▪ Identify new markets and business opportunities by developing a database of B2B and B2C accounts through research, cold calling, mass emailing, and strategic marketing. ▪ Handle customers’ requests: quotation followed up with payments, feedback, training, and after-sale. ▪ Collaborate with engineer and R&D teams to customize products according to customer needs. ▪ Draft sales and marketing proposals aimed at securing customers' purchases. ▪ Participate in trade exhibitions and events.

▪ Provided project and event administrative support (record keeping, event host, event logistics, work- groups coordination.)▪ Assisted with graphic design, to be published on various digital platforms using Canva and other design tools ▪ Grow online community through user-generated content curation, blog writing, and other weekly tasks that keep community engagement (Instagram and Facebook).▪ Analyzed analytics to gauge the success of campaigns (Google Analytics, Facebook Business). ▪ Supported with English and Spanish language teaching as a fluent speaker.

▪ Designed sales strategies that resulted in a 100% above sales target for the MD MBA program.▪ Expanded operations to the Panamanian market with the successful launch of 3 joint programs with Tulane University (MFIN, MBA, and LLM).▪ Implement customer-centric strategies to effectively prioritize sales effort, protect existing budget and ensuring customer growth.▪ Developed, coordinated and oversaw program documentation, faculty and visitors stays including: program proposals, pre-departure logistics, guides, schedules, evaluations, onsite information and final report on activities and participants.▪ Organize and execute educational experiences in USA of 70 people groups, managing all traveling logistics details for students, guest speakers and administrative team. ▪ Served as the Admissions Manager for five master’s degrees, both in Guatemala and Panamá.▪ Support the development and implementation of efficient marketing campaigns to generate a strong flow of leads.

▪Developed and executed the Competency Assessment and Planning Process for the logistics department which involved the evaluation of +300 employees. Result: 6 month training program impacting +1500 employees in Guatemala, El Salvador, Honduras and Mexico.▪Coordinated and executed talent management initiatives in all Central American countries and Mexico. Result: Developed 25 talent processes: on-boarding, development and succession plans. Executed corporate responsibility programs, women empowerment, initiatives and multi-language programs using online platforms.▪Provided assistance in recruitment and selection process for 4 different locations in Guatemala territory, writing +70 job descriptions and job specification for all positions on the logistics department. Result: Hire +50 employees. Additionally, assisted on a successful personnel transition during the purchase of Chiquita Brands International by Safra Group (Brazil), reallocation and lay off of more than 350 positions within the Guatemalan organization.▪Provided guidance and support to managers in complex management cases; advising them on ideal workforce distribution, job classification, and staffing planning. Result: Enhanced communication and overall effectiveness within teams.