Hey there, LinkedInverse! 🪐I'm currently donning two hats: one as a master's student in Integrated Innovation for Products and Services at Carnegie Mellon, and the other as a Product Maestro. Think of me as your friendly neighborhood bridge between engineering, design, and business! 🎓 A Multifaceted Academic Odyssey in Communication, Film, Economics, a Side of Start-up Shenanigans! Having honed my skills at Hong Kong Baptist University (HKBU), renowned as Asia's preeminent school for Communication, I delved deep into the realms of communication strategies, film production, and even applied economics. This diverse trifecta of disciplines formed a unique intersection, where the art of storytelling met the precision of economic analysis - a convergence that now serves as a cornerstone in my product management journey. My academic journey furthered at UC Berkeley, where I delved into the dynamic landscapes of Global Economies, Innovation next to Silicon Valley, and a hands-on Start-up & Entrepreneurship Semester. This expansion of knowledge and practical experience broadened my understanding of the interconnectedness of communication, film production, and product management, providing a holistic perspective that shapes my approach to innovative and impactful products. 🛠️ Juggling Everything From Bio-Devices to UN Diplomacy! As a Product Whisperer, I've danced through tech start-ups, MCNs, aviation, entertainment, food, and even tackled global initiatives with AIA and the United Nations. Wherever there's a product, there's me, infusing expertise and enough energy to power a small city! 🌟 Metrics? KPIs? I Speak Fluent Impact! I've orchestrated product triumphs that check all the boxes: customer satisfaction, business growth, and even a bit of world-changing social impact. Sales soar, media coverage thrives, and users can't get enough! 🌐 Diversity? It's My Middle Name! Cross-functional, cross-cultural, and always at the crossroads of innovation. I've even moonlighted as the Creative Director for some smashing video content. Because why not? Let's join forces, blend our perspectives, and concoct solutions that not only rock the market but also make the world a better place. 🚀🌍
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Head Of ProductInflucioPittsburgh, Pa, Us -
Product ManagerFlowgpt Sep 2023 - PresentCalifornia, United States- Monetization, Economy, Subscription & Pricing- UGC Ecosystem, Core Product- Generative Film Flow (FlowStudio)- Content Classification & Moderation- Multi-model & Chat Experience -
Founding TeamXprod.Ai Jan 2024 - Apr 2024Pittsburgh, Pennsylvania, United StatesXProd is an AI tool that leverages your existing data sources to help you decide what to build next and align stakeholders with solid reasoning. It uses data like company strategy docs, customer interviews, market research, and more to evaluate which initiatives should be prioritized, delivering all the information that your team spends hours searching for in just minutes. -
Product Marketing ConsultantA+E Networks Sep 2023 - Dec 2023New York, United States• Consult on the rebranding of A&E True Crime to Crime & Investigation on A&E, enhancing alignment with A+E crime and investigative content• Conduct comprehensive analysis of social platforms (Facebook, Instagram, TikTok) in the crime and investigation space, including competitor research and content performance assessment• Apply data-driven insights using Brandwatch to optimize content strategies, maximizing reach and engagement• Conduct targeted audience research, identifying demographics and preferences of crime & investigation enthusiasts on social media• Translat findings into actionable recommendations, informing content creation and influencer partnerships for enhanced brand positioning -
Product FellowProduct Manager Accelerator Sep 2023 - Oct 2023Training on more advance PM topicsProgram coursework included but was not limited to:- Product Roadmaps- Customer Interviews- Product Requirement Documentation- A/B testing- Go-To-Market strategies- System Design- Agile Development Process -
Product Manager & Start-Up PartnerSensa Jul 2022 - Jan 2023Beijing, China• Led comprehensive market research and competitor research, defined product roadmaps and strategies, aligned with business goals; assisted the Founder with marketing strategy • Prioritized customer needs, delivered MRDs and PRDs with prioritized features, outlined specifications, and created user stories and persona, validated with 20+ beta users test• Collaborated with cross-functional teams on the design and successful launch of the product in China, received 20,000+ orders within the first 14 days and exceeding 10,000+ units sold within the first quarter of the launch • Achieved significant media coverage, including features in CNN and The Guardian, and generated substantial interest on TikTok, YouTube and popular Chinese platforms Weibo and Baidu -
Designer At Undp Gender Equality SealUnited Nations Oct 2022 - Dec 2022• Cross-country collaboration with teams from North America, Russia and Bulgaria, produced 2 brochures with 14-page in two languages • Built a dashboard of results from the Gender Equality Seal for Public Institution baselines using excel • Supported graphic design for the Gender Equality toolbox, produced 13 versions of the public seal's medals following UNDP design guideline -
Creative Director, Media Consultant, Start-Up PartnerNine Mile Media (Mcn Company) At Shaw Studios Mar 2021 - Jun 2022Hong Kong Sar• Directed 50+ videos for 5 accounts, achieving rapid follower growth from 0 to 160,000+ in two months• Led strategic planning for MCN company, including social media alliance building across 3 platforms, and alliance building with 15 prospective brands, multi-channel marketing, and data-driven social media content enhancements, assisted the CEO of this company • Implemented Agile methodologies ensuring efficient content delivery within the 5-person video team I recruited -
Marketing OfficerDecal, University Of California, Berkeley Sep 2021 - May 2022California, United States• Drove cross-departmental efforts to boost Decal's public image, supporting 300+ courses, 600+ facilitators, and 6,000+ annual enrollees at UC Berkeley• Crafted compelling visual assets, including posters, graphics, and social media content; managed event photography and videography • Managed DeCal's social media presence on Facebook and Instagram, ensuring consistent, engaging content for Cal students, contributing to a 60% increase in Users Engagement -
Sustainability ConsultantElopak Sep 2021 - Jan 2022California, United States & France• Consulted Elopak, a century-old Norwegian packaging company, to tackle the challenge of shifting North American consumers from plastic milk containers to paper cartons • Conducted in-depth market research, analyzed pricing, consumer behavior, and policy support to devise strategies for market entry • Developed innovative solutions emphasizing environmental sustainability, nutritional value, and in-store promotion • Produced three 5-minute educational videos, and one was showcased at the Climate Symposium in San Francisco 2022 enhancing Elopak’s sustainability leadership -
Product Marketing & Digital Marketing InternAia (Fortune 500) Oct 2020 - Jun 2021Hong Kong Sar• Led the development of social media marketing strategies across platforms, resulting in a 30% increase in product awareness and a 40% increase in user acquisition, and achieved 600+ new customers• Operated the Team's Facebook account and produced marketing materials featuring the company's financing products• Utilized data analytics tools such as Facebook Business & Ads Manager to monitor and optimize marketing campaigns; curated content (videos, images) tailored to the target audience• Designed 6 insurance product briefing pages, help increased 10,000,000+ HKD in profit• Formulated a strategic cooperation plan with a Shanghai-based confinement center, complemented by a visually engaging PowerPoint presentation highlighting our strengths and proactive approach to collaboration• Partnered with a tax expert to create three educational videos on tax-saving financing strategies, handling all aspects from shooting to editing -
Brochure Designer中以创新中心(深圳)有限公司 China Israel Innovation Center (Shenzhen) Oct 2019 - Dec 2020Shenzhen, Guangdong, China
Rex Jingyi Pan Education Details
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Engineer + Design + Business -
Product Management, Global Economies, Innovation -
Product Management -
3.6/4.0 Academic Honors: First Honor & President Honors Roll For 4 Years
Frequently Asked Questions about Rex Jingyi Pan
What company does Rex Jingyi Pan work for?
Rex Jingyi Pan works for Influcio
What is Rex Jingyi Pan's role at the current company?
Rex Jingyi Pan's current role is Head of Product.
What schools did Rex Jingyi Pan attend?
Rex Jingyi Pan attended Carnegie Mellon University, University Of California, Berkeley, Product Manager Accelerator, Hong Kong Baptist University.
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