Jafar Kazerooni Email & Phone Number

Calgary, Alberta, Canada

Equipping creative teams and agencies with the tools and strategies to create compelling campaigns that drive results.

Calgary, Alberta, Canada

• Played a key role in the creative development of the upcoming Centre for Entertainment Arts campaign, crafting the tagline, developing the characters, writing the storylines for three video commercials (with a fourth on hold), and designing digital marketing ads for platforms such as Google, Meta, Bell Media, and Corus.• Contributed to the creative development and execution of the two "Hit the Ground" integrated marketing campaigns (2023, 2024), designing cohesive advertising materials for billboard, transit, and digital platforms.• Created and produced Pivot Ed's 30-second commercial from concept to final animation, delivering impactful visual storytelling that aligned with brand objectives.• Currently spearheading the adoption of AI-powered workflows to streamline and supercharge our creative process—from rapid ideation to seamless image and sound generation, driving measurable improvements in creative output.• Currently working on a brand refresh initiative focused on modernizing the company's visual identity, overseeing the redesign of marketing collateral with an emphasis on clean, minimalist design principles.

Ottawa, Ontario, Canada

• Led and mentored a design team creating high-impact digital advertising campaigns for major automotive brands• Spearheaded EBlock and EDealer's visual storytelling through comprehensive design work, including social media content, marketing campaigns, and branded materials• Transformed key marketing collateral with modern design solutions, from sales brochures to presentation decks for investor meetings• Designed and implemented high-performing landing pages on HubSpot to capture and convert qualified leads• Created and standardized email marketing templates across multiple platforms (HubSpot, MailChimp, Zoho), streamlining the company's digital communication

Victoria, British Columbia, Canada

• Reimagined the semi-annual course calendar design, delivering a modern visual direction while improving production efficiency• Streamlined the calendar creation workflow by implementing new processes and solutions for identified operational challenges• Led the CACE program brochure development from concept to completion, including creative direction of photoshoots and final design execution• Developed and optimized responsive email templates for newsletters and course promotions, ensuring seamless user experience across devices• Designed engaging HTML5 ad campaigns featured on premium platforms including BBC.com, CBC.ca, and Google Display Network• Produced promotional videos for various programs, managing all aspects from concept and filming to post-production

Victoria, British Columbia, Canada

• Managed end-to-end Google Ads campaigns for Porch, Home Advisor and other service industry clients, combining media buying expertise with creative design• Designed and optimized conversion-driven landing pages to maximize lead generation performance• Created compelling static and animated display ads while continuously testing variations to improve campaign metrics• Optimized lead generation campaigns through strategic keyword targeting and budget allocation• Monitored and adjusted bidding strategies to maximize ROI across search and display networks

Victoria, British Columbia, Canada

• Led creative development across multiple channels including corporate communications, advertising, print materials, and booth design for CES and other trade shows• Redesigned company website with strategic focus on conversion, including lead capture landing pages and product-focused sales pages• Created and implemented email design systems to support marketing communications• Designed targeted ad campaigns for display and social media platforms, balancing lead generation and brand awareness goals

Itajaí, Santa Catarina, Brazil

• Designed comprehensive web solutions for diverse clients, including custom websites, landing pages, web forms, and responsive email templates• Created digital advertising and social media designs to enhance clients' brand presence across platforms• Developed marketing design assets including display ads, promotional materials, and campaign visuals aligned with clients' objectives• Designed and optimized web experiences across multiple channels, focusing on user engagement and conversion• Translated client briefs into effective visual solutions spanning web design, UI/UX, and marketing collateral• Managed multiple design projects simultaneously while maintaining consistent quality and meeting tight deadlines

Brazil

• Contributed to advertising campaign development and execution for multiple fashion brands, from concept to final deliverables• Created impactful visual designs for outdoor media, including billboards and transit advertising, as well as print magazine ads• Crafted visually compelling product catalogues that elevated fashion brands' merchandising• Enhanced fashion photography through advanced retouching techniques, including skin refinement, garment enhancement, and color correction• Edited and produced dynamic collection presentation videos to showcase new fashion lines in compelling ways

Itajaí, Santa Catarina, Brazil

• Contributed to campaign conceptualization and creative strategy development• Designed advertising materials across digital and traditional media channels• Created cohesive visual assets for integrated marketing campaigns• Collaborated with copywriters to translate creative briefs into compelling designs