Jennifer Kramer Email & Phone Number

Cleveland, OH, US

- Serve as lead marketing contact for execution of all marketing activities related to KeyBank’s innovative suite of online and mobile banking options. Developed screen content for KeyBank’s first mobile app. Currently working with agency partners to develop the launch plan for the debut online innovation tool. Communication objective places a strong.

- Managed the strategic development, creation and execution of a federal-mandated communication, called Regulation E, to 1.8 million clients; worked with team members across channels and segments to create a positive client experience via all technological and sales-oriented touchpoints. Contributed significantly to the approximate 11% opt-in response.

- Managed the editorial development and publication of the consumer bank’s in-branch magazine and product toolkit. Managed and worked as the main liaison to vendor to develop relevant content that aligned with the annual and quarterly strategies of the consumer segment.- Increased visibility and definition of the company’s touchpoint channel strategy and.

- Managed the editorial development and publication of the consumer bank’s in-branch magazine and product toolkit. Managed and worked as the main liaison to vendor to develop relevant content that aligned with the annual and quarterly strategies of the consumer segment.- Increased visibility and definition of the company’s touchpoint channel strategy and.

- Developed the marketing strategy and brand platform for the launch of The Freshaire Choice™ Paint in conjunction with ICI Paints and The Home Depot. Supervised aggressive media relations campaign, media tour, direct mail and guerrilla marketing initiatives, online advertising and website creation. Created award-winning, three-dimensional press kit used.

- Managed all facets of the public relations programs. Maintained day-to-day functions essential to the accounts. Conducted aggressive media relations for local and national accounts.- Identified target markets for trade and consumer media relations programs and created all written collateral for promotion of new products and systems.- Facilitated and.