Jeanette Lofsky, Mba Email and Phone Number
Jeanette Lofsky, Mba's Location
Wilmington, North Carolina, United States, United States
Jeanette Lofsky, Mba's Contact Details
Jeanette Lofsky, Mba work email
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Jeanette Lofsky, Mba personal email
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Jeanette Lofsky, Mba phone numbers
About Jeanette Lofsky, Mba
Business professional with versatile marketing skills, including data analysis, design, and demonstrated strength in melding creative alongside analytical. Results-oriented mindset and flexible to manage multiple projects simultaneously. Skilled in critical thinking, leveraging technology, and proactively adapting processes for operational efficiency. Excellent written and oral communication skills, with expert-level proficiency in data visualization and presentation design. A collaborative manager who is attentive to detail, exceptionally organized, and thrives in an innovative environment.
Jeanette Lofsky, Mba's Current Company Details
Jeanette Lofsky, Mba Work Experience Details
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Email + Sms StrategistCommon Thread Collective Nov 2024 - PresentSanta Ana, California, Us
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Director Of Lifecycle MarketingMutesix Jan 2024 - Oct 2024Culver City, California, Us• Owned D2C lifecycle marketing strategy and performance for a diverse roster of e-commerce brands across a variety of verticals.• Conceptualized, implemented, and managed email and SMS strategy across campaigns and advanced automations.• Established innovative targeting strategies based on customer lifecycle segmentation, predictive analytics, A/B testing results, funnel position, and RFM analysis.• Continuously measured and optimized campaign performance while establishing benchmarks and recommending future tests.• Analyzed, tracked, and interpreted data to clearly communicate performance, as well as to inform and validate strategy to achieve customer acquisition, retention, conversion, and growth goals — independently and collaboratively in a full-funnel ecosystem.• Oversaw and optimized ESP and SMS software platforms for clients, including Klaviyo, Attentive, and Postscript. Ensured seamless integration between various marketing tools.• Streamlined marketing workflows and improved operational efficiency for the Lifecycle department. -
Retention Marketing ManagerVici 2022 - 2023Walnut Creek, California, Us• Created, optimized, and evolved retention strategies to maximize customer lifetime value.• Owned all email + SMS communications from ideation to execution in Klaviyo.• Developed weekly reporting to track and analyze performance for all email + SMS marketing.• Identified key customer segments and attributes to maximize LTV and tailored custom messaging to the audience(s). • Maintained robust A/B testing framework to validate and drive key business decisions and overall consumer experience. • Partnered closely with customer acquisition channels to maximize full funnel conversion efforts. -
Email Campaign ManagerMutesix 2021 - 2022Culver City, California, Us• Managed email strategy for multiple clients across varying verticals, including apparel, electronics, and consumer goods. • Implemented email and SMS marketing campaigns from development to execution. • Established targeting strategies based on customer lifecycle segmentation and predictive analytics.• Continuously measured and optimized automations to enhance performance. • Analyzed, tracked, and reported data to maximize the performance of email campaigns and flows to achieve customer retention, conversion, and growth goals.
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Email Marketing SpecialistAmerican Safety Council, Inc 2019 - 2021Orlando, Florida, Us• Performed day-to-day email marketing activities including, but not limited to: campaign management, design, segmentation, scheduling, testing and deployment of one-time, recurring, triggered, and dynamic content-driven campaigns.• Developed and implemented email marketing strategies and create content, including copywriting and email design for database of 6 million+ contacts.• Identified cross-channel customer journey to optimize all touch points from data collection to email to landing page experience. -
Marketing ManagerBorrelli + Partners, Inc. 2018 - 2019Orlando, Fl, Us• Implemented all internal and external marketing and communications initiatives for the firm.• Tracked and researched project opportunities and conduct analyses as needed. Proactively translated innovative ideas into proposal content.• Prepared, formatted, and produced all proposals and presentations. As a prime consultant, submitted and won 4 out of 4 proposals, generating revenue and enhancing brand for organization. • Represented firm to clients, business associates, and industry-related organizations to develop future business opportunities. • Promoted and positioned the firm through written, verbal and graphic materials. -
Program ManagerRollins College Sep 2014 - May 2018Winter Park, Fl, Us• Supervised daily operations for the Center for Lifelong Learning certificate programs. • Managed and directed communications for marketing and recruitment functions, including brand awareness, targeted marketing, partnerships, and promotions. • Worked closely with senior leadership to define marketing strategies to align with the college’s strategic plan.• Maintained departmental budget, developed financial forecasts, and provided reporting for senior leadership. • Cultivated and grew relationships with external partners and subject matter experts to develop, market, produce, and deliver high-quality curriculum.• Mapped procedural workflows and identified opportunities for automation and process improvement.• Developed and designed programmatic collateral, including: brochures, flyers, and forms. -
Senior Admission CounselorRollins College Jun 2012 - Aug 2014Winter Park, Fl, Us• Conducted interviews to pursue qualified candidates for enrollment and determined appropriateness of candidates.• Implemented new recruitment strategies, resulting in a 28% increase in enrollment for Fall 2013. • Executed data migration, while partnering with internal team, for successful software implementation.• Developed admission policies and procedures, resulting in enhanced training and learning development opportunities for staff. • Supervised and coached all student interns.
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Admission CoordinatorRollins College May 2010 - May 2012Winter Park, Fl, Us• Initiated and led a successful inter-departmental transition from paper to electronic records, increasing staff productivity and reducing operating costs.• Maintained responsibility for accuracy of all information entered into student information systems. • Assisted personnel and other departments with data collection and problem solving.• Conducted and participated in recruitment activities including: presentations, open houses, and information sessions.
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Lead Assistant Admissions RepresentativeFull Sail University Jul 2008 - May 2010Winter Park, Fl, Us• Provided personnel management support by supervising, training, and leading all High School Outreach Assistant Admissions Representatives.• Corresponded via phone and email with current and prospective students to enhance recruitment and retention. • Compiled and analyzed managerial data reports for sales team. • Facilitated recruitment for monthly open house events. • Assisted Regional Admissions Representatives with scheduling in-home interviews for prospective students. -
Senior Office Assistant To International AdmissionsBoston University Jan 2007 - May 2008Boston, Ma, Us -
New Media Marketing InternCapitol Records Jun 2006 - Aug 2006Los Angeles, California, Us
Jeanette Lofsky, Mba Skills
Higher Education
Admissions
Public Speaking
Leadership
Community Outreach
Social Networking
Event Planning
Student Development
Enrollment Management
Program Development
Staff Development
Volunteer Management
Customer Service
Fundraising
Powerpoint
Microsoft Office
Research
Social Media
Non Profits
Editing
Microsoft Excel
Management
Curriculum Design
Data Analysis
Program Management
Leadership Development
Microsoft Word
Recruiting
Academic Advising
Higher Education Administration
Student Financial Aid
Organizational Development
Student Affairs
Training
Resume Writing
Event Management
Student Recruiting
Facebook
Nonprofits
Marketing Strategy
Business Process Improvement
Copywriting
Microsoft Publisher
Presentation Skills
Visual Communication
Digital Marketing
Social Media Marketing
Marketing
Data Visualization
Creative Strategy
Email Marketing
Advertising
Strategic Planning
Content Strategy
Content Development
Marketing Management
Customer Relationship Management
Web Analytics
Strategic Communications
Microsoft Visio
Salesforce
Adobe Indesign
Adobe Photoshop
Adobe Illustrator
Office 365
Critical Thinking
Communication
Organization Skills
Written Communication
Negotiation
Proposal Management
Internal And External Communications
Marketing Analytics
Marketing Reporting
Adobe Creative Cloud
Key Metrics
Keyword Research
Jeanette Lofsky, Mba Education Details
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Crummer Graduate School Of Business At Rollins CollegeMaster Of Business Administration (M.B.A.) -
Boston UniversityPsychology
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Union CollegeNeuroscience
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Tabor AcademyHigh School
Frequently Asked Questions about Jeanette Lofsky, Mba
What company does Jeanette Lofsky, Mba work for?
Jeanette Lofsky, Mba works for Common Thread Collective
What is Jeanette Lofsky, Mba's role at the current company?
Jeanette Lofsky, Mba's current role is Marketing Leader | Lifecycle & Retention | Operations.
What is Jeanette Lofsky, Mba's email address?
Jeanette Lofsky, Mba's email address is jl****@****ail.com
What is Jeanette Lofsky, Mba's direct phone number?
Jeanette Lofsky, Mba's direct phone number is +140137*****
What schools did Jeanette Lofsky, Mba attend?
Jeanette Lofsky, Mba attended Crummer Graduate School Of Business At Rollins College, Boston University, Union College, Tabor Academy.
What skills is Jeanette Lofsky, Mba known for?
Jeanette Lofsky, Mba has skills like Higher Education, Admissions, Public Speaking, Leadership, Community Outreach, Social Networking, Event Planning, Student Development, Enrollment Management, Program Development, Staff Development, Volunteer Management.
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