Develop and execute content management strategies for both linear and non‑linear platforms Lead and co‑ordinate localizations efforts, including subtitling and dubbing, to cater to diverse audiences and maximize content reachForge and maintain strong relationship with vendors and distributors, overseeing contract negotiations, performance monitoring and quality controlManage purchase orders and invoices, ensuring accurate and timely processing to maintain budget, compliance and cost efficiencyDemonstrate exceptional project management skills, driving successful end to end implications of broadcast initiativesConduct technical quality checks and perform accurate conversion of subtitles, guaranteeing superior visual and audio experiences of viewersSuccessfully led the migration of playout content to cloud/hybrid infrastructure, resulting in enhanced scalability, flexibility and cost efficiencyManaged & delivered 10,000 Hours of content using AWS Snowball ensuring seamless distribution and timely availability of programming to audiencesPlayed a pivotal role in the successful launch of Star Movies and Star World within a record time of 2 weeks, coordinating cross functional teams and driving efficient workflowsManaged the integration of post‑production systems, streamlining content creation processes and optimizing collaboration among teamsManaged deployment of Broadcast Management system, enhancing operational efficiency Established the cloud workflow during the COVID‑19 lock down, enabling uninterrupted content production and distribution, while ensuring business continuityManaged office migration from Abu Dhabi to Dubai, overseeing operational requirementsManaged the operational workflow for 3 consecutive years supporting live OSCARS broadcast, ensuringflawless execution.

Implement and manage transcoder profiling and transcoding of files, fine tuning settings to achieve optimal performance and output qualityOversee workload management for editors, providing timely content and assets to meet programming deadlinesDevelop comprehensive 360‑degree advance content plans, encompassing programming schedules, 2 | Page promotional strategies and audience engagement and initiativesMaximized performance by monitoring daily activities and mentoring team members.Communicated clearly with employees, suppliers and stakeholders to keep everyone on same page and working toward established business goals.Facilitate seamless delivery of content to playout servers, ensuring adherence to technical specifications and broadcast standardsCo‑ordinate content delivery to third party clients and in‑house teams, ensuring accurate meta‑data, timely distribution and seamless integrationImplement robust content archiving and management systems for large scale data repositories, ensuring efficient retrieval and long‑term preservation