Business Impact & Results>Learning tools.As Founder of the GTM AI Academy, I spearhead a pioneering educational platform dedicated to empowering Go-To-Market (GTM) professionals with cutting-edge AI insights and strategies. At the core, the Academy is a catalyst for transformation, equipping GTM individuals and teams with the tools to harness AI's potential, driving innovation, and sculpting the competitive edge of tomorrow. Working with me, GTM professionals will unlock a trove of knowledge, tailored learning experiences, and a collaborative environment where their skills will not just grow, but flourish.

Will be teaching night classes to professionals on how to use AI. https://accelerator.bryant.edu/courses/ai-100-foundations-artificial-intelligence

www.enablementrise.com

What is the revenue impact of your enablement function?The ability to answer this question evades even the most experienced revenue leaders. This is why I have created Sales Velocity Labs.Introducing the world's first Sales Velocity Simulator™: https://lnkd.in/eFQ53rRH

Pavilion is a private members-only organization consisting of 1,000's of the top VPs of Sales, CROs, CMO's, CEO's, Finance and Ops leads globally, as well as those at the Director, Associate and Analyst level. Our membership includes executives from companies such as Square, Greenhouse, CB Insights, ZocDoc, Foursquare, Yext, Shopkeep, Intralinks, WeWork, and many more. Our community is designed to support the professional development of revenue leaders at high growth companies, facilitate the sharing of best practices, and serve as a trusted private community where Members can openly discuss business critical issues with the comfort of privacy and confidentiality.

First Year with Simetrik has been crazy! Here are some highlights of what I have accomplished this year:BDR>AE process changed to Full Cycle AE process, so I supported, trained, tracked, and helped with sales led programs to create more pipeline which resulted in 500% Increase in opportunities created monthly.Sales Velocity from July 2023 to the end of December 2023 increased by 25%Redefined the Sales process... twice.Planned, in charge of, and executed 2 events for the entire customer facing teamWas given the product marketing team to runHired and onboarded 3 new members of the product marketing team to full production in 30 days.Led a brand refresh campaign and updateGuided the product marketing team on on creating 600+ content assets by request or general needs for the team and buyers journeyCreated a competency model and cadence to score performance reviewsOnboarded 7 new sales team members who are ahead of previous cohorts of ramp timeLed the buying process and adoption of 5 Tools for the team, E4Enable, Gong, Momentum, GTM Buddy, & Apollo.Was in charge of the Project Management of Series B CampaignAssisted in defining RACI for the entire customer facing teamLed Adoption of Force Management MEDDPICC and Command the Message MethodologyHired and onboarded 3 people to the enablement teamCreated an AI focused strategy with results such as automated AI feedback on every call by persona, competency, exit criteria, critiques and scores.Created Onboarding for entire team.

Excited to support and consult Replicate AI

Built the first enablement function in company history, including the overhaul of the revenue team (CSM, Sales, Solution Engineers, and BDR employees). Organized, created, and communicated internal training to bring efficiency and clarity to the prospecting and buying process. Planned and executed the 2022 Eltropy Customer Leadership Summit.· Increased revenue potential by $700k+ after organizing customer-facing team training, developing internal content, and implementing one-on-one coaching with specific application strategy.· Delivered $2.1MM in revenue ROI in the first 6 months of position after building revenue enablement functions.· Achieved an average increase of $55K per sales rep after overhauling onboarding process.· Adopted and developed training for Salesforce CRM, providing increased data clarity for decision-makers. · Decreased onboarding time for new CSMs by 300% (12 weeks to 4 weeks) while increasing retention by 100%. · Had direct and measurable trackable impact on the following: Avg Deal size - 12% increase ($94k to $105k), Avg Deal cycle - 21% decrease (180 days to 148 days), Win Rate- 25% increase (28% to 35%). · Created and Certified the entire sales team in demo level 1 with the purpose of speeding up sales cycle.· Organized, created, communicated content of various types to assist in the prospecting and buying process.· Coached team members on adoption of Salesforce CRM usage to provide clear data for decision making.· Conducted company wide product launch training, industry research training, and integration training bi-weekly.

Proud to work with the SEC on both courses, webinars, panels, and all things sales enablement and GTM Revenue teams. I contract, consult, lecture on all things enablement.bit.ly/salescoachingmastery

Led revenue teams to create and duplicate scaling efforts while simultaneously ensuring consistent experiences for deployable surveillance and security customers. Oversaw customer-facing CSM, BDR/SDRs, channel partners AE, SMB/MM/Enterprise AE, and implementation teams. Managed analytics and reports for internal and external clients, including U.S. Congress and the Department of State.· Delivered $4.6MM in enablement revenue in first 15 months.· Overhauled CSM onboarding process, cutting time from 3 months to 6 weeks.· Increased average deal size by 11% ($31.5k to $34.9K).· Increased average pilot close ratio by 68% (38% to 64%).· Onboarded 14 sales representatives who drove $1.3MM, TWICE the revenue achieved with previous onboarding program. · Designed software rollout training for 40+ revenue team department employees.· Created content in the form of pitch decks, master decks, case studies, videos, product sheets, LVT product guides, and customer testimonials.· Restructured reports and formatting, creating 10+ hours of training for major migration to internal CMS. In charge of all communication to the revenue, customer facing teams between each other and led daily leadership standups with content. Assisted with launch of CPQ, train around the clock on adoption and usage, proposals, pricing, etc.

Coordinate with sales leadership and executive management to define sales support initiatives, create written content, and advance deals (i.e. case studies, competitive information fact sheets, product collateral, and custom work.) Train sales team on best use of marketing and sales enablement materials. See above.

Led 7 regional sales directors with oversight of 10 store budgets and $3MM of annual revenue. Handled hiring/onboarding of staff, negotiation of leases/contracts, and general operations. Created training content for 200+ locations, including videos and literature for all new product launches. Developed online content library for distributors and corporate employees.· Increased average dollar per transaction by 25% in first 12 months of position after adopting and implementing new sales processes.· Developed accountability for all store managers while revising the entire LMS for 2 international brands and 600+ team members.· Revised and managed training curriculum and strategy for quarterly PWU program, increasing sales by 50%. · Developed all training content for ongoing training for distributors, corporate employees, and storeemployees. Managed training content on the company’s online training sites and provide manualswhich can be printed for shared use.· Developed retail store sales techniques to maximize in-store sales including in-store promotions, upselling, tactics, and experiential shopping strategies.· Developed and managed expense budgets.· Improved same-store sales and high end product sales for retail stores by 10%.• Analyzed an estimated return on investment to recommend investment in new tools (new software, new hardware, new merchandise fixtures) to enhance the sales and the retail experience.

Created and maintained new sales/recruiting processes including the development of the team. Managed training of100+ new team members• Increased weekly recruits by 30% and lowered turnover by 10% for 115 employees in the U.S. and Mexico • Drove 20% increase in production after building and managing new accountability system using the 4DX platform.

In this role, I was a part of the Global 50 team who's entire focus lies in working with companies all over the world. We went from ZERO contacts and $0 in revenue to multiple companies and $2 million+ in revenue. -My main goal was to build relationships with C-Suite executives at Fortune 500 companies to see how we can support them using FranklinCovey strategies. -Assisted in implementing training programs for those companies. I was certified as a facilitator in 7 Habits, Sales Success, Customer Loyalty, Speed of Trust, and Execution. -Managed invitations as well as production of over 100 events happening across the nation. This involved logistics surrounding events, as well as providing one on one customer service surrounding attending the event for hundreds of attendees in a years time. -My main role is to build relationships with key people in corporations and assist them to enable greatness in their companies using FranklinCovey SAAS products.

• Managed 200+ events in five states with 1000+ participants and 50+ staff at each event • Oversaw and maintained budgets for events, P&L responsibility, hiring and firing of staff and negotiating contracts with MGM Studios, Disneyland, and Disneyworld• Trained the team on selling to corporate sponsors nationwide resulting in $500,000 in sponsorships annually and increasing an average of 10% per year• Trained staff members on customer service, conflict management, and event operations • Oversaw AV, entertainment, and event schedule for over 50 corporate events • Managed, negotiated, and booked 50+ musical talent in Salt Lake City, UT and Nashville, TN

Certified life coach and emotional health coach working with thousands of people both one on one and in groups, virtual and live, teaching the principles to help with emotional and mental health. I developed my own curriculum, training process, and coaching strategy to help people in their personal lives deal with their emotional triggers, addictions, or areas of life they wanted improved.

DealsThatMatter is a daily deals company that focuses on giving back 15-100% of their proceeds to local, regional, and national charities and causes. While I was there the company helped raise thousands of dollars for scholarships, medical expenses, and education needs.-Managed the 5 person team that went and spoke with non-profits all over the country to partner with us to provide funding in a unique way.-I personally brought in more causes and partners in a 6 month period then the rest of the team combined.

Sold yellow page ads to large and medium businesses in the SLC valley. Hit 110% of quota target.

I love being a part of small business and here I was the Sales/Store Manager. Here I was over marketing and advertising. I helped train and supervise tire technicians and the rest of the team with customer service and focus. Oversaw inventory of $50,000 in tires and supplies weekly. Directly involved with outside sales, acquiring new business and fleets for our services. Sold an average of $1500-2000 daily. Directly involved with customer service and retention. I trained weekly a staff of 10-15 people on customer service and sales focused strategies and procedures. I handled all the conflicts or issues from customers when needed. Also secured larger corporate accounts regularly. At nights, I was responsible for handling all incoming cash, accounting of sales, and making sure deposit was ready for the next day.