Josh Mathews Email & Phone Number

♦ Plan and manage digital marketing budget, continuously evaluating and improving return on investment.♦ Collaborate with Marketing and Content teams to develop, implement, and/or optimize effective online campaigns, digital marketing, and social media strategies that drive traffic.♦ Execute the company’s CRM strategy on digital platforms, leveraging data to drive sales and improve the online customer experience.♦ Drive site personalization and segmentation strategy to create a relevant, value-added, personal, and engaging customer experience.♦ Increase IMPACT Wrestling YouTube Views to 1 Billion earlier this year and grow the channel to 1 Million Subscribers.♦ Manage all social accounts (YouTube, Twitter, Facebook, Website and Instagram) and consistently exceed target.

Los Angeles, Ca, Us

Line Producer for "Ric Flair's Last Match" a one night only streaming event that featured many Pro Wrestling Matches culminating with Ric Flair's last match. This event streamed live all over the world and to an estimated live audience of over 5,000 people.

♦ Oversaw the production of all Digital Media for TNA Entertainment's Flagship Television Program "Impact Wrestling" on POP TV. ♦ Conceptualized the Graphic Design, and worked with our designer every week on how the TV show should be presented digitally to audiences and scheduled the timing for the posting those graphics to all social media platforms. ♦ Managed websites content calendar, supervised the stories posted to the site, and created intriguing video and written content for social media platforms.♦ Managed public relations and marketing, and coordinated those opportunities between our talent roster of 40 men and women and the parent company.♦ Organized master schedule and made sure Production and talent all know where they need to be on any given day as well as planned our digital strategy for shoots (still photo and video) and produce those.

Stamford, Ct, Us

♦ Identified strategic and tactical opportunities that best fit the goals and KPIs of the campaign.♦ Collaborated with other internal and external teams in a cross-functional capacity to ensure alignment of campaign objectives and expectations.♦ Implemented, managed and optimized media plans to ensure full delivery on campaign objectives.♦ Analyzed campaign results to determine optimizations and recommendations for future flights.♦ Prepared media recommendations for client approval and assured all campaigns launched as planned.♦ Monitored and optimized campaigns on a placement and creative level based on campaign KPI's and strategy.♦ Analyzed delivery reports to observe trends and optimize campaigns in an effort to ensure full impression delivery.♦ Analyzed and presented monthly, mid-campaign, and wrap-up reports to clients.

Bachelor'S Degree, Communication And Media Studies

Education record