President
President of the Swedish section of Reporters Without Borders (RSF Sweden), one of the world’s most respected and influential organizations working for press freedom, defense of free and independent media, and protection of journalists. I led the work both strategically and operationally with the aim to increase impact of the issues and influence policy. I was the organization’s spokesperson and executive director with a substantial presence in the public debate. I also developed partnerships to increase our reach and impact.During my time at the helm, I led RSF Sweden to a significant increase in visibility and impact – both directed at general public and in the policy arena. I was responsible for digital advocacy campaigns that went on to win the most prestigious awards in the business (Guldägget, 100-wattare, Cleo, Eurobest, Webby Awards and more).