Jissan C.

Jissan C. Email and Phone Number

Chief Marketing Officer @ PetIQ
Houston, TX, US
Jissan C.'s Location
Greater Houston, United States, United States
About Jissan C.

With over 20 years of global experience, Jissan Cherian is an award-winning executive featured in industry publications such as Ad Age and The Wall Street Journal - expertise includes:(1) Growth Mindset and Strategic Vision: Colleagues and leaders highlight Jissan's exceptional leadership and strategic vision. At Haleon and GSK, Jissan's innovative campaigns and strategic choices were pivotal in achieving significant milestones for iconic brands such as TUMS, Benefiber and Voltaren. His ability to grow multi-billion dollar portfolios has delivered historical market share in health and wellness segments.(2) Team Development and Mentorship:Former employees from Haleon, Deloitte and Microsoft recall Jissan's ability to inspire and lead teams, fostering a collaborative environment that encouraged professional growth and high performance. His approach to people development has been described as empowering, helping individuals to deliver business results while unlocking their personal brands and individual strengths.(3) Diversity, Equity, and Inclusion Advocacy:Jissan's contributions to the Global Haleon DE&I Executive Council and the US GSK DE&I Leadership Council helped embed inclusivity principles across the end-to-end creative supply chain including people, spend and content. US best practices were presented & shared broadly to other markets to inspire relevant DE&I practices.(4) Professional Speaking and Dynamic Storytelling:As a professional speaker, Jissan is celebrated for his dynamic and engaging presentations. He excels in storytelling and brand building, captivating audiences and motivating teams to develop their personal brands. Clients and event organizers note his ability to connect with diverse audiences and deliver impactful messages that resonate long after his presentations conclude.(5) Strategic Consulting and Technology Expertise:Jissan's consulting roles at Deloitte and technology roles at Microsoft have earned him high praise for his technical acumen and strategic thinking. His colleagues from these tenures commend his proficiency in managing complex projects, negotiating contracts, and driving business development strategies that resulted in substantial client revenue.(6) Academic and Professional Pursuit of Knowledge:Jissan's academic achievements, including an MBA from Carnegie Mellon and executive education from Harvard Business School, demonstrate his continuous pursuit of knowledge and professional development which underscores his commitment to staying at the forefront of industry trends and best practices.

Jissan C.'s Current Company Details
PetIQ

Petiq

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Chief Marketing Officer
Houston, TX, US
Jissan C. Work Experience Details
  • Petiq
    Chief Marketing Officer
    Petiq
    Houston, Tx, Us
  • Dversfy
    President & Founder
    Dversfy Jun 2024 - Present
    DVERSFY LEADERSHIP:Aspiring leaders in corporate roles often face obstacles that hinder their career advancement including: lack of strategic vision, difficulty communicating your personal brand, misunderstanding corporate politics, and talent feedback that is not clear and actionable. DVERSFY LEADERSHIP purpose is to develop your leadership skills while building your personalized brand story - enabling you to bring your purpose, values, and unique lived experiences to the forefront to standout with confidence. Learn more at https://dversfygroup.com/leadership-coaching-personal-brandingDVERSFY MANAGEMENT:Small business owners and startups often face critical challenges that hinder their growth including: inefficient use of capital, out-dated marketing strategies, lack of comprehensive business planning, and the inability to evolve with competitors and consumer trends. DVERSFY MANAGEMENT purpose is to unlock tailored business planning, strategic marketing insights, securing capital and optimizing cash flow to transform your small business into a thriving enterprise.Learn more at https://dversfygroup.com/small-business-management-services
  • Haleon
    Executive Member, Global Haleon De&I Executive Council
    Haleon Aug 2022 - Jun 2024
    Weybridge, Gb
    Served a 2-year seat on the Global DE&I Executive Council to lead, influence, and oversee the development and execution of Haleon's Global DE&I strategy and action plan.​
  • Haleon
    Senior Director, Digestive Health Portfolio, Usa
    Haleon Jul 2022 - Jun 2024
    Weybridge, Gb
    Commercial Lead and Marketing Head of $1B Digestive Health Business Unit - iconic brands such as TUMS, Benefiber, Nexium 24HR, Preparation H, Gas-X, alli, Citrucel, and Gaviscon.Awards / Recognition:• 2023 Haleon Best Global Brand Building Campaign: “TUMS: Where Food & Culture Collide”• 2023 Haleon Best US Marketing Campaign: “TUMS Limited Edition Bag”• 2023 ANA REGGIE Awards: Best Repositioning Brand Marketing: “TUMS Love Food Back”
  • Haleon
    Us Council Member, Us Haleon/Gsk De&I Leadership Council
    Haleon Jan 2021 - Feb 2023
    Weybridge, Gb
    Served 2-year seat (Haleon/GSK) on the US DE&I Leadership council to lead, influence, and oversee the development and execution of the US Business Unit DE&I strategy and action plan.​
  • Chpa
    De&I Industry Committee Member
    Chpa Mar 2023 - May 2024
    Washington, Dc, Us
    Represent Haleon in a multi-company industry committee to work together to identify tangible steps that CHPA, and its member companies, could take to help promote a more inclusive industry and to support broader efforts to ensure equity for all Americans. Focus of committee in the areas of Education & Training, Initiatives & Community Outreach.
  • Gsk
    Senior Director, Digestive Health Portfolio, Usa
    Gsk Oct 2021 - Jul 2022
    Brentford, Middlesex, Gb
    Commercial Lead and Marketing Head of $1B Digestive Health Business Unit - iconic brands such as TUMS, Nexium 24HR, Preparation H, Benefiber, Gas-X, alli, Citrucel, and Gaviscon.
  • Gsk
    Marketing Director, Voltaren Gel Rx-To-Otc Switch, Usa
    Gsk Jul 2016 - Oct 2021
    Brentford, Middlesex, Gb
    Commercial Lead and Marketing Head of Voltaren Gel Rx-to-OTC Switch Launch (Voltaren Arthritis Pain Gel) in the US.Awards / Recognition• 2021 GSK Best Global Brand Building Campaign: “US Voltaren Rx-to-OTC Switch”• 2021 GSK Global Marketer of the Year: Jissan Cherian• 2021 CHPA Self Care Marketing Award Winner - Best Product Launch of the Year: “Voltaren Arthritis Pain Gel”• 2021 CHPA Self Care Marketing Award Winner - Best Digital Campaign: “Voltaren First Arthritis-Friendly Website”• 2021 MMA Smarties North America Gold Winner – Best Innovation: “Voltaren First Arthritis-Friendly Website”• 2021 Shorty Award Gold Distinction in Health & Medical: “Voltaren First Arthritis Friendly Website”• 2021 The Shop! Outstanding Merchandising Achievement (OMA) Awards: 4x Silver Display Awards, 4x Bronze Display Awards• 2021 ANA REGGIE Awards- Shopper Marketing Bronze Winner: “Voltaren The Joy of Movement”
  • Gsk
    Ecommerce Customer Sales Manager, Walmart & Sam'S Club, Usa
    Gsk Jun 2015 - Jul 2016
    Brentford, Middlesex, Gb
    Responsible for Portfolio eCommerce Sales and Buyer Relationships (3 Buyers, 24 Brands, 200+ SKUs, 8 Categories: Oral Care, Smoker's Health, Diet, Digestive Health, Respiratory Health, Pain Relief, Foot Care, and Skin Care)eCommerce Sales Acceleration & Relationship Management• Accelerated annual eCommerce sales +65% through optimized digital shelves, retailer-centric search marketing programs, and test-and-learn digital activation on select brands• Strengthen the supplier relationships with Walmart & Sam’s Club through eCommerce excellenceRetailer eCommerce Strategy Development• Developed and executed a detailed crawl-walk-run eCommerce strategy for GSK’s portfolio at Walmart & Sam's Club• Served as a subject matter expert and cross train store sales team on eCommerce and .com buyer needs
  • Gsk
    Area Marketing Director, Otc & Skin Health Portfolio, Central & Eastern Europe (Cee)
    Gsk Oct 2013 - Jun 2015
    Brentford, Middlesex, Gb
    Head of 30 person Marketing Department and Strategy Development across Central and Eastern European Region (11 Brands, 4 Categories: Respiratory Health, Pain Relief, Smoker's Health, and Skin Health, 30 Countries: Russia, Ukraine, Poland, Czech Republic, Slovakia, Hungary, Romania, Balkans Region, Baltics Region, and CIS Region)Marketing Leadership & Strategy Development• Financial responsibility for +$200M USD business• Managed development and delivery of Brand Market Activation Plans and Financial Planning• Direct people management responsibilities for 13 Marketing Associates (local and remote)• Active member of 4 Global Category Teams influencing innovation strategy, creative planning, portfolio optimization, supply/regulatory challenges, and global talent management
  • Gsk
    Senior Geographic Expansion Manager, Nutrition, Vietnam / Laos / Cambodia (Indochina)
    Gsk Sep 2012 - Sep 2013
    Brentford, Middlesex, Gb
    Responsible for business development and market exploration of new nutrition portfolio (Horlicks, Ribena, and Lucozade) in Vietnam, Laos, and Cambodia.Category Development• Developed vision, route-to-market model and sales support design for launching 3 brands in new categoryBusiness Development• Developed the full launch plan, P&L, and distribution strategy for 3 brands• Managed the negotiations of a franchised partnership• Developed and designed a full launch plan through a customer-specific test pilot approachBrand Development• Identified local category/shopper insights upon which a winning brand concept was developed• Recommended pricing strategy, distribution strategy, and full support and activation plans
  • Gsk
    Associate Brand Manager, Oral Health, Usa
    Gsk Aug 2011 - Aug 2012
    Brentford, Middlesex, Gb
    Full marketing responsibilities for +$40M USD Aquafresh Extreme Clean and iso-Active oral care products.Business Planning and Media Planning• Owned 2013 business planning and media planning responsibilities for the brand• Developed and presented market activation plans based on emerging trends within the category• Worked directly with media agencies to optimize channel allocation, daypart mix & budgets for brandTelevision Advertising Development• Managed the development of two television advertisements for Extreme Clean• On-air advertisement drove an increase of 3% in value market share within the first month of airingNew Packaging Launch• Led cross-functional team of associates from packaging, supply, manufacturing, consumer relations and brand to create a five phase, 10-month timeline to mitigate launch risks and issues• Managed and coordinated stakeholder reviews of 31 SKU designs with US and Global Category heads• Partnered with supply to proactively manage stock to minimize scrapping and working capital risksConsumer Sampling Program• Developed a comprehensive sampling program to drive Extreme Clean trial to 5M new consumers• Owned contract negotiations to increase brand’s hotel sampling program by +33% (30,000 rooms)Regional Sales Account Support• Supported 12 Regional Sales Accounts, valued at $24M USD, through regularly scheduled meetings/calls• Analyzed SKU strength, shelf presence, and sales objectives to ensure alignment with brand strategy
  • The How Institute For Society
    Nxt-Gen Fellow For Moral Leadership
    The How Institute For Society Aug 2021 - Dec 2021
    New York, Ny, Us
    The NXT-GEN Fellowship is an accelerator for emerging organizational leaders navigating our increasingly interdependent and morally activated world. Drawing on lessons from history, current events, and moral philosophy to become a more purpose-driven leader for the greater good.
  • Carnegie Mellon University - Tepper School Of Business
    Mba Candidate
    Carnegie Mellon University - Tepper School Of Business Aug 2009 - May 2011
    Pittsburgh, Pa, Us
    Consortium (CGSM) Fellowship Recipient (2009)Exxon Mobil Endowment Scholarship Recipient (2010)Distinguished Service to the Tepper School of Business Award Recipient (2011)
  • Bcdj Consulting
    Co-Founder
    Bcdj Consulting Nov 2009 - Jan 2011
    Pro bono organization designed to provide consulting services to the First Tee of Pittsburgh, local chapter of a nationwide initiative dedicated to influencing the lives of young people by teaching golf and life lessons. BCDJ Consulting is focused on the implementation of an integrated technology system and deployment of operational best practices within the local First Tee office.
  • Eli Lilly And Company
    Brand Manager
    Eli Lilly And Company May 2010 - Jul 2010
    Indianapolis, Indiana, Us
    MBA Internship responsible for developing and leading the patent expiration strategy for a major prescription drug.
  • Deloitte
    Senior Consultant
    Deloitte Jul 2008 - May 2009
    Worldwide, Oo
    Global Project Management• Developed program governance standards for 7 global teams• Managed global project plan to track and monitor over 800 deliverables across 7 countries for 2 yearsPeople Management & Team Building• Line management of 2 analysts and 1 consultant to oversee and resolve project issues and risks• Conducted performance reviews of associates to identify development opportunities and promotionsContract Negotiations & Budget Analysis• Supported budgetary and contractual negotiations valued at over +$110M USD in client revenue for the firm• Tracked and monitored the progress of contractually obligated work products while managing sign-offBusiness Strategy Development• Supervised two of five work streams to provide oversight for the acquisition of a $2.8B bank business• Coordinated and documented business requirements across US, Europe, Middle East, and Africa
  • Deloitte
    Consultant
    Deloitte Sep 2007 - Jul 2008
    Worldwide, Oo
    Global Project Management• Developed program governance standards for 7 global teams• Managed global project plan to track and monitor over 800 deliverables across 7 countries for 2 yearsPeople Management & Team Building• Line management of 2 analysts and 1 consultant to oversee and resolve project issues and risks• Conducted performance reviews of associates to identify development opportunities and promotionsContract Negotiations & Budget Analysis• Supported budgetary and contractual negotiations valued at over +$110M USD in client revenue for the firm• Tracked and monitored the progress of contractually obligated work products while managing sign-offBusiness Strategy Development• Supervised two of five work streams to provide oversight for the acquisition of a $2.8B bank business• Coordinated and documented business requirements across US, Europe, Middle East, and Africa
  • Microsoft
    Erp Technologist, Sap Basis
    Microsoft Jul 2004 - Sep 2007
    Redmond, Washington, Us
    Matrix Leadership & Influencing• Managed a 20-person global team for 2 years to execute Microsoft’s 1st Disaster Recovery exercise• Directed numerous project lifecycles from inception through creation, implementation, and supportNational Customer Marketing Presentations• Demonstrated exceptional written & oral communication skills through 5 natl. marketing presentations• Created licensing sales opportunities valued at $600K by presenting Microsoft best practicesAnalytical Decision-Making• Designed a suite of customer metrics and KPI’s to aid senior leadership in strategy decisions• Recommended organizational changes and SLA’s derived from customer feedbackProject Delivery On-Time and On-Budget• Organized the global release of an application to 2,400 internal and external users over 30 months• Implemented “launch best practices” to speed application release to users by 2 months
  • Deloitte
    It Integration Consultant
    Deloitte Jun 2003 - Aug 2003
    Worldwide, Oo
    Undergraduate INROADS Internship
  • Microsoft
    Program Manager, Sap
    Microsoft Jan 2003 - Jun 2003
    Redmond, Washington, Us
    Undergraduate Internship
  • Deloitte
    Business Technology Analyst Summer Scholar
    Deloitte Jun 2002 - Aug 2002
    Worldwide, Oo
    Undergraduate INROADS Internship

Jissan C. Skills

Strategy Cross Functional Team Leadership Management Competitive Analysis Leadership Project Management Strategic Planning Marketing Business Strategy Market Research Business Planning Marketing Strategy Program Management Analysis Market Analysis Product Management Business Analysis Data Analysis Process Improvement Budgets Consulting Analytics Business Intelligence Product Development Management Consulting Change Management Sap Marketing Management Product Launch Business Development Integrated Marketing Customer Insight Forecasting Brand Management Fmcg Business Process Improvement Strategic Thinking

Jissan C. Education Details

  • Harvard Business School
    Harvard Business School
    2030 Future Leaders Program
  • Carnegie Mellon University - Tepper School Of Business
    Carnegie Mellon University - Tepper School Of Business
    Entrepreneurship
  • Duke University
    Duke University
    Digital Media And Marketing Professional Certification
  • Whu – Otto Beisheim School Of Management
    Whu – Otto Beisheim School Of Management
    Germany
  • Carnegie Mellon University In Qatar
    Carnegie Mellon University In Qatar
    Study Abroad Program
  • Shanghai Jiao Tong University
    Shanghai Jiao Tong University
    China
  • Tsinghua University
    Tsinghua University
    China
  • Texas Mccombs School Of Business
    Texas Mccombs School Of Business
    Sociology

Frequently Asked Questions about Jissan C.

What company does Jissan C. work for?

Jissan C. works for Petiq

What is Jissan C.'s role at the current company?

Jissan C.'s current role is Chief Marketing Officer.

What is Jissan C.'s email address?

Jissan C.'s email address is ji****@****ail.com

What is Jissan C.'s direct phone number?

Jissan C.'s direct phone number is +128167*****

What schools did Jissan C. attend?

Jissan C. attended Harvard Business School, Carnegie Mellon University - Tepper School Of Business, Duke University, Whu – Otto Beisheim School Of Management, Carnegie Mellon University In Qatar, Shanghai Jiao Tong University, Tsinghua University, Texas Mccombs School Of Business.

What skills is Jissan C. known for?

Jissan C. has skills like Strategy, Cross Functional Team Leadership, Management, Competitive Analysis, Leadership, Project Management, Strategic Planning, Marketing, Business Strategy, Market Research, Business Planning, Marketing Strategy.

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