I am a Business and Commercial expert with 20 years of experience in Fast-Moving Consumer Goods, Services, Spirits, Beverages, Health and Beauty, and Pharma. My career boasts a proven track record of business growth and expansion in companies such as P&G, Johnson & Johnson (Kenvue), Beam Suntory, Henkel, and Galderma.I drive companies to grow profitably while cultivating a positive organizational culture through innovative strategies and effective leadership. My focus is on ensuring the long-term success of the business while fostering an environment where team members can thrive. I strongly believe in cross-functional collaboration and teamwork.Some examples include:• Founder and Director of Business Development at Mind Apex: I serve as General Manager and Strategy Consultant, guiding organizations through strategic decision-making, optimizing routes to market, and addressing commercial challenges. I am adept at identifying growth opportunities, improving market positioning, and delivering actionable insights to drive business success. I conduct in-depth market research and analysis to identify trends, opportunities, and threats, providing actionable insights to senior management.• Head of Sales for the Beauty Division at Henkel: I demonstrated strong sales and marketing acumen, leading the $50M USD business turnaround and delivering a remarkable 30% growth in net sales in 2022, with a twofold improvement in bottom-line data. I executed a strategic brand mix intervention and efficiently allocated investments for consistent and sustainable value share growth, particularly focusing on strategic brands, resulting in increased profitability and market presence.• Channel Director at Beam Suntory: I led the Modern Trade and Wholesale Channel, ensuring Route to Market success for the Mexican startup execution. I was recognized for outstanding achievements in 2020 with the prestigious Global Spirit of Excellence award.Key Areas of Expertise:• Driving profitable growth with strategic leadership and strong decision-making skills• Cultivating a positive organizational culture, building, and leading high-performance teams• Enhancing customer relationships through data-driven decision-making• Strong financial acumen, managing full P&L responsibilities, and understanding revenue optimizationI am excited and motivated by business and culture challenges where I can transform and make a positive, long-term impact.