Joe Amodio

Joe Amodio Email and Phone Number

Digital Marketing and Growth Consultant @ Korean K9 Rescue
New York, NY, US
Joe Amodio's Location
New York City Metropolitan Area, United States, United States
Joe Amodio's Contact Details
About Joe Amodio

As a marketing professional with over a decade of experience, I specialize in marketing, growth strategies, and driving impactful member engagement initiatives. My work across various industries, including non-profits, health tech, real estate, and hospitality, has given me a unique blend of skills in campaign management, analytics, and product strategy that align to achieve business goals and customer satisfaction.In my recent roles, I’ve successfully managed multi-million-dollar campaigns, launched A/B tests to optimize performance, and collaborated closely with product, dev, and data teams to translate customer insights into actionable strategies. I’m passionate about leveraging analytics to create effective marketing plans and have a proven track record of enhancing engagement through tailored segmentation and cross-functional alignment.My approach is both strategic and hands-on, from developing creative briefs and copywriting to setting up and monitoring campaigns. I thrive in collaborative environments, working with brand, CRM, and data teams to drive results and continuously improve on key metrics.Whether you’re looking to drive product engagement, develop scalable marketing solutions, or leverage data insights to elevate member satisfaction, I bring a proactive, adaptable approach to each project. I’m always open to connecting with others passionate about customer-focused growth and innovative marketing.

Joe Amodio's Current Company Details
Korean K9 Rescue

Korean K9 Rescue

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Digital Marketing and Growth Consultant
New York, NY, US
Employees:
12
Joe Amodio Work Experience Details
  • Korean K9 Rescue
    Digital Marketing And Growth Consultant
    Korean K9 Rescue
    New York, Ny, Us
  • Self
    Marketing Consultant
    Self Jun 2023 - Present
    * Currently working with an international dog rescue and non-profit organization* Launched and optimized a chatbot engagement strategy, reducing support emails and enhancing member satisfaction.* Built and executed new content strategies aimed at improving organic engagement and increasing website visibility through enhanced SEO and demo-targeted campaigns.* Oversee paid search campaigns: Creation and testing of keywords and new creative/landing pages, achieving 2x increase in web traffic, and a CTR around 26% from 11%* A/B Testing landing pages for paid search campaigns * Improved local SEO by 3x around searches for dog adoption eventsPast clients includes industries in food, fitness, media/communications, hospitality, and health tech in growth, biz ops, branding, social media marketing, CX, and community management
  • Common
    Marketing Manager - Growth
    Common Aug 2021 - Jul 2023
    New York, New York, Us
    • Research, tested, ran, and optimized 30+ national and local Google Ad campaigns that increased impressions and clicks by 3x, with an average lead conversion rate of 10%• Managed an annual marketing budget of $1M• Designed, launched, and A/B tested landing pages that helped increase conversions 2-3x• Researched and reported bottlenecks to the dev and sales teams to help make improvements on the website and with lead engagement• Collaborated with marketing, sales, and additional stakeholders to improve marketing efforts, and cross-channel initiatives, helping increase lead conversions in multiple markets• Launched strategic partnerships that generated leads with 3x the average conversion rate• Analyzed marketing data, and stayed current with industry publications to identify market trends across 10+ American markets and developed insights that improved marketing strategy• Keyword research, analysis, and optimization for SEO & PPC• Implemented and leverage AI tools to assist with content & copy, paid search, and live chat/support• Setup dashboards in Looker to track campaign & budget performance and to share with stakeholders
  • Student
    Data Analytics & Biz Ops Student
    Student Oct 2020 - Jul 2021
    Nl
    • Completed an 8-course (Google Data Analytics) program to acquire foundational data analytics skills, including process and preparation, analysis, and presentation. Gained experience with technical skills such as SQL, R, and Tableau.• Analyzed the effect of Covid-19 in a case study on membership data for Citi Bike in NYC, identifying trends with R and visualizing findings using Tableau to determine a shift in usage from memberships to pay-per-ride users.• Deployed technical skills in SQL and Tableau in a mentor-based program, regarding the foundations of a career in business operations and strategy. • Conducted a final project with a data set from a food delivery company to analyze data using SQL and develop a visualized presentation in Tableau for a mock CEO and provide business recommendations.
  • Roomrs
    Member Growth Manager
    Roomrs Mar 2018 - May 2020
    New York, Us
    • Established strategic partnerships with off-campus housing and internship programs to advertise through 3rd-party sites to increase leads by 30% and achieve nearly 100% capacity in summer and fall semesters.• Hired and onboarded the sales team with an emphasis on customer success and relationship skills and created benchmarks for consistent growth with a team of 4-5.• Identified and documented the ideal customer journey from lead generation into conversion, optimizing the sales funnel and establishing SOPs for the sales team.• Facilitated Q&A sessions and company roundtables as head of the sales team to remove silos and optimize communication, driving 33% of total sales and revenue and helping boost growth by 10x over 2 years.
  • Lanes Living
    Community Operations Manager
    Lanes Living May 2017 - Mar 2018
    Long Island City, Ny
    • Executed innovative and unique approaches to advertising and marketing, such as roommate-matching events, strategic partnerships, and social media campaigns, boosting lead volume by 15% and saving marketing cost.• Ensured customer/member success by managing all tenant logistics and leases, scheduling tours, monitoring move-ins, and planning community-building events.• Leveraged non-traditional marketing platforms to help developers meet all rent roll objectives and fill a 55-60 unit complex ahead of schedule, minimizing broker fees to acquire tenants.• Constructed the company website using Squarespace and designed all ads and copywriting to develop a professional image and open consistent lead pipelines.
  • Sols
    Marketing Manager, Content Strategy & Distribution
    Sols May 2015 - Jan 2016
    New York, Ny, Us
    • Led multi-channel content strategy for social media, blog, and both consumer and medical marketing initiatives, resulting in a 10x increase in following across channels.• Partnered closely with product and industrial design teams to manage the product roadmap, supporting software and new product launches with tailored content strategies.• Oversaw content initiatives for the mobile app, from beta testing and market research to feature rollouts, collaborating cross-functionally to align launches with consumer insights.• Developed and launched an influencer program that expanded brand reach through innovative campaign content. • GTM Content strategy for new product launches

Joe Amodio Skills

Social Networking Social Media Marketing Social Media Blogging Community Management Facebook Copywriting Adobe Creative Suite Content Strategy Indesign Online Advertising Social Media Measurement Photoshop Wordpress Google Analytics Marketing Graphic Design Hootsuite Advertising Product Management Social Media Monitoring Digital Marketing Digital Strategy Basic Photoshop Microsoft Office After Effects Content Creation Blogger Outreach Basic Illustrator Blogger Online Marketing Twitter

Joe Amodio Education Details

  • Savannah College Of Art And Design
    Savannah College Of Art And Design
    Advertising Design
  • Product School
    Product School
    Product Management

Frequently Asked Questions about Joe Amodio

What company does Joe Amodio work for?

Joe Amodio works for Korean K9 Rescue

What is Joe Amodio's role at the current company?

Joe Amodio's current role is Digital Marketing and Growth Consultant.

What is Joe Amodio's email address?

Joe Amodio's email address is ja****@****ail.com

What is Joe Amodio's direct phone number?

Joe Amodio's direct phone number is +164657*****

What schools did Joe Amodio attend?

Joe Amodio attended Savannah College Of Art And Design, Product School.

What are some of Joe Amodio's interests?

Joe Amodio has interest in Networking, Etc, Outdoor Activities, Traveling, Exploring, Blogs, Reading, New Technologies, Running, Disaster And Humanitarian Relief.

What skills is Joe Amodio known for?

Joe Amodio has skills like Social Networking, Social Media Marketing, Social Media, Blogging, Community Management, Facebook, Copywriting, Adobe Creative Suite, Content Strategy, Indesign, Online Advertising, Social Media Measurement.

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