjours pour des clients d’affaires chinois en France et en Europe- Négociation pour les clients d'affaires chinois dans les salons professionnels et RDV d'affaires
  • Gan Patrimoine (Groupama Group)
    Assistante Marketing (Cdd)
    Gan Patrimoine (Groupama Group) Oct 2008 - Apr 2009
    Puteaux, France
    - Coordination de la mise en place du plan marketing, notamment en assurant la communication entre le service marketing et les conseillers-commerciaux- Organisation des événements clients- Participation aux actions marketing opérationnel en assurant le suivi et le reporting des opérations de phoning et de mailing- Tâches administratives : organisation de réunions et rédaction du compte rendu, suivi du budget marketing, gestion de l’agenda de la directrice marketing et du planning de l’équipe, réservation des voyages d’affaires
  • Lso International
    Chef De Projet & Responsable Développement Chine
    Lso International Oct 2005 - Sep 2008
    Sophia-Antipolis (06)
    - Proposition et organisation de programmes événementiels pour les sociétés françaises et étrangères- Conception et mise en œuvre des opérations marketing direct vers la Chine- Participation aux salons professionnels et aux démarches commerciales liées au marché chinois- Rédaction de dossiers en réponse aux appels d'offre des agences incentives chinoises
  • Lso International
    Assistante Marketing Et Commerciale (Stage)
    Lso International Jan 2005 - Sep 2005
    Sophia-Antipolis (06)
    - Prospection de clients chinois potentiels- Elaboration des supports marketing et commerciaux pour la Chine (plaquettes, catalogues, brochures, etc.)
  • Lso International
    Assistante Marketing (Stage)
    Lso International May 2004 - Jul 2004
    Sophia Antipolis
    Réalisation d’une étude sur le marché du tourisme chinois
  • Nikoyo (Hk) Limited
    Assistante Marketing (Alternance)
    Nikoyo (Hk) Limited Sep 2000 - Aug 2001
    Shenzhen City, China
    - Participation à l'élaboration des plans publicitaires mensuels- Veille concurrentielle- Tâches administratives: organisation des réunions et rédaction des comptes-rendus, gestion de l'agenda, réservation de voyages

Jingfang Zhan Skills

Microsoft Office Management Marketing Communication Marketing Gestion De Projet Marketing Direct Marketing Digital Assistance Administrative Adobe Photoshop Indesign Prestashop Google Adwords Professional

Jingfang Zhan Education Details

Frequently Asked Questions about Jingfang Zhan

What company does Jingfang Zhan work for?

Jingfang Zhan works for Markaltis

What is Jingfang Zhan's role at the current company?

Jingfang Zhan's current role is Digital Marketing Manager, expert in management of digital projects.

What schools did Jingfang Zhan attend?

Jingfang Zhan attended Iae Lyon, Université Jean Moulin (Iii), Université Jean Moulin (Lyon Iii), 中山大学, 澳門大學.

What skills is Jingfang Zhan known for?

Jingfang Zhan has skills like Microsoft Office, Management, Marketing, Communication Marketing, Gestion De Projet, Marketing Direct, Marketing Digital, Assistance Administrative, Adobe Photoshop, Indesign, Prestashop, Google Adwords Professional.

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