Jj Paoletti Email & Phone Number

Cincinnati, Oh, Us

Cincinnati, Oh, Us

Cincinnati, Oh, Us

- Lead a high performance team of marketers that plan, create, and execute marketing strategies that generate growth to achieve business goals.- Consult and work with executive leaders and associates throughout the org to identify and understand goals, then develop integrated marketing strategies- Broad understanding of a variety of segments and marketing strategies with a unique ability to fuse insights and actions

Cincinnati, Oh, Us

- Develop marketing strategies for all lines of business that ladder up to overarching bank strategy- Launched Yellow Cardinal Advisory Group, a new brand from initial concept to full brand roll-out - Managed external creative agency partners

Cincinnati, Oh, Us

- Managed the marketing strategy and go-to-market execution of all Consumer lines of business- Developed multi-channel marketing campaigns to drive revenue- Led the development of lead generation programs

Syracuse, Ny, Us

Syracuse, Ny, Us

- Helped train new project managers while continuing to mentor growth- Lead weekly resource meetings and cross city office allocations in order to ensure successful workflows- Continued management of large and complex interactive projects, such as large website builds, registration pages with Salesforce tie-ins and iOS app development from initial scoping, budgets and strategy/planning to risk assessment and scope change management to working with outside vendors and launch while leading integrated teams of designers, search engine specialists, copywriters and developers.- Experienced with custom Exact Target email campaigns including utilizing custom templates and A/B testing for continuous optimization and long term list management Managed a variety of interactive projects from start to finish ranging from emails campaigns, website builds to apps while incorporating full tracking, testing and reporting- Focus on tracking against established metrics/KPIs while incorporating optimization and full ongoing and wrap up reporting- Large campaign leadership and management with multiple components such as direct mail components, collateral pieces, email tie-ins and campaign specific landing pages- Took point on video projects from initial scripts and storyboards to shooting and post-production - Continued tactical lead point of contact for internal team members including designers (both traditional and interactive), developers, copywriters and account teams to external client contacts ranging across all levels of organization (starting to executive)

Syracuse, Ny, Us

- Managed a variety of interactive projects from start to finish ranging from emails campaigns, website builds to apps while incorporating full tracking, testing and reporting- Managed a variety of traditional creative projects including direct mail campaigns, collateral projects and video work- Understanding and experience with project methodologies, from initial scope planning and estimating to resource allocation, team building and timelines, to team support through launch and maintenance all while keeping projects on time and on budget- Experienced with a wide variety of software including Microsoft Excel and Project - Daily tactical lead point of contact for internal resources including designers, copywriters, developers and account teams to external client contacts- Detail and results oriented while maintaining flexibility and constantly delivering from tight turnarounds to more long-term projects - Successfully manage internal and external expectations in regards to scope and delivery - Managed cross-functional teams over a wide range of traditional projects including direct mail, a variety of collateral pieces , trade show booth design and support, communications pieces and videos.- Helped enact processes to manage workflow and implement efficient practices across a cross-office team.

Syracuse, Ny, Us

Handle Multiple Clients & Ongoing Projects - both digital and traditionalSocial Media Market Research

Market ResearchSocial Media Planning

Cincinnati, Ohio, Us

Master Of Business Administration (M.B.A.), Marketing

Ba In Communications, Major Focus On Marketing/Pr; Minor In Professional Writing