José Luis Núñez Fernández-Vivancos Email & Phone Number

Madrid, Es

Madrid, Es

Madrid, Community Of Madrid, Spain

Madrid Area, Spain

Professor of Programmatic, Video, Mobile, Media, DMP...

Madrid Area, Spain

Member of several comissions in IAB Spain.

Madrid Area, Spain

Madrid Area, Spain

In charge of:* Programmatic Team in OMD Spain (Madrid & Barcelona), it includes Trading Operations, Product design and Strategic Planning for our clients.* GDPR Compliance. Leading with other Heads & Legal Counsel the adaptation of OMGs processes to GDPR, the compliance of our trafficking, digital and Programmatic business as well as consulting offered to our Clients.* Programmatic investing for clients such as: McDonalds, Renault, Nissan, Pepsi, Intel, Leroy Merlin, Nivea, Securitas Direct, Bimbo... among others.* Programmatic strategy for clients. Closely working with Annalect to define Data strategy.* Provider selection (programmatic tech, data, inventory). Working with DBM, TheTradeDesk, MediaMath, Videology, Brightroll, IAS, Moat, DV, Comscore....Collaborating with rest of teams in OMD in new business pitches defining the programmatic strategy under the Digital one.Working with IT desiging and developing internal monitoring & reporting tools.

Madrid, Spain

Programmatic Strategy, Tactic and Management.Programmatic R&DCampaign Strategy, Setup, Management and OptimizationData Strategy, Taxonomy definition, implementation, execution and optimization. Support to teams for its best usage.Inventory Sales, Yield Optimization, Header Bidding, Programmatic Rich Media.DSP - DBM, Appnexus, DataXu, AdformSSP & Exchanges - SmartX, DFP&ADX, Appnexus, AOL ONE, SpotX, DMP - Exelate & BlueKaiOther & Partners: Comscore, Adomik, GoogleClients: Major trade desks (Affiperf, Accuen, Publicis Media, Cadreon, Xaxis, Amnet) and major agencies (Havas, OMD, Starcom, Universal, GroupM, Carat)

Madrid Area, Spain

Responsible of the design, implementation and launch of the TOTAL IMPACT product.

Madrid, Spain

noBlinkVideo is a new generation "boutique" video advertising network. With the goal of having a small but high quality of clean supply through the use of our own unique and advanced internal software and the best tools in the video advertising market.

Sevilla, Marbella, London

Undertaking the challenge of transforming a successful startup into an efficient and fast-growing global advertising & marketing company.Assisting CEO & COO in company restructuring.Revising each departments´ processes and procedures, optimising and applying methodology.Improving and implementing Knowledge Management systems for an easier continual growth in a new environment with multiple offices across different timezones.Focused on the development of the video division of the company, evolving on current platforms and adding new ones. With experience with LiveRail, SpotXchange, Adap.tv, TubeMogul, YuMe, etc.Since early 2014 has increased Video Advertising revenues by over 500% passing company objectives by over 50% for some months.

Company focused on the development of the targeted video advertising market for all kind of video screens (mobile, IPTV, Cable, ConnectedTVs, Internet).Main achievements: • Managed to raise $1 million of private funds and grants in Spain (must know the Spanish market to understand the difficulty of it in whole) • Patent request in cooperation with the Universidad Politécnica de Madrid. (main Spanish Technical University) • Several entrepreneurship prizes between 2007 and 2010. Among them the European Venture Contest at Liverpool 2010. • Invitation to a RFP at Ono (largest Spanish cable carrier), competing against Ericsson and Blackarrow. • Agreements reached with GroupM and Carat. Advanced negotiations with Havas and Universal-McCann. Agreements with Hi-Media, Adconion and Orange. • Over 50 clients in 4 months.

TV Producer company developing the Real Madrid brand in Asia through a series of shows on the backstage and real life of the Real Madrid football superstars.• Developed a profitable Mobile & Internet business plan for China, Hong Kong, Thailand & South Korea• Worked in the script and design of shows in order to maximise mobile interactivity income potential• Built a network of partners to localise and manage the content and the premium services.• Managed the design of an internet/mobile fanclub (today would be called a social network, pre-Facebook era)

Israeli tecnology company focused in the development of usability solutions for premium mobile and phone services.• Managed the platform implementation in Telefonica, both technically and business point of view, with the client in Madrid, the platform installed in Barcelona and the implementation and development team in Tel Aviv.• Managed the platform pilot in Orange.• Started negotiations with Vodafone and Segundamano.• Involved in the sale of the company to Atos-Origin

Marketing company holder of the Real Madrid brand rights for Asia in 2003. Organiser of the first Real Madrid Asia Tour.• Developed a profitable Mobile & Internet business plan for China, Hong Kong, Thailand, Vietnam, Indonesia Malaysia, Singapore & South Korea• Actively participated in the Asia Tour operations.• Launched and designed several mobile services in just a couple of weeks in Indonesia & Hong Kong during the Tour.

Mobile gaming company in the pre-java era.• Developed the business plan and secured first company funding (100K$)• Participated in game design • Agreement with Orange to launch prototypes of first MMS & LBS games at SIMO (most important spanish technology trade show)• Created an agent network to distribute games in Western Europe.• Closed first year with profit.

4th Spanish mobile carrier, owned by Telia-Sonera.• Implemented the company strategy for gaming and location based services.• Managed relationships with providers, selected new providers.• Prepared launch of services in an extremely tight 6-month schedule.

Biggest Spanish Media group. Owner of Newspapers, TV stations and Radio Stations.• Designed and developed the group Intranet.• Worked in the innovation lab.• Participated in the design and development of the subsidiaries intranets.

Web-development services company focused on e-banking.• Managed the definition, design and development of the first module launched of the Uno-e bank: Deposits.• Managed the creation of the middleware infrastructure that connected the modern Web interface with the Cobol backoffice and was re-used in the rest of modules (accounts, trading, etc.)

Etsi Telecomunicaciones, Ingeniería Telemática

Activities and Societies: Representante de Alumnos en el Departamento de Ingeniería Telemática (DIT)

Executive Mba, Executive Mba

Education record

Education record