Joann Lofgren Yao

Joann Lofgren Yao Email and Phone Number

Vice President Global Marketing @ Vios Medical
Carlsbad, CA, US
Joann Lofgren Yao's Location
Carlsbad, California, United States, United States
Joann Lofgren Yao's Contact Details

Joann Lofgren Yao work email

Joann Lofgren Yao personal email

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About Joann Lofgren Yao

I'm a passionate healthcare leader driven by the desire to develop products that make a real difference in the lives of patients and their loved ones. My extensive experience spans the global healthcare market, including both innovative startups and large, matrixed organizations.My contribution:Unlocking Market Potential: Uniting cross-functional teams and external partners with a clear vision for clinical and economic success, launching products and programs that drive growth and improve patient care.Fueling Innovation: Matching complex technologies to unmet clinical needs by leveraging evidence and real-world customer insights, identifying opportunities with strong market fit. Building and Empowering Teams: Leading through a collaborative approach built on shared goals, transparent communication, and celebration of individual and team achievements.

Joann Lofgren Yao's Current Company Details
Vios Medical

Vios Medical

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Vice President Global Marketing
Carlsbad, CA, US
Joann Lofgren Yao Work Experience Details
  • Vios Medical
    Vice President Global Marketing
    Vios Medical
    Carlsbad, Ca, Us
  • Impedimed
    Chief Strategy Officer
    Impedimed Jul 2023 - Apr 2024
    Carlsbad, Ca, Us
    Led global marketing, product management, program management and market access, driving cross-functional alignment on the development plan for the company's connected, body composition biosensors pursuing short-term growth-drivers, such as increasing usability of existing indications, and longer-term expansion into new patient populations.
  • Impedimed
    Vice President Marketing
    Impedimed Nov 2021 - Jun 2023
    Carlsbad, Ca, Us
    As head of global marketing and market access, partnered with physicians through advisory boards and medical societies, securing support with commercial payers, resulting in new reimbursement coverage from national payers and 140 million covered lives in the U.S.
  • Impedimed
    Senior Director Of Marketing
    Impedimed Mar 2019 - Oct 2021
    Carlsbad, Ca, Us
    Led development and implementation of commercial oncology strategy, increasing annual recurring revenue nearly 5-fold in 5 years. Created digital marketing organization content plan, resulting in 75% of closed sales, during the peak of the COVID-19 pandemic.
  • Reva Medical, Inc.
    Senior Director, Global Marketing
    Reva Medical, Inc. Jun 2017 - Feb 2019
    San Diego, Ca, Us
    Established marketing organization to launch the company’s first commercial product, a coronary bioresorbable scaffold, disruptive technology in $4B global coronary stent market. Developed and implemented launch strategy and messaging leveraging clinical evidence, technical points of differentiation, and insights from clinician advisors, achieving 20% quarter-over-quarter sales growth.
  • Oncosec
    Vice President, Market & Product Development
    Oncosec Jul 2015 - Jan 2017
    San Diego, California, Us
    Led cross-functional team and provided voice-of-customer insights developing new drug delivery device built with proprietary technology, which helped secure company’s first pre-clinical development partnership.
  • Hansen Medical
    Marketing Director
    Hansen Medical Jan 2014 - Jun 2015
    Mountain View, California, Us
    Managed global marketing of robotic systems and catheters in $1.5B global electrophysiology ablation market. Created first clinical data marketing campaign, educating US and European sales forces, and engaging physician customers to create patient success stories demonstrating clinical value of robotic procedures.
  • Abbott Vascular
    Group Marketing Manager
    Abbott Vascular Jan 2012 - Jan 2014
    Abbott Park, Illinois, Us
    Managed commercial team responsible for $1.5 billion global interventional cardiology product portfolio. Launched leading drug eluting stent sequentially in major markets including Europe, US, Japan, India, and China.
  • Abbott Vascular
    Product Manager, Global & Us Marketing
    Abbott Vascular Sep 2008 - Dec 2011
    Abbott Park, Illinois, Us
    Launched new products and therapy marketing initiatives in the US and international markets.
  • Boston Scientific
    Product Manager
    Boston Scientific Aug 2007 - Sep 2008
    Marlborough, Ma, Us
    Initiated and defined product design for next-generation cardiac surgery devices in collaboration with R&D and physician customers.

Joann Lofgren Yao Skills

Medical Devices Cross Functional Team Leadership Market Development Biotechnology Competitive Analysis Management Commercialization Marketing Product Launch Product Development Strategy Product Management Business Development Global Marketing Marketing Strategy

Joann Lofgren Yao Education Details

  • Ucla Anderson School Of Management
    Ucla Anderson School Of Management
    Master Of Business Administration - Mba
  • Uc San Diego
    Uc San Diego
    Bioengineering

Frequently Asked Questions about Joann Lofgren Yao

What company does Joann Lofgren Yao work for?

Joann Lofgren Yao works for Vios Medical

What is Joann Lofgren Yao's role at the current company?

Joann Lofgren Yao's current role is Vice President Global Marketing.

What is Joann Lofgren Yao's email address?

Joann Lofgren Yao's email address is jy****@****sec.com

What schools did Joann Lofgren Yao attend?

Joann Lofgren Yao attended Ucla Anderson School Of Management, Uc San Diego.

What skills is Joann Lofgren Yao known for?

Joann Lofgren Yao has skills like Medical Devices, Cross Functional Team Leadership, Market Development, Biotechnology, Competitive Analysis, Management, Commercialization, Marketing, Product Launch, Product Development, Strategy, Product Management.

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