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Business leader with a track record in the technology, web, defense and aviation space. Driven by the experience of ROI rigor of billion dollar businesses and trained by the relentless efficiency and fast failure of experience in tech startups.I have built and managed teams from two person start-ups to departments numbering in the 100s of leaders, developers and innovators. In each environment, I have grown, at times failed, and ultimately learned much along the way. Specialties: - Executive leadership and development effective customer-focused teams- Turnarounds and acceleration of growth in startup and technology space- Getting results with global budgets in excess of $100 million USD, even though I have often seen more creativity and innovation driven by a few thousand dollars and grit of the great people I had the honor to work with - Leading and building global digital and marketing teams - Leading agencies when they are needed, which sometimes they are not. The art and science comes in using your agencies correctly. - Company P&L and budget management- Acquisitions and integration of teams- Driving constant and healthy change process
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Ceo In ResidenceThe Brydon GroupWashington, Dc, Us -
President And Chief Executive OfficerNata Compliance Services Dec 2023 - PresentReno, Nevada, UsLeading NATA CS in the era of accelerating security, safety and compliance technology innovation. The company's technology platform serves as a critical partner to aviation industry, and other critical sectors, in providing a secure SaaS ecosystem, eliminating vulnerabilities, embracing AI in enhancing security and empowering our industry partners to focus on their business. The team at NATA CS delivers a leading adaptable platform built to manage all security and safety training, identity management, background check services, drug and alcohol testing programs, credentialing, security and safety management, as well as oversight monitoring, into one trusted ecosystem. -
Founding PartnerReaction Jun 2020 - PresentPalo Alto, California, UsReaction is about driving returns for investors while affecting exponential change by investing resources and expertise of a diverse network of exceptional individuals with a purpose.We are a fund consisting of a global community of entrepreneurs, investors and executives, Stanford University alumni, who share a vision for a world where innovation can meaningfully change more lives in less time, while generating exponential returns. More at https://www.reaction.global -
Founding Partner / Former CeoModutecture Technologies Jul 2022 - PresentHayward, California, UsA digital platform company that aggregates cross-project and network data to create Contextual Intelligence in design, delivery and operation of real estate assets. The platform unlocks value and dramatically decreases cost in scaled and repeatable development in healthcare, hospitality, data centers and other assets. Modutecture's platform allows for high-efficiency modular design by harvesting legacy data often otherwise lost between projects, applying best practice design, and injecting new efficiencies by providing a single source of truth platform to owners, lowering time to market. Modutecture's platform then guides the project through the delivery process, where it provides an inclusionary ecosystem in construction supply chain by allowing small businesses, minority and veteran owned businesses, and other previously sidelined participants, to be part of the large scale construction ecosystem. -
Ceo In ResidenceThe Brydon Group Aug 2022 - Mar 2024Washington, Dc, UsBrydon-backed search fund seeking to acquire and operate an established, lower-middle market, software, technology, learning management and compliance businesses in aerospace, defense and other parallel sectors. -
President - Aopa Holdings / Senior Vice President - Innovation / Chief Marketing OfficerAopa May 2014 - Mar 2023Frederick, Md, UsServe as the leader of AOPA Holdings for-profit business divisions. Transformed the business from breakeven to 8 figure EBITDA by both significantly growing revenue and dramatically reducing cost of customer acquisition.Proactively drove business in the US, as well as the vision for service expansion in 74 countries and spanning 600,000+ consumers. Key successes:- Doubled the organization's revenue (by focusing on capabilities in key service and product lines, driving effective pricing strategy and lifetime consumer engagement)- Scaled organization to market leadership in finance products, insuretech (insurance business sold to private equity at peak valuation), legal services and technology and media platforms - Lead the transformation of the organization to AI driven and mobile-first platforms and services- Build partnerships with brands including Garmin, Breitling, Jeppesen / Boeing, Red Bull and many others- Migrated the organization to new technology platforms focused on automation- Built a shared services sales, marketing and technology division that increased revenue and decreased cost across all subsidiaries- Developed the strategy and capabilities to re-brand as a singular consistent organization- Built a team of experts focused on mobile engagement, digital innovation, marketing automation and rigorous ROI focus - Established organization's innovation vision in new markets including drones / UAVs, travel, mobility and consumer events- Drove strategic partnerships globally including Red Bull Air race, Breitling, Boeing and many others -
Founder And PresidentCazera Mar 2009 - May 2015Madison, Wi, UsStarted and scaled the business to 40+ staff in USA and Europe. Launched product technologies and platforms that pushed the boundaries of technology in sports, transportation, defense and healthcare sectors by leveraging a proprietary Edtech platform with the ability to integrate data from multiple user locations, IOT connected devices, on-site sensors and third party hardware. Using our core platform, the team launched a first-to-market global social learning platform for one of the biggest brands in the world: Harley-Davidson, a platform that drove significant increase in dealership performance by integrating data and learnings sourced from global dealership locations. The platform also established the first-to-market connected device technology in the cycling and sports sectors that has then inspired an entire new category of connected services including Strava and others. We launched one of the first smart device wearable / performance measurement device platforms, empowering cyclists to connect training and race data, and share and compare globally using a social platform with a highly advanced coaching algorithm and user-centered graphic interface. By expanding the security of our technology backbone, we also delivered a data exchange platform for DOD suppliers that enabled engineering data sharing securely, while overlaying closed network collaboration between engineer, and sourcing warfighter input globally. The organization's technology and development team was acquired by private equity in 2012. -
Director - Global DigitalBrand Usa / Discover America May 2012 - Jun 2014Washington, Dc, UsMy team at Brand USA was responsible for marketing USA travel brand (destinations such as Disney, hotels networks such as Marriott, Hilton and others) around the world. Based on a global strategy and brand we built, we were able to launch campaigns and build regional marketing teams located in Germany, UK, China, Australia, Brazil. It was my great honor to build those teams and establish incredibly successful efforts that delivered billions of dollars in revenue. (2014 incremental revenue estimated at $1 bullion.)The team also fostered and grew travel to The United States of America via partnerships and marketing campaigns across growing list of markets and via partnership among iconic industry brands such as Marriott Hotels, Disney, British Airways and many others.My responsibility was to drive the global strategy and partnerships to reach and engage consumers around the world.- Launched the brand and established award winning campaigns in 11 global markets. Lead global brand partner teams in social, broadcast media, content, digital, mobile as well as within partners including Facebook, Google, Sina Weibo and others.- Built a division of the organization in China and launched market specific campaign in the the market in 5 months with a campaign that exceeded all goals by several multiples. - Established a network of agency partners globally in service to delivering exceptional consumer marketing campaigns, build the brand and incorporate our B-to-B partnerships.- Lead the team in partnering and production of global broadcast and digital content (i.e. Charley Boorman - Extreme Frontiers USA. Media and industry partners including Visit California, Eagle Rider, British Airways and others.)- Served as Executive Producer of Charley Boorman's Extreme Frontiers global television show.- Social campaign that activated 5+ million active and highly engaged consumers in 12 months.- Lead agencies on all inhabited continents. -
Member Of The Board Of AdvisorsPiiku Apr 2012 - Apr 2014Piiku rewards consumers for advertisement engagement, protects their personal information and delivers near-perfect targeting to advertisers without the use of tracking and data-sniffing technology.
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Vice PresidentWeber Shandwick May 2011 - Apr 2012New York, Ny, UsLead a team of digital strategists, integrated marketers and communications mavens to grow and build brands, build consumer communities, launch into new markets and most importantly drive incremental and sustainable revenue and ROI for some of the largest consumer brands in the world.As a leader in the digital space, the key focus of my work was the integration of consumer trends, new technologies, social media trends and business growth opportunities in strategies to grow national and global brands. Combining multi-channel paid media, NFL and other sports and media events, digital tools, mobile strategy, mobile tactics, social media engagement and robust digital and mobile, ecommerce and social analytics, we are able successfully deliver. All while taking down barriers between online, PR, advertising and digital. In the end, integration is where our brands succeed.Brand experience includes:UnileverValsparLL BeanNestleKraftOscar MayerWorld KitchensM&M Mars -
Vice President Of Digital / PartnerLsb Jun 2007 - Jun 2011Madison, Wi, UsEstablished the digital division of the firm and grown its business to develop globally used platforms and campaigns for Fortune 500 including SC Johnson, Kimberly Clark, Trek Bicycles, Johnson Outdoors and many others. Key accomplishments:- Market launch for several CPG products that have lead their category - Strategy and implementation for e-commerce divisions of Fortune 500 brands- Research, analytics and brand metrics teams set-up to drive real time market decision making and brand growth across social media and digital communications- First to market establishment of marketing automation and sales automation in powersports, sports, travel and CPG sectors- Build out and leadership of development, design and strategy teams in the USA, Czech Republic and Spain- SEO and SEM services and team launch - Launch of several new to market product lines for Fortune 500 clients including Emmi Roth, GE and SC Johnson- Web development and design team management including platform selection, CMS and provider selection, analytics intelligence development as well as mobile development and conceptingClient Brands:- Kohler- Harley-Davidson - Saris (www.saris.com)- Johnson Financial- Marshfield Clinic- GE - SC Johnson- CycleOps (www.cycleops.com)- Stonyfield Organic - Snap-on- Tomotherapy- Johnson Outdoors
Jiri Marousek Skills
Jiri Marousek Education Details
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Stanford University Graduate School Of BusinessLeadership And Innovation -
Stanford University Graduate School Of BusinessCustomer Focused Innovation -
Wisconsin School Of BusinessBusiness Management -
Rotterdam Business School (Rbs / Iser)International Business And Commercial Economy
Frequently Asked Questions about Jiri Marousek
What company does Jiri Marousek work for?
Jiri Marousek works for The Brydon Group
What is Jiri Marousek's role at the current company?
Jiri Marousek's current role is CEO in Residence.
What is Jiri Marousek's email address?
Jiri Marousek's email address is ji****@****opa.org
What is Jiri Marousek's direct phone number?
Jiri Marousek's direct phone number is +141451*****
What schools did Jiri Marousek attend?
Jiri Marousek attended Stanford University Graduate School Of Business, Stanford University Graduate School Of Business, Wisconsin School Of Business, Rotterdam Business School (Rbs / Iser).
What skills is Jiri Marousek known for?
Jiri Marousek has skills like Digital Strategy, Digital Marketing, Integrated Marketing, Social Media Marketing, Marketing Strategy, Web Analytics, E Commerce, Marketing Communications, Digital Media, Online Marketing, Brand Development, Advertising.
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