Jinhee Byun Email & Phone Number

Auckland, New Zealand

As a UX Lead, my primary responsibility is to lead and develop the UX/CX framework, design process, and best practices for both the design team and the organisation as a whole. In this role, I am committed to developing practice improvements in the following areas:- Assessing UX/CX Design maturity within the organisation.- Establishing a robust UX/CX Framework encompassing process, actions, and activities.

New Zealand

As part of our R&D projects with partners, I led the design efforts for the Metering Information Platform within the New Energy Platform, a joint venture with Amazon AWS. I also collaborated with X (Google) to create Network Visualization and Maintenance Tools. My role encompasses guiding the design process from research to concept development within the realm of strategic design• Lead designer for Electricity Connection Self-Service Portal; activities include: User story + journey map… Show more As part of our R&D projects with partners, I led the design efforts for the Metering Information Platform within the New Energy Platform, a joint venture with Amazon AWS. I also collaborated with X (Google) to create Network Visualization and Maintenance Tools. My role encompasses guiding the design process from research to concept development within the realm of strategic design• Lead designer for Electricity Connection Self-Service Portal; activities include: User story + journey map wrokshop, Capturing user data (Qualtrics), End to End User flow, Wireframing/Prototyping, Usability testing (two rounds) – SUS 89 (Excellent), P-NPS +50 (Great)• Lead UX Research activities for redesigning Vector.co.nz: User-Centered Design Canvas (UCDC) workshop, Heuristic evaluation survey (Expert review), Capturing user data(Google analytics/Qualtrics), Current website audit, Design concept; customer survey, Card sorting, Tree testing, Information Architecture design Show less

Auckland, New Zealand

Designed software which is for 50% of the world's cinemas and adopted the human-centered design approach to the organization.• Lead designer for Voucher manager (Voucher/gift card management software)• Lead designer for Group Sales (Cinema booking software for corporates)• Lead designer for CIM (Centralised identity management system)• Developed User-Centered Product Strategy Framework - End-to-end design workshop process for establishing business and design… Show more Designed software which is for 50% of the world's cinemas and adopted the human-centered design approach to the organization.• Lead designer for Voucher manager (Voucher/gift card management software)• Lead designer for Group Sales (Cinema booking software for corporates)• Lead designer for CIM (Centralised identity management system)• Developed User-Centered Product Strategy Framework - End-to-end design workshop process for establishing business and design strategies• Activities include; Lead ideation, concept exploration, digital strategy definition, and solution execution for persistent systems of digital products across channels and services. Show less

Auckland, New Zealand

My time at Spark has seen me work across a number of projects which included:• Our Spark pattern library, the Spark Experience Toolkit • The Spark self-service portal which included dashboard design and self-service journeys • Various digital initiatives which included redesign of the IA, components, templates, e-commerce and journeys across both business and consumer websites • Activities include; - Journey mapping, usability testing, rapid prototyping, and iteration… Show more My time at Spark has seen me work across a number of projects which included:• Our Spark pattern library, the Spark Experience Toolkit • The Spark self-service portal which included dashboard design and self-service journeys • Various digital initiatives which included redesign of the IA, components, templates, e-commerce and journeys across both business and consumer websites • Activities include; - Journey mapping, usability testing, rapid prototyping, and iteration, qualitative and quantitative research, workshopping - Designed design system components in Adobe Experience Manager (AEM) - Skilled in working in an agile environment, as part of a cross-functional team Show less

Auckland, New Zealand

• Lead Designer for the Prepay energy billing solution (PEBS v0.1) • Designed the Wise prepay energy self-service offering which included; * A mobile app * A new website * All visual design and branding for the launch • Lead Designer for the Megatel website - Visual and UI design support for various promotional, advertising and motion graphics

Gangnam-Gu, Seoul, Korea

Product and digital design: • GOM media player and OTT service (GomTV.com): research, user flows, wireframes, and detailed design - Starcraft E-sports division (GomTV.net): contributed to solving design challenges based on functional requirements to enhance the user experience for the broadcast platform- Gom EXP (E-sport platform): product enhancement support, including website design and optimisation- Gretech (Gom & company): website enhancements and optimisationEdited

Yongsan-Gu, Seoul, Korea

Used extensive design research to design and launch experimental websites to test the market;• Lead designer for Bruschetta (Franchise restaurant): design support for all the websites across the brand • Too cool for school (cosmetic brand): designed and supported the launch of the website • Gwang-ju Universidad: designed and supported the launch of the website

Gangnam-Gu, Seoul, Korea

- Designed brand websites, online promotion and campaign- Main projects: Bayer korea, Kwangdong Pharmaceutical, Kyobo life insurance

Gangnam-Gu, Seoul, Korea

- Supported brand websites, online promotion and campaign design- Main projects: Samsung, Epson, Samsung Everland

Bachelor Of Fine Arts - Bfa, School Of Media Art

Activities and Societies: Student Council Planning Director

Associate'S Degree, Digital Media Design

Activities and Societies: Top honours colleges