With extensive experience in digital, marketing strategy and project management, I help organizations develop compelling content and campaigns that support their brand and business goals. As a Marketing Strategy Lead within J.P. Morgan's Private Bank, I'm responsible for developing and executing the global go-to-market media strategy and working across a number of stakeholders to drive campaign strategy, messaging and customer journeys.My previous experience spans media partnerships, digital marketing strategy, content development and more. While part of Amex's Global Advertising & Brand Management group, I led the go-to-market strategy for a new entertainment initiative, leveraging data and insights to develop strategic content opportunities and partnerships. Prior to that, I worked agency-side as a leader on the digital team at Precision Strategies. As a partner to clients like GE, the Bill & Melinda Gates Foundation and Humana, I drove strategic communications development and tactical planning for brand and reputation campaigns executed across digital platforms. I began my career working as an Anchor Assistant & Producer to news anchors at NBC News and MSNBC. Specific skills include brand strategy, digital marketing, client management, cross-functional collaboration, strategic communications, social media campaigns (organic and paid) and project management.