Vice President - Service Line And Digital Marketing
Current
2021 - Present
~5 yrs 6 mos
AeroLeads people directory · profile
Jason B. Email & Phone Number
Vice President - Service Line and Digital Marketing
at
NewYork-Presbyterian Hospital
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 100%
Current company
Role
Vice President - Service Line and Digital Marketing
Location
New York City Metropolitan Area, United States
Who is Jason B.? Overview
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Quick answer
Jason B. is listed as Vice President - Service Line and Digital Marketing at NewYork-Presbyterian Hospital, based in New York City Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Jason B..
Jason B. previously worked as Director – Head of Cobrand and Retail Partnership Marketing at Citi and Senior Vice President – Credit & Lending Markets at E*Trade. Jason B. holds Bachelor'S Degree from Lehigh University.
Company email context
Email format at NewYork-Presbyterian Hospital
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NewYork-Presbyterian Hospital
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Profile bio
About Jason B.
Strategic Marketing and Business Development Leader with a demonstrated history of working in the financial services industry. I lead large partnerships and build relationships to drive new business, achieve growth targets, and improve customer experience. Influencing clients and driving change in new and complex situations is what energizes me. At the core of my success is my experience in Business Development, Partnerships, Product Management, and Acquisitions.I enjoy focusing on being an influential cross-functional collaborator and leader with experience in marketing, strategic planning, new product development, partnership agreements, and customer loyalty. I leverage my leadership and relationship building skills to connect with partners, business units, and functions to align and achieve customer and revenue targets. Lead high performing teams to synthesize ideas and develop initiatives to achieve breakthrough growth in new and existing markets. Successful track record of creating new business, launching new products, and driving channel strategy to meet short and long term goals. My core competencies include:- Marketing & Product Management- Relationship Development & Management- Financial Analytics- New Business Initiatives- Team & Talent Development
Listed skills include Business Acquisition, Management, Business Development, Marketing, and 6 others.
Current workplace
Jason B.'s current company
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6 roles · 31 years
Jason B. work experience
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Director – Head Of Cobrand And Retail Partnership Marketing
Oversee partnership marketing for Retail bank and Cobrand Partners Costco, American Airlines, AT&T, and Expedia. Led cross-functional teams, creating banking and credit card strategy for marketing, branding, acquisitions, and new business development. Evaluated new business opportunities with existing and prospective partners, strengthening customer base, increasing customer spend, and securing customer loyalty.Selected accomplishments:- Designed and implemented B2C and B2B acquisition plans across cobrand cards in conjunction with partners, achieving YOY acquisition growth and program development.- Created and led product value propositions for partner and bank customer segments, delivering 15+% new account growth, higher balances and spend increases.- Served on deal team, negotiating and launching the Citi / Costco partnership, partnership renewals with American Airlines and prospective partnership deals with JetBlue, Apple, Starbucks, Airbnb, Amazon, etc.
2007 - 2021
~14 yrs
Senior Vice President – Credit & Lending Markets
Oversaw development and management of lending products for customer acquisition and loyalty. Created new products and programs for customer to increase value and revenue portfolio. Launched new lending products to increase diversification to the E*trade product set. Evaluated and managed merchant relationships and agreement deals for credit products.
2004 - 2007
~3 yrs
Vice President – New Business Acquisitions & Partnership Marketing
Supervised teams responsible for acquisition marketing Cobrand and Rewards credit card portfolios. Created omni channel marketing programs and acquisition campaigns, cross-selling banking products and driving customer loyalty.
2000 - 2004
~4 yrs
Manager – Strategic Business Units
1998 - 1999
~1 yr
Database Management For Acquisitions
1996 - 1998
~2 yrs
1 education record
Jason B. education
-
Lehigh University
FAQ
Frequently asked questions about Jason B.
Quick answers generated from the profile data available on this page.
What company does Jason B. work for?
Jason B. works for NewYork-Presbyterian Hospital.
What is Jason B.'s role at NewYork-Presbyterian Hospital?
Jason B. is listed as Vice President - Service Line and Digital Marketing at NewYork-Presbyterian Hospital.
Where is Jason B. based?
Jason B. is based in New York City Metropolitan Area, United States while working with NewYork-Presbyterian Hospital.
What companies has Jason B. worked for?
Jason B. has worked for Newyork-Presbyterian Hospital, Citi, E*Trade, and Jpmorgan Chase & Co..
How can I contact Jason B.?
You can use AeroLeads to view verified contact signals for Jason B. at NewYork-Presbyterian Hospital, including work email, phone, and LinkedIn data when available.
What schools did Jason B. attend?
Jason B. holds Bachelor'S Degree from Lehigh University.
What skills is Jason B. known for?
Jason B. is listed with skills including Business Acquisition, Management, Business Development, Marketing, Banking, Partnership Marketing, Credit, and Team Leadership.
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