Jenna Minchuk Email & Phone Number

Sydney, NSW, AU

Sydney, New South Wales, Australia

• Marketing, Digital, and Product Freelance Consultant for a number of clients.Launched the #EndHate ‘Australian Leaders say No to Antisemitism’ national campaign (pro-bono). Developed & coordinated all marketing efforts.
• Providing on-going marketing strategy and guidance for entering the US and European markets. Conducted market analysis, devised go-to-market strategies, online presence and digital marketing.CHUCHKA (AUS/USA).
• Leading the expansion and brand marketing efforts of the Australian lifestyle brand to the US Market through an e-commerce store, brand awareness campaigns, PR, digital marketing, partnerships (including Soul Cycle).
• Advanced operational efficiency by successfully sourcing and implementing the Marketing Technology Stack (including the marketing automation tool, email service providers, Salesforce, and Analytics). Designed the.

Sydney, New South Wales, Australia

As the Head of Marketing and a key member of the business leadership team, I played a pivotal role in the transformation of a 7-person start-up into a thriving 50+ company, positioning it as Australia's premier telehealth platform while securing Series A investment. My responsibilities included orchestrating the alignment of marketing, sales, partnerships.

Greater New York City Area

• Led product marketing strategy, launching go-to-market strategies for Kids Discover Online, an online reading platform with classroom tools. Led Product Road Map based on user feedback, evaluation of friction points.
• Led an integrated marketing program across the full marketing mix, including Email, Paid Search, Paid and Organic Social Strategy (Facebook, Instagram, Pinterest, Twitter, YouTube, Linkedin), Direct Mail, SEO.

Greater New York City Area

Launched digital program from scratch, including optimizing the donation experience; the creation and management of an integrated email program, social channels and messaging, and search campaigns. Managed the release of a viral video, driving 3 million views. Increased efficiency and saved resources by automating complex processes and digitising manual.

Sydney

• Responsible for generating income through the acquisition of new donors across a range of different channels including online, above the line, Direct Response TV, DM and eDM. Exceeded yearly acquisition targets..
• Project managed two major integrated campaigns which I designed and coordinated from proposition development through to post campaign analysis. Redesigned, refocused and optimised all fundraising content on the.

Sydney, Australia- Short Term Contract

• Managed the redesign and build of the digital ready website- www.digitalready.gov.au. Involved with all areas of the website from design, content through to functionality and tracking. Website was developed in record.

Israel

• Responsible for a variety of marketing materials, incl. presentations, white papers, press releases, case studies, trade show booths, advertisements. Managed relationships with key service providers as well as one.

Israel

• Responsible for key publications and web content (both acquisition and CRM based), including website, emails, application, newsletters, blogs, technical documents, social marketing, SEM & SEO projects, affiliate.

• Managed key client relationships including with multinationals, Qantas and Vodafone. Managed day-to-day email campaigns incl. the Qantas Frequent Flyer scheme (most successful loyalty program in Australia) and the.

The World Youth Education Trust is a not-for-profit organization committed to making a difference in the lives of disadvantaged children in the world. I have been extensively volunteering with this charity, organising and designing all their marketing collateral including the website, logo and strategy.

London, UK- Short Term Contract Due To Visa Restrictions

• Gained exposure to a wide range of communication programmes across a variety of channels incl.; email campaigns, press adverts, statement & voucher issuance inserts, direct mail, competitions & in store management..

London, UK- Maternity Contract

• Implemented core communication activities across the full marketing mix including eDM, DM, web, advertising, surveys and focus groups. Responsible for clothing and publications, where I sourced and designed new.

Masters, Marketing

Rotterdam, Holland Was accepted on a competitive international exchange program where I completed a dual masters majoring in marketing and.

Masters, Commerce (Marketing)

Sydney, Australia

Science (Architecture), Computing, Design

Major in Computers specialising in architectural computing, multimedia and web page design

Bachelor, Advertising

Illinois, USA International exchange program.