Jin Lim Email & Phone Number

United States

Beaverton, Or, Us

New York, Ny, Us

Head of data and analytics for multi agency team leading full funnel marketing and sales ROI data science & analytics for US ARMY.

Cupertino, California, Us

• Led the transformation of the analytics team, building effective methods that delivered applied insights to drive the business for sales, marketing, product, and engineering• Partnered effectively with internal business leaders, creating strong bonds of trust to enable rapid iterations of analytical data products in a highly transparent, accountable, cross functional and collaborative environment• Reframed and reused traditional reporting tools and technology to deliver embedded analytics as an end-to-end capability• Provided strategic insights to internal teams to meet operational targets• Informed and executed against the overall strategic roadmap• Catalyzed reuse and efficiency of internal analytics to increase productivity and consistency• Continuously identified analytical and data capabilities (models, analysis, aggregations) that delivered actionable outcomes for functional and business units• Drove standardization of insights and data usage

Mountain View, California, Us

(Acquired by Apple)Data Science, Data Strategy, Data Engineering ConsultancyClient Industries and focus areas included: finance - trading, loans, startups; reference search engine; CPG; travel technical/network provider; product marketing; customer behavior; audience behavior; analytics/ML data pipeline and frameworks• Partnered with customers to execute analytical objectives, prioritize investigations, translate business problems into complex technical or quantitative problems, interpret data science results into the context of the business, and to determine recommendations to enable customer success • Led project approach and execution of data science projects closely collaborating with account leads and data science technical leads to deliver value early and transparently • Led executive read-out of complex results pulling in expertise as needed from technical team members, reviewing plots and results so that customers and executives understand data science in the context of their business • Managed, coached, and mentored project teams in agile best practices, client communication, and internal and external collaboration excellence • Developed agile approaches, processes, and operations for project execution• Led internal R&D program managing project teams developing best practices, creating delivery assets, evaluating new big data tools and technologies, and investigating data science methods in deep learning, machine learning, and natural language processing against business use cases including product analytics, customer analytics, IOT event detection, sentiment analysis, geolocation predictions

Chicago, Il, Us

STRATA is part of COMCAST's Advanced Advertising division focused on media monetization across the value chain and at scale. STRATA is a leading cross media platform for media buying and media selling. • Led all data ETL, media analytics and research, and development of audience algorithms across all business units• Developed and led new media concepts integrating digital and linear analytics into cross-platform data sets and analytics• Led initiatives to modernize data warehouse for legacy and new SaaS systems to facilitate speed of access and support scaling• Led data and vendor partnerships and integrations• Partnered with sales and account management to drive incremental business development with existing customers and new data product offerings• Partnered with key clients on initiatives developing new measurements and analytics for audiences of sports networks, voters, lifestyle segmentation, and consumer targeting• Led, influenced, and drove development decisions as program management lead for all projects related to data and analytics utilized in transactional research & analytics products for media sellers and media buyers across all channels

Chicago, Il, Us

STRATA is part of COMCAST's Advanced Advertising division focused on media monetization across the value chain and at scale. STRATA is a leading cross media platform for media buying and media selling. • Led media analytics across all product lines, validating data services, set-top box data analytics, cable ad-insertion methodology, and proprietary reach algorithm analysis• Provided media research and analytics expertise to cable, television, radio and media buying clients• Managed development team of core system products across company divisions including all data mining, statistical methodology, and proprietary algorithms and calculations engine • Optimized process and project management workflow across all divisions to consistently drive product delivery against company roadmap as program manager• Led all 3rd party algorithm licensing to external software vendors functioning as product owner, technical contact, research consultant, and data expert

Chicago, Il, Us

STRATA is part of COMCAST's Advanced Advertising division focused on media monetization across the value chain and at scale. STRATA is a leading cross media platform for media buying and media selling. • Led client and industry-wide cable research for representing accurate reporting of cable ad insertion and carriage not found in ratings data. • Partnered with all major cable MVPDs to move ad-insertion universe estimates through a centralized database and into software solutions• Designed and led Implementation of core algorithm engine solutions • Led enterprise-wide changes across all products to ensure validity and integrity of algorithms and calculations. • Defined, explained, validated proprietary audience exposure and reach models, methodology, and calculations within software systems• Developed data and calculations testing and evaluation

Chicago, Illinois, Us

Business focused on knowledge and learning including reference databases, E-Commerce Store, Free and Subscription services, Print and Video products.• Led WAN consolidation efforts by interfacing with Vendors to negotiate bids, collaborating with network operations team in designing WAN Topology for data and voice redundancy, streamlining data and voice services to reduce cost and time overhead, and presenting analysis and recommendations to senior management.• Analyzed system specifications to replace telecommunications hardware to reduce costs and propel company towards computer telephony integration and Voice over IP initiatives• Responsible for reducing annual budget exceeding 1.5 million, including auditing services, purchases and contract negotiations • Eliminated over $500,000 in spending, and streamlined telecommunication services and processes in 6 months• Managed staff of 3, responsible for staffing hiring decisions• Designed and implemented Automatic Call Distributions for internal call centers. Produced scripts and voice recordings for ACD menus.• Managed and maintained all voice systems including moves, adds and changes, electrical wiring and cabling, technical troubleshooting and authorization of all services• Designed and administered Siebel Call Center for the Helpdesk. Responsible for final escalation of all service requests, including requests for other departments• Managed and approved purchasing and distribution of all software and hardware assets• Wrote Perl and C++ programs to cleanup Switch databases

Chicago, Illinois, Us

Business focused on knowledge and learning including reference databases, E-Commerce Store, Free and Subscription services, Print and Video products.• Managed 10 Customer support representatives (retail and institutional customers)• Developed business processes for effective customer service response• Developed e-mail template responses and categorization rules for Kana Systems• Decreased 5000+ backlog of e-mails by implementing skill and knowledge based routing of calls and e-mails• Developed online fraud procedures• Collaborated with marketing and business development teams to enhance customer experience on britannica.com site and e-commerce

Chicago, Il, Us

National Managed Care Services division of Blue Cross Blue Shield Association's database warehouse of national product provider and service area information• Promoted visibility and consciousness of departmental activities and impact as primary external and internal liaison, successfully establishing internal and external relationships• Collaborated with sales teams to determine the best strategy for bids• Managed Blue Cross Blue Shield Plans in maintaining accuracy in data while complying to policies related to brand enhancement• Designed Oracle database application for development by software team• Produced analysis and customized reporting and metrics for Brokers, Plans and internal sales teams using SQL and proprietary end user application

Chicago, Il, Us

National Managed Care Services division of Blue Cross Blue Shield Association focusing on sales and marketing of HMO Blue USA and Medicare Blue products to increase addition to national accounts.• Compiled and analyzed rates and benefits for national account RFPs of groups in the 100 to 100,000+ lives• Maintained and established internal and external client relationships, worked closely with actuarial staff and Consulting firms• Managed HMO Blue USA Information Systems database• Developed Access database to service sales needs• Developed training programs for new employees• Strategic planning with senior management for internal training of 100+ marketing employees

Advertising agency specializing in print media. Industries served include healthcare, grocery, restaurant and finance.• Developed and maintained growth of client relationships• Worked closely with internal client teams to develop and implement advertising strategies• Managed and streamlined financial transactions between firm, client and media• Initiated and taught company-wide training programs

Suwon, Gyeonggi, Kr

Foreign language division of the University specializing in developing fluency in oral and written English for native Korean students.• Developed syllabus and teaching techniques adopted and implemented department-wide• Created and led discussion groups that broadened cultural and political understanding of the US• Lectured classes of 200+ students in TOEFL preparatory course

Ba, Mathematics

Ms, Computer Science