Michael Helton Email & Phone Number

El Segundo, Ca, Us

El Segundo, Ca, Us

Dallas, Tx, Us

• Working as business owner, identifies current state effectiveness of customer-facing websites for DIRECTV customers on directv.com and att.com.• Develops suggestions for optimization enhancements, creates business requirements documentation, queues requests for suggested changes and (working with the IT organization) for DIRECTV customers on directv.com and att.com ensures the fulfillment of approved optimization enhancements.• Responsible for adoption of the myATT app by DIRECTV migrated RC1 customers.

Dallas, Tx, Us

• Working as a key business stakeholder, identifies current state effectiveness of customer-facing customer care websites.• Develops suggestions for visual layer enhancements, creates business requirements documentation, queues requests for suggested changes and (working with the IT organization) ensures the fulfillment of approved visual enhancements.• Responsible for the customer experience for myATT for billing and payments.

Bloomington, Mn, Us

– Responsible for advising, recommending, planning and coordinating the development and execution of digital marketing strategies, initiatives and projects that contribute to company objectives– Ensure the corporate Web site is maintained with new and relevant digital content, utilizing SEO best practices– Develop business requirements for onboarding new product categories and third-party vendor products, then execute those requirements through launch of products– Promote new products and product category launches, from Web site to public relations requirements– Create new and relevant website content on CMS pages (Sitefinity) and product detail pages on eCommerce platform (AbleCommerce), optimizing each type for SEO and improved UI/UX– Analyze and report on Web data metrics for digital marketing programs to provide actionable recommendations, using Google Analytics, iPerceptions and Survey Monkey– Consistently manage and improve the over 500 products on eCommerce platform, including summaries, descriptions, keywords, meta tags, royalties, images, related products, inventory, fulfillment, etc.– Edit and optimize HTML pages and CSS using DreamWeaver– Analyze and report on eCommerce metrics for results on sales and promotion results– Manage PPC campaigns using Google AdWords

Morganton, Ga, Us

– Advise, recommend, plan and coordinate the development and execution of digital marketing strategies, initiatives and projects that contribute to company objectives – Manage all digital content to ensure the corporate Web site is maintained with new and relevant content– Incorporate digital marketing initiatives into their marketing programs (e.g., SEO, social media) to reach target– Establish and manage social media presence for company and select dealers on Facebook, Twitter, LinkedIn, YouTube and similar online resources– Analyze and report on Web data metrics for digital marketing programs to provide actionable recommendations

Dahlonega, Georgia, Us

– Advise, recommend, plan and coordinate the development and execution of digital marketing strategies, initiatives and projects that contribute to company objectives. – Work collaboratively with dealers to implement the company Web strategy. – Manage all digital content to ensure the corporate Web site is maintained with new and relevant content.– Manage existing and future Web properties, including Wahoo Docks, Wahoo Wave, Ocean Spring and Wahoo Commercial Solutions.– Advise dealers on how to incorporate digital marketing initiatives into their marketing programs (e.g., SEO, social media) to reach consumer / end user. – Establish and manage social media presence for company and select dealers on Facebook, Twitter, LinkedIn, YouTube and similar online resources.– Analyze and report on Web data metrics for digital marketing programs to provide actionable recommendations.– Coordinate efforts with outside contractors and engineers to provide meaningful content to dealers and target audiences to improve SEO. – Manage third-party vendors, from budgeting and bid selection through project completion, including printing buying, promotional items, content writing and Web programming.– Supervise up to six off-site contractors and two on-site interns– Plan yearly meeting for Wahoo Docks dealers, including initial budget planning, location selection, expense tracking, contract negotiation– Manage budget and keywords for Search Engine Marketing campaigns, using Google AdWords– Negotiate advertising rates and design print ads in targeted media– Develop Value Propositions for Wahoo Docks on multiple levels, including competitors, corporate, product category and product lines– Work closely with senior management to support launch of new product lines, from Web site to print collateral to public relations requirements

Dahlonega, Ga, Us

– Advise, recommend, plan and coordinate the development and execution of digital marketing strategies, initiatives and projects that contribute to company objectives. – Work collaboratively with senior management to implement the company Web strategy. – Manage all digital content to ensure the corporate Web site is maintained with new and relevant content.– Establish and manage social media presence for company and select dealers on Facebook, Twitter, LinkedIn, YouTube and similar online resources.– Analyze and report on Web data metrics for digital marketing programs to provide actionable recommendations.– Coordinate efforts with outside contractors and engineers to provide meaningful content to dealers and target audiences to improve SEO. – Manage third-party vendors, from budgeting and bid selection through project completion, including printing buying, promotional items, content writing and Web programming.– Supervise up to six off-site contractors and two on-site interns– Manage budget and keywords for Search Engine Marketing campaigns, using Google AdWords– Work closely with senior management to support launch of new product lines, from Web site to print collateral to public relations requirements

Klingenberg, Bayern, De

– Web site and Micro site admin: Implement e-business opportunities on corporate, customer catalog and distributor Web sites to support Web marketing campaigns and initiatives to generate sales leads. Coordinate and execute programming changes and recommendations. Oversee development of micro sites to support product/service launches and tradeshows.– Content Creation: Coordinate efforts with outside contractors, marketing staff, product managers and other process owners who can provide content ideas meaningful to our customers and target audience. Proficient writing, proofreading and editing for e-news, editorials, public relations, social media, micro sites and other Web based campaigns and activities. – Social Media Management: Establish accounts and oversee site management for FaceBook, Twitter, LinkedIn, WordPress and similar online resources for sales lead generation. Stay current with trends to make recommendations and adjustments. Track and analyze.– Viral Video Production: Coordinate and support video production for viral distribution through Web site and micro sites, social media and webinars to increase Web site activity and generate sales leads. Track results.– Search Engine Optimization: Manage paid and organic key word and banner advertising campaigns. Establish metrics. Analyze results and adjust to improve results. Recommend when to increase or decrease spending.– Work with Third Party Vendors: Assist with bid and selection process. Coordinate action items and key objectives. Monitor results. Recommend changes for greater impact to generate more sales leads.– Web and Data Analytics: Establish methods of tracking Web based activities. Complete analysis and reports of results on a weekly or monthly basis depending on campaign or initiative objectives.

The Georgia Real Estate Investors Association (GaREIA), the largest real estate investors association in the United States, is committed to assisting its members in succeeding in their real estate investment plans by providing continuing education, motivation, and opportunity in a positive and mutually supportive environment. Marketing Director. Responsible for managing design and development of educational collateral and marketing materials, development and implementation of marketing programs to increase membership and event attendance through marketing, public relations, website management and advertising.

Weber Shandwick is one of the world's leading public relations and communications management firms, with more than 75 owned offices around the globe. Account Coordinator. Responsibilities include account support for Arby's and Papa John's, as well as responsible for marketing the Atlanta office and personnel.

Peachtree Corners, Georgia, Us

NAC International provides energy consulting, information services and technologies to utilities, government agencies, producers, fuel vendors and financial institutions worldwide, specializing in nuclear materials transport, spent fuel management technology, nuclear fuel cycle consulting, and information technology. Last position held Manager, Marketing Communications. Former positions include desktop publisher; communications associate; manager, communications & design (acting); manager, creative services. Responsible for developing and executing high-quality, creative and timely internal and external communications for the Marketing & Business Development group to enhance the company's overall marketing and sales services efforts and contributing to strategic marketing and promotional campaigns.

Master Of Arts (M.A.), Advertising & Public Relations

Bachelor Of Arts (Ba), Accounting

Education record