Jennifer Gibson Email & Phone Number

Durham, NC, US

As Executive Director at Dryad, I have oversight of all our operations (including research data curation, publication and preservation, technology maintenance and platform development, community engagement, member recruitment, finance, administration, and board relations &c.!). I’m also charged with developing a strategy to achieve our vision for the open.

Cambridge, England, GB

As lead for the very broad 'open research communication', I'm now overseeing eLife's five-department publishing operation and community programs. Our ambitions are: to excel in making important new results openly and widely accessible and read; to make more of the work done in peer review; to enhance how new results are shared and used online; to continue.

Cambridge, England, GB

The scope of my work at eLife encompasses: increasing the global profile of what we do through marketing, communications and alliance-building; encouraging scientists to adopt new practices; working with communities of academic editors and early-career scientists; advising on journal and business development; leading teams; and managing relationships with.

Cambridge, England, GB

Jennifer McLennan has been part of the core team responsible for launching the eLife journal, and setting the organization on its path to influencing system-wide change in research communication. As head of marketing and communications, her responsibilities include the eLife brand strategy and message platform, marketing and communications around journal.

Washington, DC, US

• At SPARC, I was responsible for the successful and timely realization of programs from conception to public release. SPARC programs advance Open Access to scholarship (primarily published research and data) and range.
• Launching a social network to drive participation and success by 1,300 academic and research sites in 94 countries in a global week of awareness for a key initiative (Open Access Week, now in its 10th year);
• Centralizing client relationship management to create an integrated view of customers and expand reach into the community (via the open-source CiviCRM);
• Designing and executing a member recruitment strategy that expanded membership by 10%;
• Tripling participation in a student video contest for Open Access;
• Expanding Web-based event programs to increase community engagement (among libraries) despite travel budget cuts;

Washington, DC, US

Washington, DC, US

Alexandria, VA, US

Responsible for marketing strategy design and execution, including securing investor buy-in, for Ad Fontes, LLC (acquired by Alexander Street in 2005). Focused on aligning product value proposition with customer priorities. Expanded the publisher’s customer base by 50%.

Alexandria, VA, US

Hired as the first marketing manager for this popular publisher of electronic resources in the humanities. Managed new product launches, faculty outreach, centralizing customer relationship management, direct mail campaigns, and more.

Ottawa, Ontario, CA

Mba, Business Administration And Management, General

Bachelor Of Arts, Medieval And Renaissance Studies