Who is Jisha Bala? Overview
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Quick answer
Jisha Bala is listed as Growth Marketing Manager at Genzoic, based in Franklin Park, New Jersey, United States. AeroLeads shows a matched LinkedIn profile for Jisha Bala.
Jisha Bala previously worked as Personal goal pursuit at Career Break and Marketing Communication Lead - Channel Marketing at Somfy. Jisha Bala holds Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services from Indus Business Academy - Iba, Bangalore.
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Email format at Genzoic
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Genzoic
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Profile bio
About Jisha Bala
Experienced marketing professional backed with a Master’s degree in Business Administration. Have a diverse and demonstrated history of working in various industries for 7+ years along with active participation in smaller organizations as a freelancer and volunteer. Transitioned from a human resource profile to marketing communications at the peak of my career and have grown a keen interest in the latter. Interests: Marketing Communications, Paid Social Promotions, Content Curator, Market Research & Analytics, Organic Marketing, Influencer Marketing, Media Planning, Sustainability, Media Publications, Entrepreneurship, AI toolsSkills: Social Media, Creative Thinking, Consultation, Strategic Planning, MS Office, Project Management, Writing, Sourcing, Teamwork, Public Speaking, Go-Getter.Industries: eCommerce, Manufacturing & Distribution, ITES & Online Learning. Have experience in both US & India.// Permanent Resident - Authorized to work in USA //
Listed skills include Recruiting, Human Resources, Powerpoint, Management, and 39 others.
Current workplace
Jisha Bala's current company
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13 roles
Jisha Bala work experience
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Personal Goal Pursuit
Current
Career Break
Nov 2024 - Present
Marketing Communication Lead - Channel Marketing
- As the Channel Marketing Leader, I am responsible for enhancing the company's brand presence with dealers, integrators, and partners through compelling marketing campaigns and programs. Collaborating closely with.
- Led the company’s dealer-level communication strategy in the development and execution of innovative and engaging customer retail experiences with 1300 dealers in the program.
- Led dealer marketing campaigns with digital team, analyzed results with key stakeholders.
- Prepared briefs for external agency teams to create and design engaging point-of-sale kits, videos, tutorials, and additional tools while ensuring the agencies stay aligned on strategy, on brief, and managing business.
- Actively engaged with the sales team and other marketing stakeholders to coordinate and support dealer events with dynamic presentations, creative displays & giveaways to ensure a superior brand experience.
- Co-manage Expert Dealer Portal.
Nov 2022 - Nov 2024
Sr. Social Media Specialist
Third party contract role with TV AsiaScheduling daily content based on the channel needs.Managing influencer marketing for various brands.Working closely with clients to understand and build their content for social media.
Jul 2022 - Oct 2022
Freelance Social Content Consultant
- Plan and strategize content calendar with the ideas compelling the mission of the company.
- Curate content based on trends to get more engagement leading to sales.
- Researched an array of media publications that will be apt for collaboration with the brand.
Apr 2022 - Jul 2022
Senior Marketing Communications Specialist
- Social Media Planning & Execution:
- Owned social media presence (viz. FB & Instagram) for franchise & in-house brands.
- Scheduled, created, and distributed content (images and videos) using FB Business tools & Creator tools and built in-house social media calendar.
- Increased lead generation by 45% resulting in 15% revenue growth through regular engagement with customers, influencers, and followers.
- Initiated influencer marketing for Philadelphia & Columbus regions with a monthly budget of $10k per restaurant.
- Started social campaigns around getting customer feedback which helped in cutting our overhead costs.
Sep 2020 - Mar 2022
Relocation
Career Break
Relocation to USA from India
Apr 2019 - Aug 2020
Marketing Communications Consultant
- Project based marketing research to identify industry trends and commercial opportunities.
- Helping with creative content for various business models.
- Branding through digital and social marketing.
- Industries worked with: Skin Care lines, Sustainable and Ethically sourced Brands, Diverse Brands
Feb 2018 - Mar 2019
Marketing Communication And Social Media Specialist
- Social Media:
- Managing social media marketing campaigns for in house brands across all platforms.
- Curating & managing published content on all the social handles.
- Monitoring, listening & responding to users.
- Developing and expanding community and influence outreach effort.
- Creating and managing social ad campaigns.
Apr 2017 - Jan 2018
Hr Business Partner
Employee Engagement: > Preparing the monthly Engagement Calendar > Scheduling monthly engagement activities - on floor, online competition through yammer for outstation employees, contests, annual party, offsite, sports day etc. > Preparing communication mails/mailers/banners for internal use, videos, presentation etc. related to the above > Handling team.
Mar 2015 - Mar 2017
Us Hr Operations Executive
> Joining formalities for US employees> Getting the agreements & the payroll filled & signed from the US employees > US insurance coverage & policies > Setting up induction & orientation calendar invite> Creating & updating HRIS database on Taleo > Keeping the BGV track on Resource Utilization Tracker > Uploading Public Access Files in Insight (Shared.
Nov 2013 - Mar 2015
Technical Recruiter
Recruitment: > Sourcing & screening of Resume for various job profile (preferably IT/ITES) > Calling up the candidates & scheduling interviews > Conducting interview & getting feedback for the same (if outsourced)> Preparing Job Description > Preparing offer letter/ relieving letter/ letter of appreciation> Initiating/coordinating Background Verification>.
Sep 2013 - Nov 2013
Summer Intern
This was a part of my Summer Internship Program, duration - 4 months. The program involved a detailed study of IT Campus recruitment process in IBM, starting from business demand to on-boarding of the candidates.
May 2012 - Sep 2012
3 education records
Jisha Bala education
Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services
Indus Business Academy - Iba, Bangalore
Bachelor Of Commerce (B.Com.), Business/Commerce, General
The Maharaja Sayajirao University Of Baroda
Gniit, Sem 1
Niit Pune
FAQ
Frequently asked questions about Jisha Bala
Quick answers generated from the profile data available on this page.
What company does Jisha Bala work for?
Jisha Bala works for Genzoic.
What is Jisha Bala's role at Genzoic?
Jisha Bala is listed as Growth Marketing Manager at Genzoic.
Where is Jisha Bala based?
Jisha Bala is based in Franklin Park, New Jersey, United States while working with Genzoic.
What companies has Jisha Bala worked for?
Jisha Bala has worked for Genzoic, Career Break, Somfy, Prime Video & Amazon Mgm Studios, and The Immigrant Academy.
How can I contact Jisha Bala?
You can use AeroLeads to view verified contact signals for Jisha Bala at Genzoic, including work email, phone, and LinkedIn data when available.
What schools did Jisha Bala attend?
Jisha Bala holds Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services from Indus Business Academy - Iba, Bangalore.
What skills is Jisha Bala known for?
Jisha Bala is listed with skills including Recruiting, Human Resources, Powerpoint, Management, Microsoft Excel, Sourcing, Microsoft Office, and Interviews.
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