J. Mark Riggs Email and Phone Number
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Mark Riggs is the CEO and lead strategist at Pemberton. He created the consultancy with the mission to liberate agencies from the RFP. Mark also speaks on a variety of agency-focused topics such as Organic Growth, Profitability, Value and the Business of the Agency. Mark created Pemberton to help professional service firms, agencies and other consultancies stop chasing new accounts at the expense of existing ones. Pemberton helps firms, from large multi-nationals to boutiques, see the potential in their existing clients and achieve organic growth. Additionally Pemberton supports professional services firms with Account Management Maturation, and Agency Evolution.Mark earned his bachelor’s in English language and literature from the University of North Carolina at Wilmington and his master’s in sports marketing from NC State University. He lives in Charlotte, North Carolina, with his wife and their three children and many pets.
Pemberton
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Ceo And FounderPemberton Mar 2018 - PresentWe help liberate marketing, PR and communications agencies, as well as consultancies across a variety of industries, from the RFP. Turning over clients and chasing RFPs doesn't have to be the way. There is a better, smarter, more sustainable and satisfying way. Look within. I counsel clients on growing their business by focusing on the clients they already have rather than continually wooing new ones. I show clients, which include large, multi-national agencies and boutique firms, that it's cool to grow the accounts they already have.
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Professional SpeakerPemberton Jan 2018 - Present
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Exec. Vice President, Strategy And Agency AdvancementMwwpr Aug 2016 - Feb 2018New York, Ny, Us• From August 2016 until April 2017, consulted on new business and marketing strategy.• Increased new business closure rate from 30 percent in 2016 to 61 percent in 2017.• In 2017, led teams that closed four of five $500K+ accounts, including three that were $1 million+.• Realigned and led agency marketing team that was recognized by The Holmes Report as the public relations agency that does its “own social media the best.”• Launched proprietary research findings related to “The CorpSumer,” which was featured in Forbes, Adweek and CMO.com and led to an increase in new business inquiries from targeted verticals.• Provided strategic counsel, brand planning and creative assistance in all RFPs across Corporate Reputation, Consumer, Tech, B2B and Government Affairs practice areas. -
Executive Vice PresidentTaylor Apr 2007 - Aug 2016New York, Us• Led all counsel to C-Suite related to issues management, executive imminence, message-development and media training• Grew the Allstate account from one project into a $4.2 million account• Oversaw and led strategy-development and execution for a portfolio of sponsorships of more than $100 million with NASCAR, NCAA, USOC, MLS and others• Managed accounts to the highest profit margins in the agency while ensuring maximum outputs.• Assisted in opening the Chicago office and then overseeing it for seven years.• Was Head of Client Services, managing deployment of brand planning, creative and digital resources.• Co-Authored the Taylor Strategic Principles: Managed the infusion of principles into Taylor culture.• Oversaw the strategy and launch of R.J. Reynolds VUSE electronic cigarette, now the category leader. -
Vice President, Account DirectorMullen Jan 2006 - Apr 2007Boston, Los Angeles And New York, Us• Promoted to vice president after five months.• Managed and developed all business-to-business public relations initiatives related to the launch of EMBARQ, a $6B communications company that spun off from Sprint/Nextel; Now CenturyLink• Developed and managed launch events for EMBARQ, including employee, customer and New York Stock Exchange events. • Oversaw all media relations strategies for EMBARQ B2B PR initiatives.• Oversaw all aspects and day-to-day activities of public relations for Prince Tennis. -
Group Account DirectorFrench/West/Vaughan Jan 2000 - Jan 2006Raleigh, Nc, Us• Managed agency’s lifestyle, multicultural and sports marketing practices• Led day-to-day strategy and tactical implementation of client marketing and public relations initiatives• Placed clients in major publications such as USA Today, The New York Times and The Wall Street Journal• Served as spokesperson in major media markets -- New York, Atlanta, Dallas and San Francisco.• Developed and maintained all crisis communications plans for clients. • Implemented multiple public relations/branding campaigns for Atlantic Coast Conference, Central Intercollegiate Athletic Association, Coca-Cola North America, SunTrust Bank, Ford, American Honda, Conagra Foods, Diageo, Polaris, Canandaigua Wine Company, Continental Teves and Kidde PLC. -
Assistant To PresidentNorth Carolina Bid Committee For 2007 Pan American Games 1997 - 1999Worked directly with USOC PR and bid administration departments to insure integrity of bid.
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Sportswriter | Columnist | Assistant EditorJacksonville Daily News 1994 - 1997
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Sales AssociateFoot Locker 1992 - 1994New York City, New York, Us
J. Mark Riggs Skills
J. Mark Riggs Education Details
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North Carolina State UniversitySports Marketing -
University Of North Carolina WilmingtonGeneral
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University Of North Carolina WilmingtonGeneral
Frequently Asked Questions about J. Mark Riggs
What company does J. Mark Riggs work for?
J. Mark Riggs works for Pemberton
What is J. Mark Riggs's role at the current company?
J. Mark Riggs's current role is At Pemberton, we collaborate with marketing and communications agencies to grow topline revenue from existing clients so they can maximize AGI in preparation for an eventual sale/exit..
What is J. Mark Riggs's email address?
J. Mark Riggs's email address is mr****@****rpr.com
What is J. Mark Riggs's direct phone number?
J. Mark Riggs's direct phone number is +170430*****
What schools did J. Mark Riggs attend?
J. Mark Riggs attended North Carolina State University, University Of North Carolina Wilmington, University Of North Carolina Wilmington.
What skills is J. Mark Riggs known for?
J. Mark Riggs has skills like Consumer Public Relations, Strategy Development, Account Management, Crisis Communications, Business Development, Social Media Marketing, Corporate Social Responsibility, Event Producing, Employee Relations, Contract Negotiation, Consumer Insight, Strategic Planning.
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