Jacob Morton Email & Phone Number

Mclean, Virginia, Us

Mclean, Virginia, Us

• Led the successful transfer of the Global Price Tracking report from CMI to RGM, while also making the report more efficient to complete (3 days to 5 hours)• Created and maintained internal and Nielsen competitive PPGs to provide effective reporting and reduce data inconsistencies• Overhauled pricelist process to provide clearer reporting on discrepancies, and helped co-facilitate an updated version providing channel specificity• Successfully identified competitive downsize of Small Breed and Puppy to support a discussion of price pack architecture surrounding dry dog• Tracked innovation and line extension velocities indexed to core items to see their productivity in accounts and provided velocity and CPI metrics for SKU Rationalization and premiumization projects

Mclean, Virginia, Us

• Effectively managed two separate broker teams to reduce Kroger open deductions balance from $4M to $1.9M while maintaining a < 30 days open rate of 75% for Sales• Utilizing internal invoices and Kroger contracts, was able to create a presentation which invalidated over 500 deductions and allowed the team to reclaim $1.4M in credits from Kroger within 3 months• Efficiently managed all contracts and pricing updates for 3 separate LPIs, reducing Kroger’s possible deductions by $737k• Identified and set up high ROI items that could be included in a $250k Q4 treat investment and aligned to Kroger’s promotional guidelines (temporary price reductions)• Worked with RGM customer manager to identify specific brand promotions with high ROI to increase promotional effectiveness within Kroger

Mclean, Virginia, Us

• Managed expectations without authority through influencing 3 broker supervisors and 31 broker retail sales reps• Coached and provided insights to broker team on high MAC and high velocity items to increase GSV and MAC within the region leading to +$1,895,691 in GSV• Utilized on-shelf availability and coverage reports to provide insights and coaching to underperforming Mid-Atlantic Walmart broker supervisor (P1 on-shelf availability 94.6%) to exceeding expectations with a year-end on-shelf availability of 95.9% (+1.3%)• Assumed the responsibilities of retail operations manager for Pet Supplies Plus (PSP) and worked alongside PSP customer team in aligning retail KPIs for 2020, while also providing field insights to drive display and promotional activity by 30%

Mclean, Virginia, Us

• Through strong broker and Walmart management relationships, drove consistent revenue growth of +$4.3 million in sales for over 20 Walmart accounts, exceeding revenue growth targets• Ranked #1 in the nation for selling an additional $50,000 in GSV through incremental displays for 2018• Led the Raleigh, NC, area to #1 out of 99 other territories with 97.2% sell through (+$1M) in Halloween 2018 sales by utilizing market manager relationships to sell-in exclusive high traffic Mars display locations• Led the initiative to compile/present Arts Touch retail data on Walmart’s permanent fixture opportunities which led to an increase of 1,000 permanent fixtures in the US through corporate buy-in• Sold in 12 exclusive Mars cart rails utilizing presentations, sales tools, and market manager relationship in 2016

Charlotte, Nc, Us

• Mastered problem resolution and account servicing to maintain customer retention and satisfaction at 95%• Increased financial center revenue generation and deposit growth via core product sales (averaging 60 sales a month)• Increased teller referrals and revenue generation by coaching tellers on how to identify customer opportunities by means of demonstrations and role-plays leading to over 50 new clients

Us

• Designed and implemented a total profit model for 92 stores and presented supporting evidence for promotional tactics to increase product sales by 20%• Enforced and coached customers on contract compliance leading to a 93% customer retention rate• Specialized in inventory management and ensured adequate signage while maintaining compliance with government regulations