Jin Yi Chua Email and Phone Number
Hello, I'm Jin Yi. My work involves developing products and business ventures for APAC markets, using user-centered research and innovation, guided by design and systems thinking.I currently lead user research and new concept development projects at Samsung Electronics' regional corporate incubator, but previously consulted for global product, brand, and marketing teams at Fortune 500 companies like Google, ByteDance, L'Oreal Paris, Unilever and more.
Samsung Electronics
View- Website:
- samsung.com/in
- Employees:
- 6523
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Design Research And Product Innovation (Sea And Oceania)Samsung ElectronicsSingapore -
Design Research & Product Innovation (Sea & Oceania)Samsung Electronics May 2023 - PresentSingaporeProduct Innovation Team is a corporate incubator, based within the Regional HQ, developing consumer-driven innovation for Southeast Asia and Oceania markets, across Samsung's portfolio of products, experiences and touchpoints.- Lead research-to-innovation projects, overseeing whole funnel from scoping, interview moderation, workshopping to concept design and development - Delivered global impact via: Smart Switch app (2023/4), Shop app (2024) -
Associate Consultant (Apac)Quantum Consumer Solutions: Insight & Design Strategy Mar 2021 - Apr 2023SingaporeQuantum is a global insight, strategy and innovation consultancy, with offices in Singapore, London, Dubai, India, Sri Lanka, Indonesia and Bangladesh. - Consumer strategy for APAC, primarily around brand strategy and innovation, driven by data and insights- Clients worked with: Google, L’Oreal Paris, ByteDance, Unilever, Philip Morris International, Colgate-Palmolive, Bahlsen, etc. -
Policy ResearcherMinistry Of Social And Family Development, Singapore (Msf) Jun 2020 - Mar 2021SingaporePolicy Research Office | Strategic Planning, Research and Development Group (now Research and Analytics Division)- Policy research and data analysis- Supported research engagement strategy & efforts to build stronger partnerships with external organizations
Jin Yi Chua Education Details
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Honours With Highest Distinction (4.94/5) -
Liberal Arts And Sciences/Liberal Studies -
Social Sciences -
Teaching English As A Second Or Foreign Language/Esl Language Instructor
Frequently Asked Questions about Jin Yi Chua
What company does Jin Yi Chua work for?
Jin Yi Chua works for Samsung Electronics
What is Jin Yi Chua's role at the current company?
Jin Yi Chua's current role is Design Research and Product Innovation (SEA and Oceania).
What schools did Jin Yi Chua attend?
Jin Yi Chua attended Nanyang Technological University, Boston University, National University Of Singapore, University Of Macau, St Andrew's Junior College.
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Yi Jin Chua
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